Association Analytics

OCTOBER 10, 2022

Association membership marketing is much different than marketing a product for sale. In this blog, we share tips on how to take your marketing to the next level with the help of analytics. Are you tagging your content, products and events? Association Analytics Tip: Always be deliberate in the data you ask for!

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Association Analytics

JANUARY 5, 2023

As we head into 2023 with excitement and enthusiasm, we reflect back fondly on 2022 as a year of important and successful investments from Association Analytics (A2) to the association community covering everything from analytics webinars, industry partnerships, evolving product features, great employees and significant focus on customer success.

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Association Analytics

FEBRUARY 14, 2022

You probably have a long list of great things you want to accomplish this year…including making analytics a priority. We can help you move analytics to the top of the list by giving you tips to build a business case and how to articulate it to others. Let’s build your business case to make data analytics a top priority: 1.

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Association Analytics

JULY 20, 2021

While usage is a great data point to evaluate your product’s success, there’s so much more to consider when weighing the options to build an in-house solution or use an off-the-shelf product. Can a commercial product provide the tools you need? Creating your unique product requires a dedicated team with the appropriate skills.

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Gyrus

OCTOBER 1, 2024

How to Leverage LMS Data Analytics for Better Decision-Making in Corporate Training GyrusAim LMS GyrusAim LMS - In today’s competitive business landscape, Learning and Development (L&D) programs are key drivers of employee growth, retention, and overall business success. billion in 2020–21.

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Association Analytics

AUGUST 15, 2022

Your AMS focuses more on current and past data, however with analytics, you can use this data, and data from your other source systems, to be more forward-thinking. What products should we sunset? Are active online community users more apt to purchase a product? Why analytics? People often confuse reporting and analytics.

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Association Analytics

MARCH 13, 2024

Are you taking advantage of this important information, or are you still creating events, products, and activities based on what’s always been done? You can glean a lot of insights about your members once you get your association on board with engagement analytics. a webinar for executive-level members).

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Association Analytics

SEPTEMBER 27, 2023

Especially in associations, analytics can provide invaluable insights, guiding strategies and shaping outcomes. However, the hurdle remains: how do you convince the powers-that-be to earmark a slice of the budget for analytics? By using analytics, they realize that most of their online course engagement happens in the evenings.

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Association Analytics

JUNE 21, 2021

The post How to Determine Your Most Valuable Products and Which to Sunset appeared first on Association Analytics.

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Association Analytics

JANUARY 7, 2025

Seeing which way people’s actions are trending, seeing what younger members want versus older members and how they engage, this is where analytics can be the dowsing rod for your organization. Running an association means you have to make sure your employees are happy and productive, and the board is getting what it wants or demands.

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VentureBeat

FEBRUARY 17, 2025

Replit partners with Anthropic's Claude and Google Cloud to enable non-programmers to build enterprise software, as Zillow and others deploy AI-generated applications at scale, signaling a shift in who can create valuable business software. Read More

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TechCrunch

DECEMBER 5, 2023

Technology alone isn’t a sustainable moat for AI products, especially with the barrier to entry only continuing to go down. © 2023 TechCrunch. All rights reserved. For personal use only.

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Association Analytics

JANUARY 30, 2023

Data analytics helps you to uncover insights that are otherwise hard to see or understand. Let’s break down several scenarios to show how data analytics can help improve the member experience. Read about AANA’s analytics journey. The post Creating a Better Member Experience appeared first on Association Analytics.

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Tableau

SEPTEMBER 7, 2023

AI is changing everything—from how we work and innovate to the products and services we create for our customers. That’s why it’s never been more essential for companies to create a comprehensive analytics strategy and become data-driven. Let’s take a look at the product innovations from DF23.

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Association Analytics

APRIL 26, 2023

This is for all the inquiring minds curious about how and why some of the top talent landed together at Association Analytics (A2), or anyone who just wants to hear a fun story. A2 is the industry leader when it comes to market share, data and analytics. Tada – another star aligned – we had the same vision.

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Tableau

OCTOBER 8, 2021

Chief Product Officer, Tableau. Data is stuck in siloes, infrastructure can’t scale to meet growing data needs, and analytics is still too hard for most people to use. Tableau and Google Cloud are partnering to help modernize your data and analytics infrastructure and unlock your data’s full value. Francois Ajenstat.

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Nimble AMS

DECEMBER 27, 2022

Not every organization that uses business analytics must be a for-profit company. Professional societies, trade associations, and nonprofit groups can all use analytics tools to improve their staff operations, reach more members and non-members, and make meaningful progress toward their mission and goals. .

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Association Analytics

JUNE 17, 2021

Sure, you can look at historical or yearly trends on a graph to identify patterns, but by drilling deeper into the analytics you can uncover insights to help put your data into action. In our previous blog posts on retention and product value , we illustrated how data isn’t one dimensional. Predictive Analytics to focus your marketing.

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Tableau

JANUARY 8, 2024

For developers, Viz Extensions create an opportunity to bring custom visualizations into Tableau’s analytics capabilities. More expressive web visualizations can be integrated to how and where you work with data, and Viz Extensions interact with—and feel just like—the rest of Tableau. Tableau Viz Extension now in Tableau Beta Preview.

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NonProfit PRO

JULY 20, 2023

announced the availability of Wiland View, an innovative suite of data products built using the largest set of detailed individual-level spending signals. Wiland Inc. Wiland View is designed to improve outcomes for data-driven marketers across multiple industries including the nonprofit sector.

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.orgSource

APRIL 6, 2021

But membership dues, product sales, and web analytics are sinking deeper into quicksand. The conference ROI slowly rose like a gator lifting its head from the swamp of negative numbers. Even facing a dismal scenario like this, the decision to call for outside expertise can be difficult.

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Association Analytics

MARCH 1, 2023

For example, let’s say your association sold two products (Product A and Product B) last year that brought in the same total revenue – $20,000 each. Product A’s price point is $1,000 so you only sold 20 units of that product. However, Product B’s price point is $100, which means you sold 200 units of that product.

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Association Analytics

AUGUST 14, 2023

Additionally, you might consider what new products or services you could provide that might also increase your non-dues revenue with the help of AI. Association Analytics’ platform, Acumen , is one way for you to easily bring all your data together in one place so you’re ready to leverage AI.

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Nonprofit Tech for Good

DECEMBER 13, 2021

You’ll need to understand both elements and how they work together, for a successful end product. Step 3: Examine Analytics and Collect User Feedback. In addition to analytics, you will also need to get feedback from actual users of the site. You’ve been put in charge of leading the revamp of your organization’s website.

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.orgSource

MARCH 31, 2021

But membership dues, product sales, and web analytics are sinking deeper into quicksand. The conference ROI slowly rose like a gator lifting its head from the swamp of negative numbers. Even facing a dismal scenario like this, the decision to call for outside expertise can be difficult.

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Whole Whale

JULY 30, 2024

Step 1: Ensure Proper GA4 Installation GA4 is Google’s newest iteration of the Google Analytics platform. Curious how GA4 differs from the old Universal Analytics, check out Whole Whale’s article comparing the two platforms. as well as your acquisition channels in one singular location. social media vs. email marketing).

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Nonprofit Tech for Good

FEBRUARY 6, 2022

Although the most popular accounting software products- like QuickBooks and SAP- handle the needs of businesses in many industries, nonprofits have a unique business model and accounting standards and require different features and functionality from accounting software. Auditors are also using data analytics to support their processes.

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Association Analytics

JUNE 21, 2023

With a modern ecosystem, your association can start by separating out analytical data from transactional data. Solution : Tidy things up by creating product hierarchies and ensuring the entire team adheres to them. The post Top Ten Data Challenges (And Solutions) for Associations appeared first on Association Analytics.

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Tableau

SEPTEMBER 7, 2023

AI is changing everything—from how we work and innovate to the products and services we create for our customers. That’s why it’s never been more essential for companies to create a comprehensive analytics strategy and become data-driven. Let’s take a look at the product innovations from DF23.

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Nonprofit Tech for Good

OCTOBER 22, 2020

Consider these options when thinking about how to acquire donors for our nonprofit organization: 1) Use Google Analytics to determine how many visitors you have to your website. The question is, do most fundraisers know their website analytics ? You may just be surprised at how many uncaptured leads that you have.

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The MatrixFiles

MARCH 25, 2024

At all of these events, there are presentations and discussions about new products and new partnerships that associations can invest in and offer to their members. Is your product or service optimized for search, meaning can I find your product through Google or your site search? Are you tracking abandons in Google Analytics?

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Association Analytics

FEBRUARY 14, 2023

How many more products and services could I have helped deliver to the industry we served? The post Data Wrangling Blues appeared first on Association Analytics. How could my knowledge and skills have been put to better use within my association?

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Fast Company Tech

MARCH 13, 2025

It’s not always easy for introverts and people who prefer a quieter setting to be at the top of their game, but that doesn’t mean they can’t be productive in an office and have a really successful career. The trick is finding the right job fit.

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TechCrunch

MARCH 8, 2023

. “Unlike generalized video platforms, Consensus tracks who engages and personalizes both a video demonstration and hands-on, click-through product tour experience based on answers to specific questions asked upfront,” Hess explained. There’s Arcade, a startup developing a Chrome extension for product demos, which raised $7.5

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.orgSource

OCTOBER 31, 2023

Get acquainted with customer analytics, a process that provides more accurate insight into what your members really want. Sponsored by Association Analytics Our customer experience could use help. How can we identify more meaningful member data? What can we do to improve member delight?

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Nonprofit Tech for Good

JULY 2, 2020

By Kayla Matthews , writer at ProductivityTheory.com – a blog dedicated to helping others better their productivity. It will also grant you access to more advanced analytics and improved ad campaign management, as well as enable you to add contact information to your page.

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.orgSource

SEPTEMBER 10, 2024

Data analytics and AI chatbots give us the ability to take member support and education to new levels of relevance. Foster Creation Besides being a catalyst for relationships, technology inspires new products and services that enrich collaborations. Don’t get me wrong, I’m a fan of objectivity.

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