Nonprofit Market Research: What It Is & How To Get Started
DNL OmniMedia
MAY 25, 2022
Many nonprofit organizations have at least a vague understanding of the perceptions, motivations, and attitudes of their audience— i.e. individuals give to a specific nonprofit because they support the nonprofit’s cause. In the meantime, review the following additional resources: Nonprofit Marketing Consulting: Overview & 6 Top Picks.
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