Connection Cafe

DECEMBER 19, 2018

As 2018 draws to a close, I was curious to see which of the 160+ articles we’ve published to date this year have been the most read. Without further ado, here is the countdown of the most popular articles published on npENGAGE in 2018: . 6 Tactics for Increasing Donor Retention by Rachel Clemens, Mighty Citizen .

Blackbaud 21

Blackbaud Retention Advocacy Foundation 21

Bloomerang

APRIL 26, 2021

Both outright (annual and major gifts) and deferred (legacy gifts). It costs from 5 to 25 cents on the dollar to renew current donors and/or generate major, capital and legacy gifts from individuals. We’ll cover them over this 3-part article series. Would you consider joining your mailing list? to raise $1).

Trend 137

Trend Strategy Giving Fundraising 137

Qgiv

FEBRUARY 15, 2024

In this article, we’ll show you examples of how to demonstrate your appreciation and best practices to maintain a consistent volunteer appreciation program. with gifts and events Showing your volunteers that you care about them doesn’t have to be overly complicated or expensive. Say “Thank you!”

Volunteer 52

Volunteer Guide Gift Social Media 52

sgEngage

APRIL 10, 2023

To help you get started, this article will explore four ways you can plan ahead now, including: Create a research-based fundraising strategy. For example, if you discover your donor retention rate is falling, you can focus on donor stewardship in the months leading up to Giving Tuesday to boost retention. Wealth indicators.

Demographics 81

Demographics Retention Donor Campaign 81

3rd Sector Labs

JUNE 30, 2014

Combat the challenges of donor retention? A Major Gifts Officer is actively developing personal relationships with existing and potential donors. So far in 2014, Third Sector Labs has run a number of webinars focused on topics such as fundraising strategies, technology, donor data, and donor retention. Data degrades. What to do.

Attention 157

Attention Data Donor Retention 157

Bloomerang

JULY 26, 2022

Don’t worry: We’re not suggesting that you call an emergency board meeting to talk about how you’d spend a $15 million gift from the foundation. We are suggesting that you create a matching gift campaign strategy and implement it* as soon as you receive any gift that you deem major. The nonprofit pitch is a powerful tool.

Grant 114

Grant Foundation Fund Ukraine 114

Qgiv

JUNE 23, 2021

When developing a fundraising strategy, your best bet is to concentrate on two areas: your most productive donor groups and high-impact donor recruitment and retention. Your fundraising strategy should include plans for donor acquisition and retention with an emphasis on recruiting high-impact donors. Gift range chart.

Campaign 98

Campaign Effective Fundraising Nonprofit 98

Connection Cafe

NOVEMBER 7, 2017

Consider these tips to increase donor retention: Annual Information: Sharing your annual report—via your website, for example—demonstrates commitment to your mission, increasing donor trust. They can also choose when and how often they want to be solicited by adding or removing themselves from mailing lists. Ethics Papers and Articles.

Retention 29

Retention Donor Guidelines Gift 29

The Modern Nonprofit

APRIL 6, 2021

In this blog, you’ll learn about: Annual Giving, Donor Retention, Major & Legacy Gifts, Online Fundraising, Boards & Leadership, Content Marketing, Social Engagement , Strategy & Management, and Culture & Values. Each article is a little different, but you’ll find some creative gems in this blog.

Bookmarking 98

Bookmarking Storytelling Nonprofit Social Media 98

Qgiv

SEPTEMBER 10, 2021

When a donor makes a contribution to your organization, they need proof of the gift for their tax records. That’s why you need to make sure your nonprofit donation receipts are scheduled to send as soon as a gift is made. You’ll also want to include the donor’s name, the donation amount, and the date of the gift.

Arts 105

Arts Donation PDF Gift 105

Get Fully Funded

JANUARY 24, 2024

In this article, we’ll explain what email automation is and explore three strategies you can use to leverage it. Show Donors Your Appreciation Thanking your donors and showing them appreciation regularly helps you build stronger relationships and ultimately increases donor retention. That’s where email automation comes in.

Relationship 59

Relationship email Donor Wisconsin 59

NonProfit Hub

JANUARY 14, 2015

This article originally ran in our Nonprofit Hub Magazine, a free bi-monthly magazine dedicated to providing focused content on a particular topic. The biggest issue with donor retention is that most people don’t even realize it’s an issue. In order for donor retention to be a priority, it needs to start with the board of directors.

Retention 28

Retention Problem Donor Work 28

NetWits

JUNE 13, 2011

If we are to tackle this situation (and improve the retention rates of all supporters) we need to look again at our websites and ask ourselves if they give donors what they want? on the NTEN Blog , NTEN’s Holly Ross writes: “For those of you waiting for the direct-mail death toll, it looks like you’ll be waiting a while longer.

Channel 118

Channel News Mail Blogger 118

Qgiv

JUNE 23, 2022

It can help you cultivate strong relationships with your donors and increase your donor retention. Engage your donors by sharing resources, articles, and stories with them. The fundraising cycle or donor cultivation cycle is the key to gaining, engaging, and retaining donors.

Fundraising 59

Fundraising Donor Relationship Donation 59

Double the Donation

JANUARY 28, 2022

Prior to that, you’ll need to determine which types of giving programs you’ll be offering: Here are a few of the most common examples: Matching gifts : Your company matches employee donations to qualifying nonprofits, often dollar for dollar. Direct mail. Recurring gifts. Let’s take matching gifts (i.e., Phonathons.

Experiment 52

Experiment Giving Guidelines Gift 52

3rd Sector Labs

MAY 14, 2014

It is so easy for us to develop one message for a campaign, mailing or communication, and to send that message to everybody in our contact database – every address, every email gets our “Dear Sally, we’d like to tell you about our newest opportunity to support our mission” appeal. Your donor database is a gold mine.

Analytics 170

Analytics Data Fundraising Database 170

Robert Weiner

JANUARY 22, 2010

He suggests several, including donor retention. Donor retention can definitely be affected--positively and negatively--by Advancement Services. Are constituents on the mailing lists they've asked to be on? Do donors get timely, accurate receipts and thank-you letters? When constituents request changes (e.g.,

Service 183

Service Retention Evaluation System 183

Allegiance Group

MAY 18, 2023

Developing a digital donor acquisition strategy takes a similar approach as direct mail, starting with a detailed analysis of your donor base, including average gift, retention rates, average gift, and if you have done previous online fundraising campaigns, cost per acquired donor.

Digital 52

Digital Practice Donor Strategy 52

The Modern Nonprofit

APRIL 18, 2023

Use existing sources of information to complement your primary research This may include academic studies, reports from other nonprofits, government data, or articles and publications relevant to your cause. This may include email , direct mail, social media , phone calls, or in-person events.

Guide 52

Guide Donor Fundraising Social Media 52

DNL OmniMedia

MAY 25, 2022

So for example, if you’re hoping to increase major gifts, focus on major gift-related metrics. Are users from Google spending more time on your website than those who found it via a recent news article? Donor Retention Rate. Do you have a plan for re-engaging first-time donors after they make a gift? Landing page.

Analytics 52

Analytics Org Adwords Metrics 52

CauseVox

SEPTEMBER 20, 2024

A well-executed thank you is a reminder of why they supported you in the first place and creates lasting feelings of goodwill, which certainly extends to when you are ready to ask for another gift or when year-end comes around. Retains Existing Donors Thanking donors is actually an excellent donor retention strategy.

Donor 94

Donor Award Mail Gift 94

Givinga

NOVEMBER 14, 2018

In this article, we’ll give you four ways to engage employees and maximize their participation. Provide e-mail and newsletter reminders in the weeks leading up to your campaign. Highlight corporate donation plans, employee matching gift programs , and volunteering efforts as well. Give Employees Time to Prepare.

Campaign 49

Campaign Giving Philanthropy Charity 49

NonProfit Hub

DECEMBER 2, 2014

This article originally appeared in our Nonprofit Hub Magazine, a free bi-monthly magazine dedicated to providing focused content on a particular topic. To reserve your free copy of our January/February issue on donor retention, sign up today. ————————————————. New donors at or below your average gift amount.

Sound 53

Sound Marketing NPO Retention 53

NTEN

MAY 5, 2011

[Editor's note: The following is an excerpt from a feature article that first appeared in the March 2011 issue of NTEN:Change. But raising funds online is not about technology, any more than raising funds through the mail is about paper. They likely funnel gifts to organizations that wouldn’t have received them otherwise.

Relationship 89

Relationship Studies Network Online 89

Connection Cafe

JUNE 30, 2017

From donor retention to nonprofit marketing to organizational leadership, every ebook is an invaluable resource. In our npEXPERTS Spotlight series we’ll be sharing some of our favorite articles from the past 5 years. Goodbye donor and all because the direct mail silo and the online silo couldn’t get their acts together.

Integration 27

Integration Marketing Mail Channel 27

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 11, 2012

These trends are based on Target Analytics’ evaluation of transactions from 77 organizations, including over 37 million donors and more than 77 million gifts totaling over $2.4 These nonprofits are primarily focused on direct mail and online giving. Retention, Retention, and Retention. billion in revenue.

Data 121

Data Hurricane Fundraising Disaster 121

NonProfit Hub

NOVEMBER 25, 2014

This article originally appeared in our Nonprofit Hub Magazine, a free bi-monthly magazine dedicated to providing focused content on a particular topic. To reserve your free copy of our January/February issue on donor retention, sign up today. ————————————————. By now, your appeal should be written.

Giving 48

Giving Mail Channel Social Media 48

Qgiv

SEPTEMBER 14, 2021

Despite increasing commercialism, the holidays traditionally get people thinking about ways they can give—whether they’re wrapping gifts for loved ones or donating time and money to a cause they care about. Many local news organizations like to host an annual food or gift drive around the holidays. Team up with local news.

Campaign 98

Campaign Ideas Giving Tips 98

Connection Cafe

MAY 30, 2018

A confused donor will disregard an appeal, resulting in no gift. . Simple additions such as the donor’s name, last donation date and the amount of their last gift can have lasting impact. Personalization is a must for all major gift solicitations. . Direct mail appeals should include a return envelope. Major Gifts .

Giving 32

Giving Gift Statistics Fundraising 32

Bloomerang

JANUARY 22, 2024

For example, different states have different processes for filing articles of incorporation and the fees required. File for incorporation File articles of incorporation within the state your nonprofit will operate from. You can apply for an EIN online , or by mail or fax. State and federal regulations for starting a nonprofit.

Nonprofit 84

Nonprofit Files Policy Director 84

Allegiance Group

MAY 1, 2024

For instance, donors who regularly give to your organization will often make an additional gift in December if they’re asked. We recommend extending a personal invitation to sustainers, inviting them to give an additional gift. Direct mail is no longer the only game in town when it comes to raising money in December.

Campaign 52

Campaign Guide Fundraising Storytelling 52

Qgiv

APRIL 23, 2021

You could have your caterers provide pick-up meals for those virtual attendees or provide a delivery service gift card. For instance, the American Herbalists Guild hosted a virtual auction with items like an herbology 101 course and a gift card for botanical medicine. For more advice, we recommend exploring our dedicated article.

Fundraising 52

Fundraising Virtual Sponsor Hosting 52

Nonprofits Source

APRIL 19, 2017

To test the theory, I recently ran a remarketing campaign on Facebook promoting my article, “ How To Get More Online Donations With Content Marketing.” When compared to a non-remarketed ad I ran for my article, “ 5 Biggest Nonprofit Marketing Mistakes (And How To Avoid Them) ,” my conversions (clicks) increased by 10X.

Ideas 111

Ideas Donation Online Strategy 111

Connection Cafe

AUGUST 7, 2017

The New Normal in EOY Multi-Channel Fundraising : A successful marketing strategy has expanded beyond direct mail and email. Utilizing the gift ask chart in this article is one way to do that. Why You need to care about keeping them : From the article: “Retention is cheaper than acquisition.”. Love your donors?

Campaign 38

Campaign Resource Giving Database 38

NonProfit Hub

JANUARY 4, 2016

Retention Rates Stink. According to the Fundraising Effectiveness Project’s 2015 Survey , only 19 percent of new donors to nonprofits give again after their first gift. In other words, if 100 donors made gifts via your year-end appeal in 2015, only 19 of them will donate again in 2016. Direct mail donors can attend galas.

Blended 28

Blended Conversation Mail Gift 28

Bloomerang

MAY 9, 2021

Here at Bloomerang, we specialize in donor retention. Retention is the key to maximizing your fundraising strategy, and appreciation is at the root of that strategy. . Appreciation Gift Ideas. It’s not a massive gift, but it’s still a substantial contribution to the cause! The Foundations of Your Strategy.

Ideas 134

Ideas Donor Strategy Create 134

Bloomerang

MAY 9, 2021

Here at Bloomerang, we specialize in donor retention. Retention is the key to maximizing your fundraising strategy, and appreciation is at the root of that strategy. . Appreciation Gift Ideas. It’s not a massive gift, but it’s still a substantial contribution to the cause! The Foundations of Your Strategy.

Ideas 134

Ideas Donor Strategy Create 134