Care2

JULY 17, 2007

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" ROI (Return on Investment) in its simplest form has has a very specific mathematical definition.

Social Network 74

Social Network ROI Social Media Network 74

Amy Sample Ward

FEBRUARY 23, 2010

You can join the conversations in the comments, or click through to the original posts to find what others are saying. Social Media Today | ROI: How to Measure Return on Investment in Social Media – A great post from Brian Solis on Social Media Today discussing the ROI of social media.

Web 108

Web ROI Bookmarking Phase 108

Nonprofit Tech for Good

MARCH 6, 2013

Still, understand that the content your nonprofit blog publishes, the higher your ROI. Share and Comment on Breaking News. Newspapers and magazines publish these sorts of articles regularly because they generate buzz. That said, the the following is an excerpt from the Social Media for Social Good: A How-To Guide for Nonprofits.

Content 214

Content Ideas Interview Nonprofit 214

Care2

MAY 27, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" The metrics for measuring ROI can be extremely varied. Here are a few examples.

Social Media 59

Social Media ROI Media Social 59

Zen and the Art of Nonprofit Technology

SEPTEMBER 10, 2007

O’Rielly has a new online series about Women in Technology , with some really great articles. AgencyByte has a great article on how to prevent scope creep. Also, they have a very interesting ROI calculator for social networks that is worth a look. { 1 comment… read it below or add one } 1 Sue Bennett 09.11.07

Open Source 100

Open Source Comment Second Life RSS 100

Nonprofit Tech for Good

DECEMBER 2, 2009

At it’s heyday, a few hours a day sending friend requests and posting wall comments on MySpace profiles quickly resulted in large, thriving online communities. For the last two years we’ve been bombarded with articles from bloggers and the mainstream media that MySpace is dead. MySpace was designed to be a marketing tool.

Myspace 189

Myspace Teen Facebook Social Network 189

Get Fully Funded

DECEMBER 26, 2022

, but before it officially wraps, let’s take a look at the top articles of the year. These fundraising articles are popular ones that our readers have loved and I wanted to gather them together for you in case you missed any of them earlier this year. Which one of our fundraising articles was your favorite?

Fundraising 52

Fundraising Sponsor Virtual Money 52

Amy Sample Ward

APRIL 23, 2011

You can join the conversations in the comments, or click through to the original posts to find what others are saying. And much less than that (22%) reported that their organization had ever evaluated Return on Investment (ROI) of technology projects or programs."

Web 114

Web Map Bookmarking Conversation 114

Care2

FEBRUARY 3, 2008

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" ROI (Return on Investment) in its simplest form has has a very specific mathematical definition.

ROI 53

ROI Social Network Social Media Advocacy 53

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 24, 2008

It's about why a blog behind the firewall makes sense -- part ROI business case, part introductory training. Ben and I also follow each other on Twitter (he's @minorjive ) and that's where I heard him mention this presentation. He kindly gave me permission to share it with all of you. We did a quick chat interview: What was the purpose?

ROI 50

ROI Wikispaces Comparison Blogger 50

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 7, 2011

Robin shared some of her thoughts in the comments of a recent blog post, and I invited to share her community organizing rules for Twitter. Interaction: Asking questions and commenting back when someone has an answer is creating a “conversation.” Decide how you measure results ( ROI ). People follow their interest.

Twitter 114

Twitter Community Profit Organization 114

Nonprofit Tech for Good

MAY 7, 2012

received 93,000 visits and as traffic grows consistently from month to month so does my ROI. Still, understand that the more good, high-quality content your nonprofit blog publishes, the higher your ROI. Share and Comment on Breaking News. As of last month, Nonprofit Tech 2.0 Nonprofit Tech 2.0 That said, mix it up!

Content 122

Content Ideas Nonprofit Interview 122

Bloomerang

SEPTEMBER 27, 2024

You can include links to videos on your website or YouTube channel or links to articles on your blog or in your newsletter. Try saying something like: “ Jane, based on our last conversation, I think you’ll be interested in this particular article. Let us know in the comments. Tailored, one-to-one emails.

Donor 104

Donor Gift Guidelines ROI 104

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 7, 2010

An article by CNET stated that approximately 31% of retailers planned to use their own websites to promote holiday deals, while 39% planned to use Facebook and 21% Twitter. A PC World article predicts that “What [retailers] are doing this year will be nothing compared to next year. Back to ROI. Leave it in the comments.

Content 105

Content Facebook Strategy United States 105

Care2

APRIL 22, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Receive monthly updates 1 Comment | by Share Article in Social Networking , Web 2.0

Social Media 68

Social Media Twitter Action Advocacy 68

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 27, 2009

I republished the post on my blog and offered a free copy to a nonprofit who left the best comment about how their organization is applying these principles. Finding hard data in the ROI of social media is difficult. Negative comments is a matter of when, not if. 1.) This increased our online giving significantly.

Ohio 88

Ohio Children Social Media Twitter 88

Nonprofits Source

APRIL 19, 2017

Result: 63% more donations, 55% higher conversion rate and a 2X ROI. Saw a 2X ROI on ad spending. To test the theory, I recently ran a remarketing campaign on Facebook promoting my article, “ How To Get More Online Donations With Content Marketing.” From an economic standpoint, the potential ROI is amazing.

Ideas 111

Ideas Donation Online Strategy 111

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 27, 2010

Posts that share studies or research studies about the ROI of Facebook: A study about the effectiveness of Facebook Pages as marketing tools or Measure Everything! I grab the monthly daily data from the insights tool and download into a spreadsheet. I have separate worksheet for each month and run totals. Unsubscribes. Page Views.

Social Media 116

Social Media Measure Action Media 116

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 30, 2009

And, as always, if you have a favorite social media presentation to recommend to other nonprofits, please tell us about it in the comments. Return on Investment (ROI) Social Network Fundraising is a presentation by Justin Perkins, Director of Nonprofit Services at Care2.com, ROI of Listening: America Red Cross Case Study (Beth Kanter).

Slideshare 56

Slideshare Social Media Profit Case Study 56

Nonprofit Tech for Good

JULY 28, 2013

Knowing basic HTML or using a tool like Live Writer to generate HtML can transform a nonprofit’s ROI (Return on Investment) from using social media. ” The Wibbitz Play Button or Player can be easily added to entire websites, single articles, or just on a home page. clipping articles and links extremely easy.

Free 279

Free Mobile Nonprofit Social Media 279

Socialbrite

OCTOBER 31, 2021

As with any form of marketing, though, it’s important to know that you’re getting a favorable ROI for your efforts and that you can identify what’s working and what’s not. By the end of this article, you’ll be able to gauge the effectiveness of your video strategy and plan for future campaigns. Measuring your video marketing.

Measure 59

Measure Video Marketing Guide 59

Care2

JULY 2, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Receive monthly updates 13 Comments | by Share Article in Social Networking , Trends , Web 2.0

Social Media 70

Social Media Track Media Tools 70

ASU Lodestar Center

SEPTEMBER 5, 2012

What's in it for 'them' (ROI for both your members and your association)? So there is always return on investment (ROI)—and it mainly boils down to awareness, increasing your membership and reach. Like this article? Create a forum for members to reach out to each other for resources and issues. Increase donorship. Get another!

Create 82

Create Social Social Media Associations 82

Amy Sample Ward

JANUARY 24, 2012

You can join the conversations in the comments, or click through to the original posts to find what others are saying. craigconnects – "I took a look at a few articles and studies, and according to ComScore's 2010 Digital Year in Review, email use dropped 59% among Internet users ages 12 to 17 in 2010.

Web 117

Web Indiana Case Study Bookmarking 117

Nonprofit Tech for Good

MARCH 8, 2013

Responsively designed for both desktop and mobile devices, customers can buy, share, like, comment and checkout all from your nonprofit’s Facebook Page. clipping articles and links extremely easy. ” The Wibbitz Play Button or Player can be easily added to entire websites, single articles, or just on a home page.

Web 250

Web Tools Free Mobile 250

Care2

APRIL 2, 2008

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Just how exactly do you go about writing an ad with a low cost and high ROI?

Adwords 51

Adwords Google Social Media Advocacy 51

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 26, 2007

I'm doing a workshop on Social Media Metrics, Measurement, and ROI at PodCamp Boston tomorrow. But, here are a few comments: Kudos to you for setting clear goals and starting off with measurement from the beginning. You talk about aggregating content, but what about comments/conversation on the blog? | View | Upload your own.

Guinea 50

Guinea Social Media Measure Wikispaces 50

Bloomerang

JULY 26, 2024

But I wonder if in the long run the ROI is better for direct mail than digital? You should know, however, a recent NonProfitPro article found results disappointing: “One of the biggest advantages of direct mail is that it yields a much higher response rate compared to other channels. Let us know in the comments.

Mail 91

Mail Roles Digital Fundraising 91

Nonprofits Source

JULY 1, 2018

It’s also hard to justify the amount of work required for little to zero ROI. The marketing software giant HubSpot recently released an article on how the traditional marketing funnel is a thing of the past. Instead, they suggest focusing on a customer-centric experience will generate a better long-term opportunity and ROI.

Online 84

Online Tips Organization Fundraising 84

Care2

JUNE 22, 2007

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" To create a new comment, use the form below. Copyright © 2008, Care2.com

Comment 31

Comment Social Media Advocacy email 31

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 28, 2007

Right after Thanksgiving, TechCrunch published a guest post called " The Secret Strategies Behind Many Viral Videos " which unleashed a record 491 comments because it described some unethical practices. See3 Article About Video The Chronicle - article about video and nonprofits. There was also a follow up post here.

YouTube 50

YouTube Video Tips Lesson 50

See3

OCTOBER 7, 2007

RSS feeds and blogs, article comments, social networks… it’s all increasingly important. But we also have 60% personalizing their home pages and 85% using most-emailed articles links on news sites. Share and Enjoy: 2 Comments comment advertising » Nonprofit Video – Going mainstream [.]

Video 40

Video Bookmarking FAQ RSS 40

See3

AUGUST 1, 2007

Share and Enjoy: One Comment comment University Update – YouTube – Change the Debate in 2008 [.] Sign the petition here … in campaign, youtube, politics, michael hoffman, see3 | No Comments » View Original Article » [.] Sign the petition here.

Change 40

Change America YouTube Yahoo 40

Beth's Blog: How Nonprofits Can Use Social Media

JULY 11, 2009

Here is an excerpt of what I commented on his post: Social networking is not “a business model.” In my comment to Mark Pemberton, I continued: Although nonprofits need to make money to operate, they are not here for profits. The speakers kept talking about the “new business model.” But Facebook and Twitter have no business model!

Social Media 50

Social Media Money Chicago Media 50

Care2

MAY 8, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" See Frogloop’s recent article on Facebook Causes ).

Social Media 41

Social Media Studies Facebook Raise 41

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 25, 2007

Chris's key point is: A few good metrics in the context of social media goals and strategy are valuable to determine the ROI and continuous improvement of your social media plan. ROI and Continuous Improvement both Lead To Actions. The ROI on the other hand is about revenue - did your effort yield results? measures of success???

Analytics 50

Analytics Web Metrics ROI 50

Nonprofits Source

MARCH 11, 2017

Thus, you can justify spending $500-$1,000 per month on paid advertising when the marketing ROI is high. Related Article: 8 Research-Backed Ways To Improve Marketing For Nonprofits. Alternatively, a spreadsheet tracking internal links of your articles works just as well. Internal Link Building Done Right. Conclusion.

Content 112

Content Donation Marketing Online 112