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The Networked NGO in India

Beth's Blog: How Nonprofits Can Use Social Media

Social media practices are just that – they get strong and stay strong with practice – so success means consistent application and learning. Social media can be filled with metrics to track results. But not all metrics are equally valuable, and choosing the measurements that matter can be complicated.

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7 Things I learned From #Beth53 Fundraiser and PoST Class

Beth's Blog: How Nonprofits Can Use Social Media

You need metrics or measure against goals, but you also need harvest those insights. You can't quantify love as a metric, but it is important sign or signal of life in your online community. Self-expression is such a powerful thing to see and having people articulate it for your cause is the holy grail. So is creativity.

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