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Museum 2.0 Rerun: What Does it Really Mean to Serve "Underserved" Audiences?

Museum 2.0

Guards staring at black teens and grumbling about their clothes. Diane told me several stories about teens who came in thinking of themselves as dumb but changed their perspective as their confidence grew in two areas they associated with intelligence--knowing science and being able to teach. YES students defy expectations.

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What Does it Really Mean to Serve "Underserved" Audiences?

Museum 2.0

Guards staring at black teens and grumbling about their clothes. Diane told me several stories about teens who came in thinking of themselves as dumb but changed their perspective as their confidence grew in two areas they associated with intelligence--knowing science and being able to teach. YES students defy expectations.

professionals

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Six Steps to Making Risky Projects Possible

Museum 2.0

When you speak in the language of the institutional mission, executives will understand you better and be attentive to the new connections you draw from the mission to proposed projects. I worked on one project in which the client institution thought they wanted unfettered teen expression.

Project 22
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Betting on Braincake: Interview with Jen Stancil

Museum 2.0

Braincake isn’t some fakey attempt to pander to teens. It reflects the GMSP’s—and Jen’s—commitment to creating a set of programs by and for its audience: teen girls. Jen and I sat down to talk about building for teens, working the web, and the role of innovation in museums. The content starts with the teen team.

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How I Got Here

Museum 2.0

At the big one, I worked on a small project with teens to design science exhibits for community centers in their own neighborhoods. Anna accepted my proposal. Articulate what you can do for your organization, not what you can do generally. Bosses are like boyfriends; they're not mind readers. You have to tell them what you want.

Museum 52