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Many associations want to become more data-informed but find themselves hesitating to take the plunge into analytics. During a recent Analytics in Action webinar , Bill Conforti and Merritt Rohlfing of A2 discussed some salient issues that come up when associations consider new tech, and ways around them.
When was the last time your association considered its pricing strategy? As you rethink your pricing strategy, youll want to evaluate using pricing discounts as a helpful tool in attracting new members to your association, increasing overall traffic, building member loyalty, and selling large quantities of products.
As we head into 2023 with excitement and enthusiasm, we reflect back fondly on 2022 as a year of important and successful investments from Association Analytics (A2) to the association community covering everything from analytics webinars, industry partnerships, evolving product features, great employees and significant focus on customer success.
If you’re responsible for member retention, you have your renewal rate committed to memory, right? You are most likely doing everything you should -- calculating your retention rate on a regular basis, being consistent in your retention formula and sharing results with key stakeholders. Retention rates aren’t one dimensional.
If you’re looking to make a difference at your association, thought leadership is crucial. Well-researched and thoughtfully written content has the power to build association credibility, organization brand awareness, and even attract new members. . As an association leader, you already have a platform for industry transformation.
If you’re responsible for member retention, you have your renewal rate committed to memory, right? You are most likely doing everything you should — calculating your retention rate on a regular basis, being consistent in your retention formula and sharing results with key stakeholders.
If youre wondering if corporate matching gifts can boost donor retention levels, the answer is yes. Matching gifts and donor retention share a positive correlation, with each variable increasing alongside the other. An organizations retention rate is typically determined year over year.
When associations use data to predict member interests and behavior, and?then relevant content and offers, the benefits are big. . Here’s a look at just who benefits from predictive analytics at associations. Recently, I wrote about predictive analytics and artificial intelligence (AI) for associations.
It remains all too common for associations to ignore vital data points as they strategize for the future. This flies in the face of modern organizational thinking, and associations looking to be proactive – or facing the modern challenges of the industry – would be advised to get on board with data as a vital resource.
One of the simplest ways to boost volunteer engagement and retention at your association is to have leadership create meaningful connections with volunteers. When volunteers feel appreciated, they’re more likely to invest in your association, saving your staff precious time and resources. Volunteers donate.
According to the Community Brands 2022 Association Trends Study, over half of association professionals say investing in business intelligence and data analytics is a top priority, yet only one-third would rate their organization’s data as excellent or very good. What is the state of your association’s data? Use the best tools.
Your members can provide you with a lot of data about what they are interested in and how well your association is meeting their needs. You can glean a lot of insights about your members once you get your association on board with engagement analytics. Let’s get started! Why Is Engagement Scoring So Important?
Strengthening research and evaluation to create better outcomes means centering the perspectives and interests of the people a program or practice is designed to benefit. Ensure community members lead and benefit from the research. An important question emerged: “Who decides what it means to ‘thrive’?”
“I don’t need to increase retention rates or recruit new members.” – said no association professional ever. Most association are focused on improving member retention and increasing membership , even when membership times are good. Offering unique benefits that deliver member value. Successful associations?go
But is your association ready to start leveraging it? More and more organizations are choosing to invest in Artificial Intelligence; however, associations still are slow to embrace this trend. The association appreciates Nimble AMS’ strong reporting and analytics that saves staff time and improves member engagement.
Is your association waiting to adopt new technology? Perhaps you’re worried about losing your member data or don’t have a clear strategy for determining which software would best benefit your organization. Waiting to adopt new technology can greatly cost your association. Why do associations wait to adopt new technology?
But did you also know that increased member appreciation can help to boost retention efforts at your association? Show your members you care by offering benefits they actually value. How to increase retention by showing member appreciation through top member benefits . Here’s how to get started. .
For more than a decade the Nimble AMS product team has dedicated itself to providing associations with the latest in enhancements and innovations. When you use older association management software it can slow your association down and cause your staff to work harder. What are continuous product updates?
A ssociation management software (A MS ) and customer relationship management ( CRM ) software —i f your association is searching for new technology , you’ve likely seen and heard these technological terms. Associations can leverage CRM software to enhance customer or member relationships.
We wrote two books on Association 4.0 They’ll be joined by Harriet Bogdanowicz, Chief Strategy Officer at the American Planning Association. Can our organization benefit from a better understanding of AI’s potential? Jonathan Adams, IT Director, the Water Quality Association, will share a roadmap to post-implementation success.
When was the last time you reviewed your association’s Code of Ethics? According to the Community Brands 2022 Association Trends Study, 49% of individuals reported their top member benefit was their organization’s Code of Ethics. . How to leverage your organization’s code of ethics as a member benefit.
Imagine w hat would happen to your organization if your outdated association management software (AMS) suddenly imploded. M embers couldn’t pay their dues , n ew members couldn’t join , and no one could participate in your online community. Your association would see a decline in member engagement , retention , and recruitment.
Our Nimble AMS team loved connecting with so many association professionals and gaining valuable industry insights from the ASAE 2023 sessions. Here are six valuable #ASAE23 takeaways for your association: 1. Association professionals weren’t the only ones who attended ASAE 2023. Digital wallets are ubiquitous.
Successful associations prioritize improving the member experience. The Community Brands 2022 Association Trends Study reports that 90% of association professionals seek to enhance engagement opportunities for their members. How to improve member engagement scoring at your association. Keep reading for six helpful tips.
Is your association leveraging artificial intelligence (AI) yet ? Keep reading to learn more ways AI can help your association provide an excellent member experience and offer c ompetitive member benefits. . How can AI transform your association? . Boost membership recruitment and retention.
Professional associations have a lot on their plate. The right software and tools can help you clear that plate and find a wide range of benefits for your association. We’ve assembled a list of some of the best tools you can implement in your professional association to help you meet different goals.
Offering Competitive Compensation and Benefits Nonprofits might not always match corporate salaries, but that doesnt mean you cant be competitive. Be transparent about pay and get creative with benefits. Consider building personalized benefit packages that reflect the unique needs of your team. Think beyond health insurance.
Is your association looking for strategies to drive revenue to help you meet your organizational goals? To meet the growing demands of your membership base, your association should consider adopting innovative technology like association management software (AMS). Personalization is a powerful member benefit.
For over 25 years, 108 ideaspace has assisted associations, non-profits, and charitable organizations in their digital transformation. Ashish: Nimble AMS and [108 ideaspace] share a common worldview and vision of innovative associations of the future and what is required to be among the foremost. We both live and breathe associations.
Getting a handle on your member data and putting it to work can transform your association. . It can help your entire association work more effectively by doing things like: . Making more informed decisions about which programs and benefits to offer. Making more informed decisions about which programs and benefits to offer.
Just as in the association industry, companies see the profound benefits of managing data as a business asset, forging a data culture, competing on data and analytics, and using data to drive innovation – and many are succeeding. The post Becoming a Data-Driven Association appeared first on Nucleus Analytics.
An association management software (AMS) system built on a customer relationship management (CRM) platform offers associations unmatched functionality. . Read on to learn more about the unique advantages of using Nimble AMS, built on the Salesforce CRM platform, for your association. Salesforce, it also gives associations?access
During our time at the conference, we had the pleasure of celebrating the 60 years the Canadian Society of Association Executives (CSAE) has been a premier organization dedicated to member-based organizations and association professionals. Key CSAE takeaways your association needs to know. Happy anniversary, CSAE! .
If you’re like most associations, it’s likely that your member dues have been in decline and that means you’ve got to look at other ways to make up for that difference, Diversifying revenue streams is key to long-term success, but your association doesn’t need to look far for solutions.
This uncertainty prompted me to invite two of the most visionary people I know to spend time with me on my podcast considering the future of the association industry. Sharon Rice is Managing Director of Business Strategy at.orgSource and Garth Jordan is CEO of the American Animal Hospital Association. This episode will air on March 30.
Like it or not, in our digital-driven world, non-members will evaluate how your association leverages innovative technologies to determine whether your organization is worth joining. Follow these three tips to embrace modern technology and boost membership at your association: . Adopt innovative technology at your association.
But making skill building an organizational priority is a hedge against the unknown that offers 360 degrees of current benefits. Humans continue to be your association’s most precious resource. It goes without saying that any seasoned employee will have a greater understanding of your association and its industry than a newbie.
These trends offer h ealthcare organizations t he opportunity to grow this donor support th rough stewardship and retention. . . 66% retention rate for multi-year, online-only donors. ALL SIGNS POINT TO DONOR RETENTION. Donor retention is much stronger for multi-year, online-only donors.
Said benefits often encompass increased individual donations, opportunities for additional corporate funding, improved supporter engagement, and more. In regards to the key question of “are corporate matching gifts and donor retention levels related?” What to Know About Donor Retention. What to Know About Donor Retention.
Professional societies, trade associations, and nonprofit groups can all use analytics tools to improve their staff operations, reach more members and non-members, and make meaningful progress toward their mission and goals. . Good decisions rarely happen in a vacuum—association leaders drive lasting organizational change.
Is your association looking for tips to stay relevant to your younger members? Read our blog for a breakdown of Generation Z and helpful tips to attract young professionals to your association. 7 Gen Z trends your association needs to know How well do you know Generation Z? If so, you’ll need to get to know Generation Z.
A Guide to Donor Retention. What is Donor Retention? If you’re a fundraiser or nonprofit development professional, you’ve likely heard the term “donor retention.” But what is donor retention? Quite simply, donor retention is a measure of how many donors continue to donate to your organization.
But your association can become innovative and drive superior member value. According to the Community Brands 2022 Association Trends Study , digital innovation is crucial to the success of your organization. Majorities of association members and professionals agree that organizations must digitally transform to survive.
Especially in associations, analytics can provide invaluable insights, guiding strategies and shaping outcomes. For instance, let’s say your association focuses on environmental conservation. Provide a Benefit Analysis ROI in Focus: While emotional appeals are powerful, it’s also crucial to underscore the tangible benefits.
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