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What Role Does Direct Mail Play In Fundraising In A Digital World?

Bloomerang

Today’s question comes from a nonprofit employee who wants insight into what role direct mail plays in fundraising in a digital world: Dear Charity Clairity, I’m wondering what role direct mail plays in our digitally-dominant world ? But I wonder if in the long run the ROI is better for direct mail than digital?

Mail 121
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10 Blog Content Ideas for Nonprofit Organizations

Nonprofit Tech for Good

Not only that, blogging can dramatically transform search engine results for your organization, but that is another blog post. Write a blog post asking your supporters to send an e-mail to Congress, to attend an event, or “Like&# you on Facebook. Many people are searching for nonprofit social media success stories.

Ideas 250
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11 Website Design Best Practices for Nonprofits

Nonprofit Tech for Good

Write Page Titles That Increase Your Search Engine Optimization. Meta tags have been abused by so many shifty search engine optimization (SEO) specialists over the past 10 years that search engines are increasingly giving higher priority to page titles to generate their search results.

Websites 269
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Why Raycast is a hidden gem for productivity

Fast Company Tech

This article is republished with permission from Wonder Tools , a newsletter that helps you discover the most useful sites and apps. Its a hidden gem that helps you do almost anything on your computeradd to your calendar, list tasks, search files, do math, or control appswithout touching your mouse. Search within applications.

Product 88
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The Ultimate Guide to Google Ad Grants for Nonprofits: 2022 Edition

Nonprofit Tech for Good

A Google Grant provides $10,000 each month to nonprofits to spend on Google Search ads. If they have valuable content that will spark engagement or if they provide pertinent information that people search for, they will likely get a lot of value out of the Google Grants. So what are Google Ad Grants ?

Grant 359
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43 Digital Marketing Tools & Resources for Nonprofits

Nonprofit Tech for Good

Bing Webmaster Tools :: bing.com/webmasters A free set of SEO, diagnostic, and reporting tools designed to improve your website’s rankings on Bing search results. mail-tester:: mail-tester.com This free tool reveals if your email domain is on a blacklist, flagged for spam, and properly set up for SPF, DKIM, and DMARC protocols.

Resource 361
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A Short, Recent History of Nonprofit Website Design and Online Fundraising

Nonprofit Tech for Good

Much of a nonprofit’s website traffic came from search engines thus a large quantity of content was placed on the home page. e-Newsletter :: By 2008 nonprofits were beginning to understand and harness the power of e-mail marketing for online fundraising, branding, and cause awareness. View: worldwildlifefund.org Archive 3/15/08.

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