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Turning Visitors into Customers: Maximising Retail Potential for Museums

sgEngage

Museum shops can and should be more than just walls of collection postcards and bins of branded pencils. With captive audiences, a link to the creative, and consistent footfall, shops in museums have ample opportunity to maximise retail potential by offering products that appeal to visitors and have a clear connection to collections. .

Museum 105
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Non-Fungible Fundraising: NFTs for Good

Whole Whale

New records for sales of the digital good seem to be reached each week with an upcoming sale of NFT artist Beeple’s ‘Everydays’ compilation went for $69 million in March, 2021 (source: The Verge ). The developers of the platform, artist and any other parties can then use the funds raised in the drop.

Artist 105
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Which New Audiences? A Great Washington Post Article and its Implications about Age, Income, and Race

Museum 2.0

The Washington Post covered the MAH's transformation as part of an article about museums engaging new audiences. The whole second half of the article was dedicated to our work: Smaller museums can be especially scrappy in finding ways to connect with the community. Simon knew something had to change. “We

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The Top 54 Auctioneers for Nonprofit Fundraising Events

Nonprofit Tech for Good

After graduating with a BFA in drama & music from New York University’s Tisch School of the Arts, Ellen spent ten years bringing joy to audiences nightly as one of only ten lead performers in the longest running musical revue in the world—San Francisco’s “Beach Blanket Babylon.”

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Amazing AI Images for Impact: AI Generators for Nonprofits

Whole Whale

Imagine if you didn’t need an expensive camera, artistic mastery, or a ton of time to create what was in your mind’s eye. What if you didn’t need a highly trained designer every time you needed an image for an article or report? In this case, we imagine the ability to use a notable artist to evoke emotion behind a protest.

Images 97
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Voting on Art and its Surprising Consequences

Museum 2.0

What happens when you let visitors vote on art? Each of these invited members of the public to vote on art in a way that had substantive consequences--big cash prizes awarded, prestige granted, exhibitions offered. This citywide festival showcased work by 1,517 artists competing for a $200,000 top cash prize awarded by public vote.

Arts 47
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Arts 2.0: Examples of Arts Organizations Social Media Strategies

Beth's Blog: How Nonprofits Can Use Social Media

I'm prepping for a workshop on Social Media and wanted do a round up of recent compelling examples of arts organizations using social media strategies and tools. I've covered arts organizations and social media here and there over the past three years and last winter co-wrote a cover story article with Rebecca Krause-Hardie for ArtsReach.

Arts 74