Nonprofit Tech for Good

JULY 22, 2024

After graduating with a BFA in drama & music from New York University’s Tisch School of the Arts, Ellen spent ten years bringing joy to audiences nightly as one of only ten lead performers in the longest running musical revue in the world—San Francisco’s “Beach Blanket Babylon.”

Fundraising 216

Fundraising Jordan Texas Los Angeles 216

.orgSource

OCTOBER 31, 2023

We’ll send our audience back to work with new insights and answers to challenging questions like these: How can our organization prepare to manage disruptive events like the pandemic? We wrote two books on Association 4.0 They’ll be joined by Harriet Bogdanowicz, Chief Strategy Officer at the American Planning Association.

Sponsor 275

Sponsor Associations Law Hype 275

Nimble AMS

AUGUST 2, 2022

If you’re not already leveraging grant writing at your association, it might be time for you to begin. This sum only references philanthropic funds and excludes federal, state, and local grants, meaning there’s even more money available for your association. . Five grant writing tips to boost association non-dues revenue .

Grant 122

Grant Associations Tips Guidelines 122

.orgSource

OCTOBER 9, 2023

I’ve told these stories before, but I’m referring to them again because they highlight advice that can help associations find stability when chaos threatens. Nancy MacRae, CEO at the Emergency Nurses Association and Kristine Hillmer, President and CEO of the Wisconsin Restaurant Association , steered their members through the challenge.

Milwaukee 221

Milwaukee Wisconsin Collaboration Associations 221

Association Analytics

FEBRUARY 20, 2024

What’s slowing these association’s down? Besides facing competition from free online sources of continuing education and mentorship, it can also be a challenge for associations to communicate their value, especially when it comes to younger generations. Yet, today’s consumers are no stranger to the membership model.

Create 169

Create Strategy Associations Registration 169

Association TV

NOVEMBER 30, 2021

A few industry regulators have developed helpful playbooks to keep everything on the up-and-up in response to the rise of ambiguously commercial content. So now that You know what it is, why should your association Generate sponsored content? You have a dedicated audience who look to you for content. That’s great!

Sponsor 276

Sponsor Content Associations Audience 276

Association Analytics

APRIL 4, 2022

Most of the associations we have spoken with are returning to in-person meetings and conferences in 2022. With this natural experiment, many associations acquired new virtual event attendees who had never attended their in-person events. After they attended your virtual event, did they: Engage more with your association?

Hosting 321

Hosting Virtual Associations Analytics 321

.orgSource

JULY 25, 2023

My post last week summarized highlights of an Association 4.0 Yet, if you are a wizard with keywords, your audience will hear you. ChatGPT and Bard, its Google counterpart, can explain the ins and outs of SEO and generate a list of plausible keywords. Industry reports. The next generation will lead the way.

Team 221

Team Marketing Build Analysis 221

Association Analytics

SEPTEMBER 8, 2022

The pandemic proved to be a financial challenge for associations. In general, members were certainly shifting to more online products and services, such as virtual conferences or online classes. In general, members were certainly shifting to more online products and services, such as virtual conferences or online classes.

Data 169

Data Associations Product Stream 169

Nimble AMS

SEPTEMBER 8, 2020

They’ve become a must-have for associations trying to replace lost revenue and member engagement from cancelled events. Your members are the audience for your learning courses, so be sure to ask for their input. Offer a variety of sponsorship levels at different price points to generate revenue. Get feedback. Engage attendees.

Virtual 78

Virtual Associations Sponsor Poll 78

Association Analytics

JULY 27, 2021

We often hear from associations that they have limited capacity and/or time to produce content, which is why it’s so important to know exactly what content resonates with your members. If you don’t have a taxonomy in place, we suggest you implement one that is association-wide. Keep your audience in mind as you create content.

Taxonomy 169

Taxonomy Content Data Strategy 169

.orgSource

OCTOBER 1, 2023

It gives your audience a voice, agency, and the all-important opportunity to ask questions. The travel industry was quick to pick up on both the practical and promotional value of bots. I frequently write about Association 4.0 Consider this—the typical sales funnel puts a conversation at the end of multiple one-way interactions.

Las Vegas 251

Las Vegas Conversation Cancer Offline 251

Whole Whale

JANUARY 1, 2023

However, even the best conferences take up work hours, often require travel, and are always associated with hard costs. Audience size : Around 200. Audience size : 15,000 (SXSW EDU); 37,000 (SXSW). Audience size : around 2000. Audience size: 1,000 in-person attendees; 3,000 online attendees. How much : $99-$999.

Conference 122

Conference Nonprofit Americorp Fort Worth 122

AccelEvents

JULY 7, 2021

Whether your goals are to nurture business relationships or generate brand awareness, events can be a powerful tool. With increased exposure to marketing in our daily lives, reaching your intended audience can seem like an impossible task. Engaging with your audience during the event will allow for more sales opportunities.

Marketing 97

Marketing Virtual Awareness Audience 97

Nimble AMS

NOVEMBER 16, 2020

What a year it’s been for associations! Meanwhile, associations have scrambled to move to a work-from-home setting while continuing to provide member value in a virtual environment. A recent association industry study by Community Brands shows that: Member loyalty has remained strong. Save your seat.

Virtual 78

Virtual Associations Environment Industry 78

EveryAction

NOVEMBER 9, 2022

Segment your audience. If email or mail appeals are a part of your GivingTuesday strategy, segmenting your audience could make a big difference for return on investment (ROI.) Victoria Becker, Associate and Maryann Grunseth, Director. Use audience segments to appeal to your target audiences.

Gift 207

Gift Consultant Audience email 207

Nonprofit Tech for Good

JULY 31, 2020

Maybe you’ve saved money from the prior year by utilizing more volunteer power, or perhaps you’ve cut expenses associated with a fundraising event. This solicitation analysis report is a great report to showcase your ROI as it takes into account how many people were solicited, associated expenses, and the amount raised through the effort.

Goal 310

Goal Fundraising Pledge ROI 310

AccelEvents

SEPTEMBER 11, 2020

Campaigns like GE’s Healthymagination campaign , Lean Cuisine’s #WeighThiscampaign , and Google’s Build a Better Bay Area campaign not only generated massive revenue, but they also advocated for improved health and quality of life and were largely successful in promoting these values. . What is the event strategy for the goal?

Virtual 97

Virtual Marketing Sponsor Goal 97

M+R

MAY 31, 2024

Earlier this month, Google began rolling out their generative AI experience in search to everyone in the US. If you’ve Googled, well, anything lately, you’ve probably seen Google’s generative AI experience, aka an AI-generated answer at the very top of the search page (above ads and organic results). What is this? M+R can help!

Search 45

Search Experiment Google Benchmark 45

AccelEvents

JULY 14, 2021

It can also open up topics of discussion to broader audiences rather than being restricted to a geographical region. . And, you can expand the scope of sessions offered, reach a wider audience, engage sponsors, and potentially generate higher revenues. Reach a Wider Audience. How Do Virtual Conferences Work? Greater ROI.

Virtual 98

Virtual Conference Library Hosting 98

AccelEvents

MARCH 12, 2021

Hybrid events not only provide numerous avenues for generating ROI and for increasing organic growth, but they also can directly contribute to marketing campaigns. For a brand awareness campaign, a hybrid event can be used as a way of showing an industry that you are serious about its continued survival and improvement.

Awareness 52

Awareness Sponsor Virtual Industry 52

AccelEvents

MARCH 12, 2021

Hybrid events not only provide numerous avenues for generating ROI and for increasing organic growth, but they also can directly contribute to marketing campaigns. For a brand awareness campaign, a hybrid event can be used as a way of showing an industry that you are serious about its continued survival and improvement.

Awareness 52

Awareness Sponsor Virtual Industry 52

AccelEvents

SEPTEMBER 8, 2020

With the right digital marketing campaign and the proper automated tools, your virtual event could see a lot of attendance, while promoting audience engagement, authority, and longevity. . Instead, opt for marketing campaigns that will put your event in front of the right audience in an exciting way. Sponsored event speech.

Virtual 95

Virtual Marketing Guide Stream 95

AccelEvents

JUNE 24, 2021

This new reality and shifting landscape have created significant opportunities to use virtual and hybrid events — and the technology that powers them — to elevate brand awareness, increase demand generation, enhance user acquisition, and ultimately accelerate growth for your company or your clients.

Guide 93

Guide Virtual Registration Platform 93

AccelEvents

JULY 19, 2020

But, one of the primary challenges associated with this digital format is maintaining networking opportunities. Many people attend virtual conferences , trade shows , career fairs , and other similar events hoping to meet other industry professionals and interact with industry thought leaders. Virtual Lobby or Lounge.

Virtual 92

Virtual Network Registration Game 92

sgEngage

OCTOBER 5, 2022

While there are dozens of sessions designed to pique anyone’s interest, we wanted to highlight some specifically intended for the higher education audience. Join them to learn the strategy, techniques, and usage of this new generation of innovation. Super Session: Navigating Uncertainty—Insight to Strengthen Higher Ed Advancement.

Education 95

Education Professional Virtual Guide 95

AccelEvents

SEPTEMBER 11, 2020

Campaigns like GE’s Healthymagination campaign , Lean Cuisine’s #WeighThiscampaign , and Google’s Build a Better Bay Area campaign not only generated massive revenue, but they also advocated for improved health and quality of life and were largely successful in promoting these values. . What is the event strategy for the goal?

Virtual 52

Virtual Marketing Sponsor Goal 52

Get Fully Funded

JUNE 16, 2022

So, it’s essential to understand how much you’re spending as well as how much revenue you generate per campaign, ensuring your efforts are well worth the spend. . As inputs are everything you spend to run your campaign, outputs are all of the revenue generated by the campaign. You’ll also need to measure your outputs. Online ads.

Raise 59

Raise Money Campaign Online 59

sgEngage

JULY 24, 2023

With fewer young individuals entering the age cohort traditionally associated with college attendance, institutions face the risk of lower enrollment rates. College towns” often generate robust tourism that fuels local restaurant, retail, entertainment, and hospitality industries. What can schools do to innovate and adapt?

Education 87

Education Student Award University 87

Media Cause

JANUARY 26, 2024

The monthly social trends report from Media Cause spotlights the biggest trends on social media each month, and spotlights how nonprofits and social good organizations can use social media effectively to reach and engage with their audience. And the audience is joining. Happy New Year, and welcome to 2024! Let’s get into it.

Trend 59

Trend Social Social Media Influence 59

AccelEvents

JUNE 23, 2020

Social distancing measures and the COVID-19 outbreak forced the event industry to make some uncomfortable, yet necessary changes. Be offered to a larger audience than an in-person trade show. Larger Audience. Without the need for travel, a virtual trade show can reach a wider, potentially global, audience.

Virtual 84

Virtual Guide Registration Sponsor 84

Gyrus

MARCH 17, 2024

This training should also be: In tune with the organization’s sales strategy and goals Be customized to the demands and objectives of the sales staff A variety of subjects can be covered in sales training, including: Product knowledge Communication abilities Lead generation and prospecting Closing strategies, etc.

Train 52

Train Training Classroom Skills 52

Gyrus

MARCH 17, 2024

This training should also be: In tune with the organization’s sales strategy and goals Be customized to the demands and objectives of the sales staff A variety of subjects can be covered in sales training, including: Product knowledge Communication abilities Lead generation and prospecting Closing strategies, etc.

Train 52

Train Training Classroom Skills 52

Gyrus

MARCH 17, 2024

This training should also be: In tune with the organization’s sales strategy and goals Be customized to the demands and objectives of the sales staff A variety of subjects can be covered in sales training, including: Product knowledge Communication abilities Lead generation and prospecting Closing strategies, etc.

Train 52

Train Training Classroom Skills 52

AccelEvents

JUNE 3, 2021

Increased Opportunities for Audience Engagement. At first glance, you may assume that an online event presents fewer opportunities for audience engagement, but this is simply not the case. It is important to remember that the larger your audience, the greater mix of people you are likely to have. Excellent Audience Analytics.

Virtual 76

Virtual Marketing Tools Audience 76

Kindful

NOVEMBER 22, 2021

When done correctly, this review will generate action items for your team. . If that number is higher or comparable to your cultivation appeals , this means that your message is likely resonating with your acquisition audience. Are you explaining how your audience can help make that change possible by making a donation?

Results 62

Results Action Metrics Rate 62

sgEngage

MARCH 10, 2023

Don’t write “contact us for details” because it’s rare that the journalists or industry associations sorting through hundreds of pages of forms will take the time to do that. Remember, the audience of your 990-PF may not be familiar with your organization. And be as specific as possible.

Story 76

Story Impact Trend Grant 76