Connection Cafe

DECEMBER 19, 2018

As 2018 draws to a close, I was curious to see which of the 160+ articles we’ve published to date this year have been the most read. Without further ado, here is the countdown of the most popular articles published on npENGAGE in 2018: . Donor retention rates haven’t snuck north of 50% in more than a decade. Think again.

Blackbaud 21

Blackbaud Retention Advocacy Foundation 21

Bloomerang

MAY 3, 2021

My last article of this two-part series, “ Nonprofit Giving Trends and Future Fundraising Strategy ,” began a discussion of smart fundraising strategies to take advantage of best practices and current trends. One place I worked saw appeals with notes get a 30%+ rate of return vs. a 4% return from appeals without notes! . Scan it in?

Action 130

Action Donor Tips Fundraising 130

Qgiv

APRIL 23, 2021

Let’s look at some examples: Minds Matter of Los Angeles. Minds Matter of Los Angeles added a background image of the students that benefit from their programs. As with one-time gifts, the image should relate to the giving plan and a brief description of what the recurring gift provides. Columbia Christian School.

Los Angeles 116

Los Angeles Donation Impact Kansas City 116

Get Fully Funded

SEPTEMBER 14, 2021

In this article, we’ll discuss the following six concrete steps your nonprofit can take to boost revenue and grow your organization: Track your organization’s retention rate. Track your organization’s retention rate. Once you have your starting point, you can focus on improving your own rate over time.

Donation 64

Donation Strategy Retention Rate 64

Achieve

MAY 11, 2023

In this article, we’ll cover these five nonprofit employee recognition ideas: Say thank you. Give gifts. Furthermore, it shows that you value your staff, which helps motivate employees , leading to a higher employee retention rate and a stronger, more experienced team. Give gifts. Create an employee recognition wall.

Ideas 52

Ideas Gift Nonprofit Method 52

Bloomerang

JULY 26, 2022

Don’t worry: We’re not suggesting that you call an emergency board meeting to talk about how you’d spend a $15 million gift from the foundation. We are suggesting that you create a matching gift campaign strategy and implement it* as soon as you receive any gift that you deem major.

Grant 115

Grant Foundation Fund Ukraine 115

sgEngage

APRIL 10, 2023

To help you get started, this article will explore four ways you can plan ahead now, including: Create a research-based fundraising strategy. Keep in mind that your Giving Tuesday strategy shouldn’t only focus on the day itself. This can help you refine your communications and identify corporate match ing gift opportunit ies.

Demographics 81

Demographics Retention Donor Research 81

Get Fully Funded

JUNE 14, 2023

This article will cover the following strategies for donor communications for small nonprofits: Tailor communications to donor preferences. After a donor makes a gift, regardless of its size, send them a thank-you message. Address donors by their preferred names and pronouns. How frequently does the donor give?

Communication 59

Communication Personal Donor Nonprofit 59

Bloomerang

MARCH 13, 2023

The average nonprofit email open rate is 23%. I often say “ if you want gifts, give them.” I recommend: Quarterly appeal mailings (not including newsletters) is just about the minimum I’d recommend for any nonprofit if you want to stay top-of-mind. Share articles like this one with them. 85% of all emails are spam.

email 126

email Communication Mail Nonprofit 126

Qgiv

OCTOBER 11, 2022

To help you along your Giving Tuesday journey, we’ve collected the most helpful how-to articles, templates, tips, tricks, and resources into this Giving Tuesday toolkit to make planning your campaign a breeze! In fact, over half of donors who watch nonprofit videos go on to make a gift! What is Giving Tuesday?

Giving 52

Giving Template Widget Social Media 52

sgEngage

MARCH 22, 2022

Direct mail is ideal for sending personalized letters of appreciation after a donor makes a larger-than-average gift. Donors occupy a variety of different digital and physical spaces, and you must be mindful of both your traditional and virtual engagement strategies. Where is my gift going?

Retention 106

Retention Communication Donor Strategy 106

Bloomerang

JULY 5, 2021

Do you know what your retention rates are or how to increase donor loyalty? You may know I love applying lessons from other disciplines to nonprofit fundraising and marketing; recently an article from Merkle inspired me to consider how the social benefit sector might use commercial business insights to increase donor loyalty.

Donor 142

Donor Strategy Retention Relationship 142

Qgiv

SEPTEMBER 28, 2022

In her previous role as Foundation Manager for the VRMC Foundation, she managed the annual giving programs, assisted and oversaw the annual budget and marketing plans, and managed a major gift donor portfolio of over 150 donors. The average annual donor retention rate for the nonprofit sector hovers around 40-45%.

Donor 69

Donor Virginia Retention Gift 69

DNL OmniMedia

MAY 25, 2022

So for example, if you’re hoping to increase major gifts, focus on major gift-related metrics. Are users from Google spending more time on your website than those who found it via a recent news article? Are certain pages seeing a high bounce rate? Website Conversion Rate. Email Open Rate. Landing page.

Analytics 52

Analytics Org Adwords Metrics 52

Neon CRM

NOVEMBER 15, 2023

But direct mail isn’t dead —the personal touch, visibility, and open rate that comes with direct mail have made it significant in the digital age. As you plan your direct mail donor acquisition campaign, keep the following tips in mind. Direct mail is too often associated with the past. Here’s why!

Mail 52

Mail Campaign Donor Tips 52

Nonprofits Source

OCTOBER 4, 2023

In any case, keep your company’s priorities in mind, so you’re not paying for anything you won’t use. These days, individuals are mindful of where they work. By making these mindful actions more transparent, you can build positive brand awareness with customers, investors, and potential employees.

Software 52

Software Business Guide Companies 52

Qgiv

JUNE 23, 2021

Consider how much you should raise to effectively help your mission while keeping your budget in mind. . Gift range chart. Donor retention and churn rates. . If your retention rates start to falter, you know your overall strategy needs to be tweaked. . Send out messages as soon as the gift is made!

Campaign 98

Campaign Effective Fundraising Nonprofit 98

Connection Cafe

AUGUST 2, 2018

Where it gets difficult is securing the second and successive gifts. . R ecency e ffects : As time goes on, memory of care at the hospital fades, reducing the stimulus that contributed to the first gift and would contribute to a possible second gift; . What prompted the first gift? Key metrics to explore: .

Gift 22

Gift Donor Foundation Charity 22

Get Fully Funded

MAY 24, 2021

Today’s article dives into a vital topic for nonprofits – letting your supporters know how much they’ve impacted your cause and how much you appreciate them. By doing so, your team deepens relationships with supporters, increasing your retention rate and securing future gifts for a sustainable strategy in the future.

Donor 128

Donor Ideas Tips Relationship 128

sgEngage

APRIL 10, 2023

In this article, we’ll go over each of these tips in detail so you can better engage your school’s donor base: Intentionally target your audience. You can determine these by analyzing metrics like email open rate and social media engagement, or you ask supporters directly in a survey. Choose a fundraiser that educates students.

Donor 84

Donor Community Tips Fundraising 84

Achieve

NOVEMBER 2, 2020

From this experience, I’ve identified a few handy strategies that we’ve included in this article. . Keep in mind that not only are these strategies effective now, but they also work during “normal” times! Make sure they know how much you appreciate their gifts and begin the stewardship process to capture that second gift!

Virtual 98

Virtual Strategy Donor Nonprofit 98

Get Fully Funded

NOVEMBER 14, 2022

There are some universal elements to any compelling story, whether they’re in books, the news, articles, blogs, or movies. Fatima is doing very poorly in school because she has no energy, and she is not consuming enough calories to keep her mind sharp. Does anything come to mind immediately? What Makes a Good Story?

Storytelling 139

Storytelling Fund Raise Music 139

Nonprofits Source

APRIL 19, 2017

Result: 63% more donations, 55% higher conversion rate and a 2X ROI. Had a 55% increased conversion rate. Result: 119%-203% higher conversion rates. To test the theory, I recently ran a remarketing campaign on Facebook promoting my article, “ How To Get More Online Donations With Content Marketing.”

Ideas 111

Ideas Donation Online Strategy 111

Qgiv

MAY 6, 2021

Even without the resources of a larger organization, your organization can use a reliable text-to-donate tool to collect gifts, send quick communications, and provide convenience for donors. However, if you’re a smaller organization, text-to-donate is likely your best bet and will be our core focus for the remainder of this article.

Donation 64

Donation Guide Nonprofit Mobile 64

3rd Sector Labs

MAY 14, 2014

And we wonder why retention rates are falling, and why donor acquisition efforts fail too often. Giving patterns, gift potentials, areas of interests and demographics represent starting points for analyzing your database. Start with just a few segments in mind. What do to? Your donor database is a gold mine.

Analytics 170

Analytics Data Fundraising Database 170

Bloomerang

MARCH 13, 2023

The average nonprofit email open rate is 23%. I often say “ if you want gifts, give them.” I recommend: Quarterly appeal mailings (not including newsletters) is just about the minimum I’d recommend for any nonprofit if you want to stay top-of-mind. Share articles like this one with them. 85% of all emails are spam.

email 77

email Communication Mail Nonprofit 77

Get Fully Funded

OCTOBER 3, 2022

You know, the kind where you get mind-blowing results like higher than average email open rates, more donations than ever on Giving Tuesday, and surprise donation after surprise donation the last week of the year. Consistency will help people remember your message and your cause, which will increase your response rate and your revenue.

Fundraising 80

Fundraising Goal Money email 80

Blue Avocado

FEBRUARY 6, 2024

In contrast is the middle third, who are typically helpful and service-minded—but with a caveat. By definition, board members should be counted on to make sacrificial gifts or at least to consider the organization a high priority for their philanthropy. That is, this third will do what is needed if you engage with and remind them.

Lesson 95

Lesson Effective Create Nonprofit 95

Get Fully Funded

APRIL 20, 2021

You can peruse the listings of hundreds of VAs, check out the types of services they offer, and see the ratings and reviews from previous employers. Some VAs charge as little as $5 an hour, but think twice before paying such a low rate. Keep in mind that you are not committing to a full-time hire. GIFT MANAGEMENT.

Virtual 116

Virtual Work Calendar Nonprofit 116

Double the Donation

APRIL 28, 2021

When you think of employee engagement , what comes to mind? Employee engagement is important because it boosts productivity, profitability, and retention rates at your company. In this article, we’ll outline seven employee engagement ideas centered around philanthropy. We’ll discuss: Matching Gift Programs.

Philanthropy 52

Philanthropy Ideas Grant Companies 52

Bloomerang

APRIL 6, 2021

In this article, we’ll tell you everything you need to know about the role of direct mail in a multi-channel fundraising strategy. If, for example, your audience historically has an exceptionally low text-to-give response rate, you might consider sticking to email, social media, and direct mail strategies.

Mail 64

Mail Channel Strategy Fundraising 64

Qgiv

FEBRUARY 20, 2022

If recent donors see an email from your nonprofit, you don’t want them to assume that you’re already asking for another gift. Keep in mind that, at its core, your appeal email is an appeal. Segmenting inactive donors can help nonprofits maintain high open rates. Leave no doubt! Who you serve . Any other relevant insights .

email 98

email Donation Tips Template 98

Qgiv

JUNE 1, 2021

This article offers suggestions to help churches like yours grow giving with church fundraising events. For instance, if there’s a religious holiday centered on giving, like Christmas or Easter, incorporating those themes into your giving day and hosting it ahead of the actual holiday can get congregants in a charitable frame of mind.

Giving 98

Giving Fundraising Pledge Gift 98

sgEngage

JULY 5, 2022

Employer matching gifts offer key advantages to nonprofit organizations that strategize for and receive the source of funding. In regards to the key question of “are corporate matching gifts and donor retention levels related?” In this article, we’ll help you understand how to make this magic relationship work for you.

Retention 92

Retention Gift Program Donor 92

CauseVox

MAY 12, 2022

A sloppy, ill-formatted, or non-persuasive “hub” won’t do much to convince people your cause is well-managed and worthy of a gift. And not only do CauseVox donation pages look spectacular, they’ve been designed with the user in mind. See this article to learn more about Pledge Now, Pay Later could revolutionize your fundraising model.

Donation 96

Donation Paypal Pledge Mobile 96

Achieve

SEPTEMBER 8, 2020

Plus, donors tend to use these as a guide when determining how much to contribute, which makes it a prime opportunity to encourage larger gifts. Keep in mind that most of your digital fundraising methods will depend on a high-functioning giving page, so don’t neglect this resource. this article on multichannel fundraising.

Virtual 52

Virtual Tech Tips Fundraising 52

Neon CRM

SEPTEMBER 27, 2023

You might offer them an extra incentive (like a discounted rate if they renew early or a special gift), or you might not! You could try offering a discount code for members who renew before a certain date, or you could send them a special gift if they upgrade their membership level. Reiterate them on your form!

Campaign 52

Campaign Benefit Template Communication 52