Nonprofit Tech for Good

JANUARY 10, 2022

A Google Grant provides $10,000 each month to nonprofits to spend on Google Search ads. If they have valuable content that will spark engagement or if they provide pertinent information that people search for, they will likely get a lot of value out of the Google Grants. Getting Your Site Ready for Google Ads.

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Grant Google Nonprofit Guide 359

NetWits

FEBRUARY 16, 2011

The day or week after a website launch, someone will inevitably notice that they can’t find the site on Google, Yahoo, or Bing. However, this isn’t as funny when your organization’s site has been online for a while and is still not being found. I recommend Google Analytics as it’s free and quite comprehensive.

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Google Search Websites Nonprofit 225

Nonprofit Tech for Good

DECEMBER 9, 2023

3) Use and monitor Google Analytics. Google Analytics is an essential website analytics tool for nonprofits. Google Analytics is free to use and its most recent upgrade is named GA4. Search engine optimization (SEO) can be an expensive and time-consuming because it requires on-going maintenance. 4) Prioritize SEO.

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Websites Tips Nonprofit Plugin 326

Byte Technology

JANUARY 5, 2017

They know what aspects of their sites are the most popular and which ones are tripping up visitors. By using the absolute go-to tool for digesting feedback: Google Analytics. you can essentially create a custom design for your site that speaks directly to their needs and wants. And here’s how to do just that.

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WordPress Analytics Audience Site 100

sgEngage

JANUARY 23, 2025

The Google Ad Grants program provides qualifying nonprofits with $10,000 per month in in-kind advertising to promote their offerings and insights on Google Search. While this funding can significantly amplify an organizations digital presence, it comes with specific guidelines: Ads must target text-based search campaigns.

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Grant Impact Google Nonprofit 104

Nonprofit Tech for Good

APRIL 27, 2023

Bing Webmaster Tools :: bing.com/webmasters A free set of SEO, diagnostic, and reporting tools designed to improve your website’s rankings on Bing search results. Google Analytics :: analytics.google.com Google Analytics is a freemium web analytics service offered by Google that tracks and reports website traffic.

Resource 361

Resource Tools Digital Marketing 361

The Next Web

DECEMBER 29, 2012

Considering that it drives more referral traffic than Google+, LinkedIn and YouTube combined and had 23 million unique visitors to the site in August , its ability to direct more traffic to your site has rightly gotten businesses and brands interested in the service. Driving traffic to your site. Add Pin It buttons to your site.

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Site Plugin Content Social Media 151

Nonprofit Tech for Good

MAY 18, 2020

In short, the Google Grant provides nonprofits with $10,000 each and every month to spend on ads in Google Search. These simple actions can be potentially life-changing, and they are all made possible by ads posted at the top of Google Search results. How many people are searching for the topics that your organization deals with? .

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Grant Google Guide Websites 336

Nonprofit Tech for Good

SEPTEMBER 6, 2022

Google Analytics :: analytics.google.com. Google Analytics is a freemium web analytics service offered by Google that tracks and reports website traffic. It is important to note that you must upgrade to Google Analytics 4 by July 1, 2023. The service provides analytics and easy integration with multiple third-party tools.

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Tools Resource Free Nonprofit 351

TechImpact

APRIL 23, 2014

Organic searches. “Go The vast majority of web users are using Google to identify which webpages have the information they’re searching for. Google’s algorithm for generating this list is of course proprietary, but it is important to find out what search terms are being used to land users onto your webpage. come to mind?

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Websites Generation Social Media Web 234

Nonprofit Tech for Good

JUNE 29, 2021

Google Analytics :: analytics.google.com. Google Analytics is a freemium web analytics service offered by Google that tracks and reports website traffic. The service provides analytics and easy integration with multiple third-party tools. The buttons are fully customizable and provide social share counts and analytics.

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Tools Resource Free Nonprofit 358

Nonprofit Tech for Good

AUGUST 9, 2021

To begin, and this is important, your nonprofit should conduct a search on LinkedIn to see if a page already exists for your organization. 3) Monitor your LinkedIn Analytics. LinkedIn Analytics offer an important key metric that Facebook, Twitter, and Instagram do not – the ability to view clickthroughs on organic posts.

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Linkedin Practice Nonprofit Social Media 363

Nonprofit Tech for Good

JANUARY 5, 2020

Also, a quick search of “ website design trends 2020 ” will add an extra layer of creativity to your process and ensure that by the time of launch your website will include innovative and forward-thinking design elements. 10) Optimize your website for Search Engine Optimization (SEO).

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Websites Practice Design Nonprofit 350

TechCrunch

SEPTEMBER 2, 2021

The company has created a search engine optimization (SEO) platform so that your content is better indexed and appears more often in search results. They respect the terms of services of search engines, they don’t scrape search results for insights, they don’t create shady backlinks on other websites.

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Search Raise Websites Analytics 103

sgEngage

JULY 3, 2024

However, with the right allocation of resources and effective use of analytics, nonprofits can tap into marketing channels and strategies that offer high returns. For example, you might create a search engine ad promo ting matching gif ts. Find your click-through rate by using analytics tools to track clicks. Why does it matter?

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Metrics Analytics Marketing Nonprofit 119

Nonprofit Tech for Good

MAY 2, 2017

It’s analytics tools will also evaluate your posts to deduce the best possible times to share your content. The buttons are fully customizable and provides social share counts and analytics. You can user applets created by others or create your own for sites such as Gmail, Facebook, Instagram, or Pinterest. Photo Editing.

Mobile 279

Mobile Tools Online Nonprofit 279

Nonprofit Tech for Good

APRIL 2, 2023

By using ChatGPT, you can save time on writing promotional emails, recruitment posts, and even on-site signage copy. 6 Artificial Intelligence Tools for Nonprofit Organizations 1) Predictive Analytics You might be wondering, what exactly are predictive analytics? 2) Automation Did we surprise you with this one?

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Tools Fundraising Donor Analytics 362

The MatrixFiles

MARCH 25, 2024

Is your product or service optimized for search, meaning can I find your product through Google or your site search? Are you tracking abandons in Google Analytics? Where are the friction points? Does your AMS have an abandon report that tells you who started to convert but abandoned?

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Generation Registration Associations Track 264

Nonprofit Tech for Good

MAY 8, 2019

Race Forward’s digital footprint now includes four main properties, including Colorlines , a daily news site. The Race Forward communications team constantly revisits their strategies in search for more resonant messages and new opportunities for engagement. Speaking of metrics, how do you measure your nonprofit site’s performance?

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Online Nonprofit Hunger WordPress 257

Byte Technology

APRIL 15, 2015

If you’ve initiated a Google search anytime recently, you may have noticed a new designation underneath the listed results: “mobile-friendly.” However, if you’re at all concerned as to how Google’s new search algorithm will affect your website’s ranking, there are some very simple things you can do to quell your fears.

Search 100

Search Mobile Websites Site 100

Nonprofit Tech for Good

APRIL 13, 2018

The analytics tools will also evaluate your posts to deduce the best possible times to share your content. You can user applets created by others or create your own for sites such as Gmail, Facebook, Instagram, or Pinterest. The buttons are fully customizable and provides social share counts and analytics. Social Media.

Mobile 275

Mobile Tools Online Free 275

Whole Whale

SEPTEMBER 26, 2024

As a data-driven marketer, there’s nothing more frustrating than seeing a significant portion of your website traffic categorized as “unassigned” in Google Analytics 4 (GA4). The post Understanding “Unassigned” Traffic in Google Analytics 4 (GA4) appeared first on Whole Whale.

Analytics 98

Analytics Google Channel Tag 98

Nonprofit Tech for Good

FEBRUARY 20, 2019

The analytics tools will also evaluate your posts to deduce the best possible times to share your content. Specifically for nonprofits, Lightful is a social media management platform that enables organizations to schedule social media posts ahead of time and provides analytics to help organizations raise more awareness and funds.

Resource 280

Resource Tools Online Free 280

Byte Technology

MARCH 11, 2016

According to Louise Craft, digital marketing executive at Metric Mogul, Analytics “ensures marketers can make data led decisions to streamline their marketing efforts, increase their conversion rates and ultimately achieve their business goals.” Enable Site Search. Use Multiple Views. Enable e-commerce.

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Analytics Digital Marketing Google 100

Byte Technology

AUGUST 1, 2017

Many WordPress site owners and administrators have no doubt experienced an unease or wariness at one point or another when it seems that something just isn’t right with their site. Chances are that if you see this or other problems, your site has been hacked or otherwise compromised.

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WordPress Site Spam Search 100

Byte Technology

APRIL 27, 2017

And yet, if your site has one of those always helpful “frequently asked questions” (FAQ) sections, so much time and trouble can be avoided for both the business owner and the person making a purchase. It’s simple, works great and is a nice—and no-cost—choice for those WordPress e-tail sites just getting started.

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FAQ Plugin WordPress Site 100

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 31, 2012

We talk about finding the right tool for the data collection job and tools come in three different categories: analytics tools, content analysis, and surveys. Analytics tools like the ones described below are good for measuring actions and engagement. 2 – Make Your Website Shine. 3 – Monitor Social Conversations.

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Analytics Tools Social Social Media 107

The Next Web

MARCH 2, 2014

Measuring the success of your search engine optimization efforts is important to ascertain whether your time, money and efforts are allocated effectively. An increase in traffic to your website is typically a good sign that your company is well-matched for its keyword searches in the search engine results.

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ROI Measure Websites Analytics 159

.orgSource

JULY 25, 2023

If AI could only help me with one thing, search engine optimization or SEO, would be at the top of my list. Up Your SEO Advantage “Ranking high in the search process can be a significant challenge,” Amy advised. But as no-code programming becomes even easier, customized analytics are certain to be just over the horizon.”

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Marketing Team Build Social Media 221

The MatrixFiles

DECEMBER 15, 2022

Take a look at your analytics. If you’re not sure how to do that and need help, maybe now is also a good time to invest in some Analytics training. Speaking of Analytics…. Upgrade to Google Analytics 4 If you haven’t upgraded to Google Analytics 4 (GA4) , you need to upgrade as soon as possible!

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PDF Analytics Search Template 130

Zen and the Art of Nonprofit Technology

APRIL 11, 2011

This blog is the one of my many personal sites that I pay the most attention to SEO (although I think that will change soon,) I tend to focus a lot on Google, since according to my analytics (and yes, they are Google analytics. But according to this article in Mashable , Bing gets 30% of the overall search engine traffic.

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Google Benchmark Analytics Attention 135

Whole Whale

MARCH 18, 2025

Good Bots (~18.1%) Search crawlers, AI assistants, and other beneficial bots that amplify your content reach. This dual-audience analytics approach provides a complete picture of your digital presence and impact. Audit your site content: Use AI tools to scrape your own site and perform a chat-first search audit.

Web 52

Web Digital Strategy Analytics 52

Nonprofit Tech for Good

MAY 13, 2022

Whenever you see this juicy URL (in your case, filled with awesome information relating to your charity), the UTMs help your analytics tool identify and group this traffic. You can also find UTM data in Google Analytics. Before you know it, you’ll be an expert in non profit analytics. Term (used especially for search ads).

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Donor Campaign Nonprofit Facebook 316

.orgSource

APRIL 25, 2023

You don’t have to spend much time on the site to understand the difference between outstanding and dismal. HR analytics can bring objectivity to what is frequently a highly subjective process. If you’re searching for an employee who will work on-site five days a week, you will probably have a tough time,” Sarah observed.

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Application Statistics Culture Job 221

TechCrunch

OCTOBER 27, 2020

Israeli startup SimilarWeb has made a name for itself with an AI-based platform that lets sites and apps track and understand traffic not just on their own sites, but those of its competitors. But it’s like Google with its rankings in search. Now, it’s taking the next step in its growth.

Site 100

Site Platform Marketing Raise 100

Nonprofit Tech for Good

MAY 18, 2013

The hours don’t reflect exactly how much time one should spend on the sites themselves, rather the time spent and the time necessary researching and preparing the content for each social network, setting up and maintaining the profile and pages, and tracking ROI. Chapter 8 :: Eleven Essential Tools for the Mobile Social Media Manager.

Social Media 276

Social Media Social Media Chapter 276

Tableau

JULY 12, 2022

release includes features that give developers an easier embedded analytics experience and more control over authentication. Let’s dive into the capabilities that help you empower users with self-service analytics in your applications. Get more control while scaling self-service with an easy, modern embedded analytics experience.

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Develop API Metrics Analytics 108