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5 Google Analytics Stats To Track Fundraising Success

TechImpact

Image courtesy of Info Trust LLC. Having a tough time tracking the analytic behind your last fundraising campaign? Nonprofits know it’s a good idea to track their analytic, but its the next step they often have trouble with, knowing what to look for in those numbers and how to make sense of them. You’re not alone.

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How to Build a Great GivingTuesday Donation Form

Neon CRM

This is exceptionally helpful when you’re tracking your campaign’s success: When you use that form exclusively for GivingTuesday-related fundraising, you can confidently attribute all of those transactions to this one campaign. Your first step is to add a great image to the top of your donation form. This is key!

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10 Twitter Best Practices for Nonprofits

Nonprofit Tech for Good

Before you follow any account, ensure that your profile is complete with (1) a well-designed profile photo and header image; (2) a bio that expresses clearly your organization’s mission; and (3) a link to your website. Ideally, your website and blog content display a large default image when shared on Twitter (and all social media).

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Empower donors with a personalized portal

Bloomerang

According to the Association of Fundraising Professionals, the average donor retention rate in the U.S. Take a minute to learn more by reading this help article. Create a donor experience that strengthens supporter relationships. is around 45 percent. Already using Bloomerang? The Donor Portal is available with Kindful Fundraising.

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5 Ways To Increase Your Nonprofit’s Email Engagement

TechImpact

Image courtesy of Scorephoenix.org. According to studies , sending emails from a personal name instead of an organization’s name can significantly increase click-through rates. Analyze the click through rates, open rates, look at how you phrased the messages. After a few months, go back and track your progress.

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3 Proven Ways to Find and Convert New Donors

sgEngage

And with donor retention rates on the decline, new donor acquisition is a constant topic of conversation. Add donate call-to-action images or buttons on your top 20 most visited pages. Include donation buttons or text links at the end of blog posts or articles. Don’t forget about your website footer.

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Quick Guide to Fundraising Invitations with Free Templates

Qgiv

Increase attendance An invitation that clearly communicates your event’s purpose, details, and benefits will likely see higher attendance rates. Include any early bird discounts, group rates, or sponsorship options that may be available. Image A picture’s worth a thousand words!