Thought Leaders Blaze Trails of Discovery and Engagement
.orgSource
AUGUST 28, 2023
According to a 2020 Edelman study , 89% of decision-makers surveyed believe that thought leadership improves their perceptions of an organization — yet only 17% of them rate the quality of the information they read as very good or excellent. Someone with the wrong attitude or who doesn’t understand the goals can do more harm than good.
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