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A few weeks ago, I wrote an article called Prospect. An astute reader e-mailed me after the article was published to remind me that I forgot one important piece of the puzzle: stewarding donors after they give. Using newsletters, e-mails , videos, podcasts, websites, non-ask events , etc. What is Stewarding?
Plan Impact-Driven End-of-Year Giving Campaigns You’ve raised money all year long using different techniques from direct mail to email marketing. We’ve got all kinds of challenge ideas and more in our 200+ Fundraising Ideas article ! Mentor of the Year Awards hosts an annual fundraising gala.
Organizational updates can also include announcements of conferences or fund-raisers, staff changes, or any recent awards or accolades your nonprofit has received. Newspapers and magazines publish these sorts of articles regularly because they generate buzz. A first-person voice is best. Interview Experts.
Organizational updates can also include announcements of conferences or fund-raisers, staff changes, or any recent awards or accolades your nonprofit has received. Newspapers and magazines publish these sorts of articles regularly because they generate buzz. A first-person voice is best. Interview Experts.
My last article of this two-part series, “ Nonprofit Giving Trends and Future Fundraising Strategy ,” began a discussion of smart fundraising strategies to take advantage of best practices and current trends. Ask them if they’ll write a brief handwritten note on the next appeal you mail (give them a few sample notes).
Don’t forget that artwork can be copied and mailed to donors (clients don’t have to make 100 original drawings!) A couple of options to grab your donor’s attention includes slipping your letter in a colorful outer envelope or using an envelope size that’s larger (or smaller) than what routinely arrives in the mail. It’s a win-win-win.
clipping articles and links extremely easy. A winner of numerous “Best App” awards, this app will likely become your favorite new social newsreading app. A great source for free icons to use on your website, blog, Facebook Page, in your e-mail newsletter, etc. Clipix :: clipix.com. Clipix makes bookmarking a.k.a.
clipping articles and links extremely easy. A winner of numerous “Best App” awards, this app will likely become your favorite new social newsreading app. A great source for free icons to use on your website, blog, Facebook Page, in your e-mail newsletter, etc. Clipix :: clipix.com. Clipix makes bookmarking a.k.a.
A winner of numerous “Best App” awards, this app will likely become your favorite new social newsreading app. A great source for free icons to use on your website, blog, Facebook Page, in your e-mail newsletter, etc. It also has a “Charities and NGOs” section. FotoFlexer :: fotoflexer.com. Wufoo :: wufoo.com.
A winner of numerous “Best App” awards, this app will likely become your favorite new social newsreading app. A great source for free icons to use on your website, blog, Facebook Page, in your e-mail newsletter, etc. It also has a “Charities and NGOs” section. FrontlineSMS :: frontlinesms.com.
clipping articles and links extremely easy. A winner of numerous “Best App” awards, this app will likely become your favorite new social newsreading app. A great source for free icons to use on your website, blog, Facebook Page, in your e-mail newsletter, etc. Clipix :: clipix.com. Clipix makes bookmarking a.k.a.
Ideal for capturing contact information for your mailing list, event registrations, and even customizing PayPal into your website for donation processing, Wufoo is well-reviewed and reasonably priced. ” The Wibbitz Play Button or Player can be easily added to entire websites, single articles, or just on a home page.
Perhaps you put in place a series of mailed and emailed “touches” for non-major donors, lumping $25 donors together with $500 donors. Entire books are written on this subject (two of the best are Monthly Giving Made Easy by Erica Waasdorp and Hidden Gold by Harvey McKinnon, ), so this article won’t cover the “how to” landscape.
I’m thinking impact videos (less formal – low cost), gatherings, impact mailings, cost of donor meetings, etc. You can include links to videos on your website or YouTube channel or links to articles on your blog or in your newsletter. Historically, we have spent almost nothing on stewardship. Tailored, one-to-one emails.
You may know I love applying lessons from other disciplines to nonprofit fundraising and marketing; recently an article from Merkle inspired me to consider how the social benefit sector might use commercial business insights to increase donor loyalty. mailing address; phone number; tax identification number).
Stay@Home was conducted as a traditional nonevent fund-raising activity: CC mailed invitations to its prospects and donors asking them to stay at home. CC launched Red House@Your House with a mail and e-mail campaign. The e-mail is updated with a new story each month to keep the content and news fresh.
» Friday Jul 14 2006 Best day to send an e-mail - is there a seasonality factor? Have you been sending your e-mails on a Monday? Perhaps its worth revisiting the topic: which day of the week results in highest e-mail click through rates? Thats what I thought. Friday, July 14, 2006 at 02:15PM | by Agata K.
You can be a grant writer or direct mail specialist or fundraising events specialist. Sharing articles on the topic and asking for feedback as to how we can better develop our own culture. Her award-winning blog showcases her practical approach, which earned her the AFP “Outstanding Fundraising Professional of the Year” award.
» Monday Aug 27 2007 NPower Greater DC Region Technology Innovation Award Monday, August 27, 2007 at 10:18AM | by Hatef Yamini If your nonprofit is a 501(c)3 and meets some other basic criteria, you can apply for a an Innovation Award and win up to $43,000 in cash, technologoy consulting, hardware and software.
Organizational updates can also include announcements of conferences or fund-raisers, staff changes, or any recent awards or accolades your nonprofit has received. Newspapers and magazines publish these sorts of articles regularly because they generate buzz. A first-person voice is best. Interview Experts.
Whether you hold an annual appreciation ceremony or mail a simple thank you letter, make sure your volunteers know you appreciate all that they have given up for the organization. Jason Rescka is a prominent figure in the volunteer community and has received the Exelon Community Service award for excellence in service. Get another!
60) Search « Lean, Mean Blogging Machines | Main | Crowd-sourcing to Clean up Elections and Foil Chad » Friday Nov 10 2006 Featured Article from Care2 News Network (our own little digg) Friday, November 10, 2006 at 01:37PM | by Mark Source: Spirit Bear Youth Coalition. By: Simon Jackson.
When PID is kept in different buckets, it’s harder to manage and create customized communication -- like when mailing addresses and emails are kept in separate systems, due to legacy databases or department requests. . Grab my mailing address and you can send more locally-focused messaging (or junk mail). During his 4.5
Main | Care2 Helps in Law of the Sea Win » Monday Nov 05 2007 Five Tips for Online Fundraisers from a Direct Mail Dinosaur Monday, November 5, 2007 at 05:21PM | by Karen Taggart Ill admit it. I am a direct mail dinosaur now disguising myself as a hip online marketer. 60) Search « MySpace.com: A Place for Donors?
» Tuesday Feb 17 2009 Reaching Baby Boomers: The Next Big Demographic in Nonprofit Online Fundraising Tuesday, February 17, 2009 at 03:50PM | by Allyson Kapin By: Allyson Kapin , Blogger-In-Chief Direct Mail acquisition is one of the most expensive ways to raise money these days. Direct Mail typically generates a 0.5%
Here are the results for the 2008 Innovator Awards: Advocacy campaign or program Honorable Mention: National Parks Conservation Association Winner: Freepress for their StopBigMedia.com campaign Over 200,000 comments sent to the FCC and Senate and overturned and FCC ruling to block monopolies in media companies.
Conference Blog Posts and Articles. Care2 Impact Prize Awarded to Vinay Bhagat of Convio , Clint O'Brien. The Dangers of an Inactive E-Mail List , Nicole Wallace. Why Fundraisers are Failing at Storytelling -- and What They Need to Change , Lori Jacobwith. ntcfail , Holly Ross. ntcwinning , Anna Richter.
Main | Care2 Helps in Law of the Sea Win » Monday Nov 05 2007 Five Tips for Online Fundraisers from a Direct Mail Dinosaur Monday, November 5, 2007 at 05:21PM | by Karen Taggart Ill admit it. I am a direct mail dinosaur now disguising myself as a hip online marketer. 60) Search « MySpace.com: A Place for Donors?
Note from Beth: This post was written before the New York Times article describing a misstep with the Pepsi Charity Contest. We sent e-mails to our personal contacts and the GOH database. Finding the right balance of using Twitter, e-mail, and newsletters is important,” she notes. Photo: Jim Harrison. Here's my analysis.
Yes, people occasionally give to organizations after a one-time catastrophic event, because a friend asked them to, or they received a particularly compelling card in the mail, and so on. Vacation days, awards, and lunches are other inexpensive ways to reward performance. Like this article? Get another! Terry McManus'
The article profiles Networked For Good's Six Degrees of Separation. Beaconfire Blog, " The Twilight of Direct Mail " provides an analysis of the role of direct mail in Obama Campaign. Competitions, Awards, and Recognition. More coverage in the blogosphere and beyond here. possibly related classroom projects???
Receive monthly updates 13 Comments | by Share Article in Social Networking , Trends , Web 2.0 Mentioned here: [link] November 26, 2009 | Honey Singh Great article Allyson! www.socializemedia.com January 25, 2010 | mike hanson Great article on these tools. link] What are some of your favorite social media tracking tools?
Civic Ventures , a San Francisco nonprofit group, will award 5 Americans over 60, whose work has fostered significant social innovation, $100,000 to further their work. The awards will be given out in June at a national summit that will recognize the leaders and 60 semi-finalists. 28 by mail and online.
Dig Into Your Data: Look at your statistics and find out which subject lines are generating the highest open rates, and which articles and subjects are generating the most clicks. 60) Search « What Makes A Campaign Go Viral? Here are some useful tips to increase your e-newsletters performance rates.
This includes everything from erroneous biographical and mailing information, to duplicate donor or applicant records, to names and addresses with improper casing (e.g., As a baseline, biographical and mailing data should be accurate. But the same is true for applicant data, award data, and, perhaps especially, disbursement data.
60) Search « Is Direct Mail Really Headed for the Exit? 60) Search « Is Direct Mail Really Headed for the Exit? Nonprofit: Monique shared a case study for a nonprofit called the Rasmuson Family Foundation, one of the largest foundations in the US, around increasing awareness of their Artists’ Award program.
» Tuesday Feb 17 2009 Reaching Baby Boomers: The Next Big Demographic in Nonprofit Online Fundraising Tuesday, February 17, 2009 at 03:50PM | by Allyson Kapin By: Allyson Kapin , Blogger-In-Chief Direct Mail acquisition is one of the most expensive ways to raise money these days. Direct Mail typically generates a 0.5%
note: This article is part of NTEN's Member Appreciation Month spectacular. When targeting Generation Y's (although exact birth years are widely argued, for purposes of this article and statistics -- individuals born between 1979-1994), approximately 60 million people, you need to give some thought as to who they are and what motivates them.
Fine Interview:Social Media Author Allison Fine » Tuesday Jul 17 2007 The Great Debate: DM vs. Online Acquisition Tuesday, July 17, 2007 at 04:10PM | by Karen Taggart As a former direct mail diva, I have a constant debate in my head about which type of donor/member acquisition is "best" – online or direct mail?
Fine Interview:Social Media Author Allison Fine » Tuesday Jul 17 2007 The Great Debate: DM vs. Online Acquisition Tuesday, July 17, 2007 at 04:10PM | by Karen Taggart As a former direct mail diva, I have a constant debate in my head about which type of donor/member acquisition is "best" – online or direct mail?
See Frogloop’s recent article on Facebook Causes ). Receive monthly updates 3 Comments | by Share Article in Marketing Research , Social Networking , Trends , Web 2.0 Over 50% say that they intend to increase social network staffing over the next 12 months. Social networking is generating very little revenue. (
60) Search « Second Life: Debunking Myths, Identifying Opportunities | Main | NPower Greater DC Region Technology Innovation Award » Monday Aug 27 2007 Grantmakers Dive Into Web 2.0 Bad metaphors aside, GEO cooked up a stellar article about how grantwriters are increasingly using Web 2.0 (and com , Inc.
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