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Alistair Croll, Guest Post: Using Twitter for Fundraising - Lessons Learned from Beers for Canada

Beth's Blog: How Nonprofits Can Use Social Media

We put badges on the Beers For Canada website encouraging people to Digg us and promote us on other social news aggregators. One possibility would have been to temporarily change our avatars to include a visual cue–like the Visible Government maple leaf–for all those officially behind the campaign. Have a clear call to action.

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