Nonprofit Tech for Good

APRIL 27, 2023

Google Analytics :: analytics.google.com Google Analytics is a freemium web analytics service offered by Google that tracks and reports website traffic. It is important to note that you must upgrade to Google Analytics 4 by July 1, 2023. The service provides analytics and easy integration with multiple third-party tools.

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Resource Tools Digital Marketing 351

Nucleus

OCTOBER 14, 2021

Making the case for Data Analytics being budget-neutral in Year One At most associations, it is difficult to argue that better information is not a good thing – that better understanding your current members, potential members, and the broader constituency would not benefit the organization.

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Analytics Chapter Associations Registration 130

Tableau

JANUARY 8, 2024

For developers, Viz Extensions create an opportunity to bring custom visualizations into Tableau’s analytics capabilities. Viz Extensions are available as part of the Tableau Pre-Release Program, and can be found as a feature to test in the Tableau Cloud Beta site. Tableau Viz Extension now in Tableau Beta Preview. January 8, 2024

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Analytics Test Authoring Chart 143

Nonprofit Tech for Good

DECEMBER 9, 2023

3) Use and monitor Google Analytics. Google Analytics is an essential website analytics tool for nonprofits. Google Analytics is free to use and its most recent upgrade is named GA4. If it is not installed on your website, this tutorial provides set up instructions. 4) Prioritize SEO.

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Websites Tips Nonprofit Plugin 301

The MatrixFiles

JANUARY 2, 2024

For example, if one of your goals is to make your organization’s join process better, your action plan might have these steps: Look at Google Analytics to see what kind of traffic the join page gets and where people abandon. Look at your Google Analytics to see where traffic is going and where it’s not going. And so and so forth.

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Websites Content Analytics Goal 272

Whole Whale

SEPTEMBER 26, 2024

As a data-driven marketer, there’s nothing more frustrating than seeing a significant portion of your website traffic categorized as “unassigned” in Google Analytics 4 (GA4). The post Understanding “Unassigned” Traffic in Google Analytics 4 (GA4) appeared first on Whole Whale.

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Analytics Google Channel Tag 98

Nonprofit Tech for Good

APRIL 2, 2023

By using ChatGPT, you can save time on writing promotional emails, recruitment posts, and even on-site signage copy. 6 Artificial Intelligence Tools for Nonprofit Organizations 1) Predictive Analytics You might be wondering, what exactly are predictive analytics? 2) Automation Did we surprise you with this one?

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Tools Fundraising Donor Analytics 360

Nonprofit Tech for Good

MAY 14, 2023

Nonprofits are well familiar with Google Analytics, Google Ads, and Google Business Profiles, but most do not know the basics of Bing Webmaster Tools, Microsoft Ads, and Bing Places. 1) Bing Webmaster Tools Bing Webmaster Tools provide analytics about your website traffic and tools to improve your search results in Bing.

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Tools Nonprofit Grant Websites 258

Nonprofit Tech for Good

JANUARY 10, 2022

Prior to the Google Grant application there are a few steps that must be completed first: Make sure you have Google Analytics set up on your website. Getting Your Site Ready for Google Ads. You should set up the conversion in Google Analytics and import it into Google Ads. Register as a nonprofit with TechSoup.org.

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Grant Google Nonprofit Guide 345

Byte Technology

JUNE 17, 2021

For instance, a cookie can trace a customer on a site and provide a re-targeting ad later using its data. Every cent that you spend will be able to tell you how your site is being used, who is viewing your content, and the types of inquiries you will be receiving via your website.

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Track Digital Module Websites 246

Forum One

JANUARY 28, 2025

When it comes to presenting your analytics insights to executive leadership whether through a monthly report,an agenda item in a quarterly business review, or in that comprehensive year-end report your job is to help leadership focus on the metrics that best show your organizations impact.

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Metrics Analytics Action Social Media 40

sgEngage

DECEMBER 19, 2024

A thoughtfully crafted, user-friendly site conveys your story, showcases impact, and inspires action. Consider their different needs: Audience Segments : Identify whos who and what each group wants from your site. For example, do you want to increase online donations by 15% in the next year, or reduce your sites bounce rate by 10%?

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Websites Design Collaboration Nonprofit 97

Tableau

JANUARY 5, 2022

We have heard from our customers that a secure, seamless, and easy-to-use authentication method is critical to the success of integrating Tableau analytics. This works by using a JSON Web Token (JWT) signed with a shared secret that a site admin (Tableau Online) or server admin (Tableau Server) can manage in specific Connected Apps. .

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Analytics Integration Product Application 102

Tableau

MAY 9, 2022

Product Marketing Manager, Embedded Analytics, Tableau. As a result, analytics dashboards and visualizations are beginning to appear everywhere: in consumer apps, business software, news sites, and more. And the technology behind these experiences is embedded analytics. Embedding analytics in product: ICIS.

Analytics 98

Analytics Retention Application Analysis 98

Tableau

MAY 9, 2022

Product Marketing Manager, Embedded Analytics, Tableau. As a result, analytics dashboards and visualizations are beginning to appear everywhere: in consumer apps, business software, news sites, and more. And the technology behind these experiences is embedded analytics. Embedding analytics in product: ICIS.

Analytics 98

Analytics Retention Application Analysis 98

M+R

DECEMBER 9, 2022

Note: The purpose of this document is to both outline new Google Analytics 4 (GA4) functionality and develop a set of M+R recommendations. Analytics are an essential tool for digital marketers and there’s a big shift underway as Google Analytics 4 (GA4) is being implemented. Universal Analytics (a.k.a. Event Types.

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Analytics Google Track Donation 105

Nonprofit Tech for Good

DECEMBER 13, 2018

Look for these six signs that your nonprofit needs a new website, and find tools and tips to better assess how your current site is doing. Having access to Google Analytics for your website is key to getting to the roots of the problem. Accessibility and usability are concepts that apply to everyone visiting your site.

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Websites Nonprofit Donation Site 243

Bloomerang

AUGUST 16, 2021

Mastering an analytic approach to strategy and planning. Master an analytic approach to strategy and planning. That’s why you need an analytic, numbers-based perspective to strategy and planning. How many people attempted to make a donation on your website but left the site before they completed their transaction?

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Analytics Strategy Fundraising Social Media 126

Nonprofit Tech for Good

AUGUST 9, 2021

3) Monitor your LinkedIn Analytics. LinkedIn Analytics offer an important key metric that Facebook, Twitter, and Instagram do not – the ability to view clickthroughs on organic posts. and the best way to learn is to spend an hour or so a month studying your analytics. 4) Experiment with LinkedIn Ads (maybe).

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Linkedin Practice Nonprofit Social Media 361

TechRepublic

MARCH 19, 2025

Webilytics lets you track live user sessions to identify friction points, access live heat maps, and more.

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Analytics Site Tools Map 80

Tableau

JANUARY 5, 2022

We have heard from our customers that a secure, seamless, and easy-to-use authentication method is critical to the success of integrating Tableau analytics. This works by using a JSON Web Token (JWT) signed with a shared secret that a site admin (Tableau Online) or server admin (Tableau Server) can manage in specific Connected Apps.

Analytics 98

Analytics Integration Product Application 98

Nonprofit Tech for Good

OCTOBER 22, 2020

Consider these options when thinking about how to acquire donors for our nonprofit organization: 1) Use Google Analytics to determine how many visitors you have to your website. The question is, do most fundraisers know their website analytics ? Social media sites are for relationship building.

Social Media 354

Social Media Donor Social Media 354

Qgiv

JANUARY 12, 2022

Data analytics for nonprofits is just as valuable … and even more crucial. To get started, let’s go over some of the types of metrics your nonprofits can track: Types of Data Analytics for Nonprofits. The sooner you set up your analytics account, the sooner you can start tracking! The Nonprofit Analytics Glossary.

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Analytics Data Nonprofit Metrics 97

M+R

APRIL 16, 2024

We have a couple of points of note around the transition from Google Analytics 4 (GA4) to Universal Analytics (UA) and how that impacted the website data in Benchmarks this year, but first, for fun, an action item! Analytics are a critical tool for digital markers, so what’s changed with tracking from GA4 to UA? We’ll wait.

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Benchmark Analytics Google Comparison 75

Nonprofit Tech for Good

MAY 8, 2019

Race Forward’s digital footprint now includes four main properties, including Colorlines , a daily news site. As communications director Melissa Franqui explains, “Any communications department, not only ours, has to be continuously asking, is the site communicating our mission, our current work, and our values to our intended audiences?”.

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Online Nonprofit Hunger WordPress 241

Tableau

DECEMBER 19, 2023

The data wasn’t hard to find, there’s a lot of great sites like IMDb.com with that sort of data, and using Tableau I had my answer pretty quickly, and in a style and format that I wouldn’t typically have done at work. I was hooked. Movies are saturated with data, far beyond the obvious.

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Movie Analytics Arts Pennsylvania 129

TechCrunch

JULY 20, 2022

Contentsquare remains focused on its original bread and butter, which is to say web and app analytics. “Our solution analyzes 3,200 billion customer interactions monthly on sites that process $2.5 It remains to be seen whether the moves are enough to fend off the increased competition in the digital customer analytics space.

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Analytics Digital Web Interaction 94

sgEngage

JANUARY 23, 2025

Continuous optimization led to an increase in site sessions by a staggering 9,435% and a monthly average of 450 users engaging with educational resources and conservation efforts. Craft Compelling Ad Copy: Write clear, concise, and action-oriented ads that encourage users to engage with your site. ” Bad: “We need donations.

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Grant Impact Google Nonprofit 102

Nonprofit Tech for Good

APRIL 10, 2022

WordPress plugins, such as SocialSnap or Yoast , allow you to easily set up Twitter Cards for your website and blog, but if your site is not built using WordPress, your website developer will need to customize your website and blog to enable Twitter Cards. 8) Get to know your Twitter Analytics Dashboard.

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Twitter Practice Nonprofit Social Media 346

Tech Soup

DECEMBER 15, 2022

You can find the original version on the Cause Inspired site. This post is adapted from a post by Cause Inspired.

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Analytics Google Causes Site 104

Nonprofit Tech for Good

JULY 2, 2020

Instagram is all about visual content, meaning you’ll need a new approach to use the site effectively. It will also grant you access to more advanced analytics and improved ad campaign management, as well as enable you to add contact information to your page. The platform, however, is different than Facebook or Twitter.

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Fundraising Nonprofit Influence San Diego 331

Nonprofit Tech for Good

MAY 18, 2020

Have Google Analytics installed on your website (ideally, we recommend installing Google Tag Manage r as well). Have set up one or more “Goals” within Google Analytics for valuable actions that users can perform on your website (we will discuss this further in the “Conversion Tracking” section below) . This means that you: .

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Grant Google Guide Websites 336

Byte Technology

MAY 14, 2021

After the installation of WordPress, there are a few set-up procedures for your site. Change site title, time zone, and tagline. Install Google Analytics. Upload site icon and favicon. Because of how great the numbers are, it’s difficult for new WordPress users to choose the right plug-in for their site.

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WordPress Plugin Websites Contact 195

Tableau

OCTOBER 1, 2024

A migration to Tableau Cloud would have eased those challenges, but at the time, Tableau Cloud had a single site limit. This reduced the flexibility and manageability of this deployment option, especially for Admins like me with a complex analytics environment. I joined the Tableau product team to solve this problem.

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Management Analytics Site License 110

Nonprofit Tech for Good

JANUARY 5, 2020

Intro to Coding’s website features animated geometric shapes in the hero area of their site (aka the “above the fold” area), in-line with 2020 geometric shape and animation trends. To begin, follow these steps: Install Google Analytics on your website so you have detailed information about your traffic and where it is coming from.

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Websites Practice Design Nonprofit 350

CauseVox

OCTOBER 10, 2024

You can use tools like surveys, interviews, or data analytics to understand this (more on that below). Study Social Media Analytics Monitor Analytics Diligently This means tracking your website and social media metrics like page views, click-through rates, and the time spent on various sections of your website and social media platforms.

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Social Media Media Tips Social 97

Tableau

JUNE 11, 2024

Kristin Adderson June 11, 2024 - 4:53pm Noel Carter Senior Product Marketing Manager, Tableau Evan Slotnick Product Management Director, Tableau At the Tableau Conference 2024 keynote , Tableau CEO Ryan Aytay spoke about the new wave of analytics: the consumerization of data. However, every new opportunity brings its challenges.

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eLearning Analytics Metrics Data 127