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Home About Me Subscribe Zen and the Art of Nonprofit Technology Thoughtful and sometimes snarky perspectives on nonprofit technology Google Analytics vs Site Meter September 18, 2006 Yes, I promise, the post on tagging and folksonomies is coming. vs Web 2.0 – I wanted to talk about Google Analytics. Google Analytics is also free.
During those three days of scribbled notes, pun tweets, and laughs, I did fall in love with the US nonprofit community, with NTEN, and with a man who I''d move halfway across the world to marry. NTC sessions on social media, Google Analytics, and video strategy opened my eyes. 14ntc nptech nten' His warning was prescient.
Learning Analytics comes from a report about the impact of emerging technologies for practitioners in a field. That sounds like the title of a report that NTEN might produce that surveys the technology landscape and nonprofit usage and provides an overview of what technologies nonprofits should be looking at in the next 1-5 years.
The analytics tools will also evaluate your posts to deduce the best possible times to share your content. Specifically for nonprofits, Lightful is a social media management platform that enables organizations to schedule social media posts ahead of time and provides analytics to help organizations raise more awareness and funds.
by Amy Sample Ward, Author of Social Change Anytime Everywhere and Membership Director at NTEN. by Richard Becker, President of Target Analytics. Once you download the Fundraising Ideas e-Book you’ll gain insight into: 6 Steps to a Well-Measured Social Fundraising Campaign. 3 Ways to Use Social Media in Your Next Campaign.
That's only one of the reasons NTEN is excited to announce a new position and open applications for a Content Manager. NTEN seeks a creative writer with a love for technology, data, and the nonprofit technology community to join NTEN’s team. Cat videos don't make themselves, and once they exist they also don't share themselves.
The good news is that we can now use a free tool like Google Analytics to identify some markers of increased “awareness”. analytics Data google analytics' If a nonprofit raised awareness and no one measured it… did it really happen.
If you're in charge of your organization's web analytics, you undoubtedly know about bounce rate -- the measure of visitors who enter your site, say "Enh" (or something ruder), and immediately leave, without viewing any more of your carefully crafted pages. Tags: Data how-to Newsletter NPTech NTEN Web Sites Communications.
On the recent NTEN community call someone asked the panel to name 5 vendors (other than Blackbaud and Convio) to whom we’d send a CRM system RFP for a $100 million nonprofit. Provide strong reporting and analytic tools. There were few full solutions designed for large nonprofits to begin with.
What is Wave Analytics, and why are The Beach Boys singing about it? A few weeks ago at the 2014 Dreamforce Conference, Salesforce announced a new analytics tool called Wave. Michelle L. Senior Manager, Online Fundraising.
Brett Meyer, NTEN. You may already know you can use Google Analytics to track your Google AdWords campaigns. In the screen above, "comm_mem_act" refers to Communications staff who are Members of NTEN and active in our community. Find the Data in Google Analytics . note: Actually, they have.]. Let's resort again.
You probably already know that we love Google Analytics around here. As you may have heard, they've just introduced a major upgrade – and we've already got analytics expert Michael Harrison to run you through the new features. That's probably why I'm not NTEN's Program Director. Who's with me?
Thanks to a scholarship from NTEN, I was given the opportunity to fly to Sydney to attend the ConnectingUp! Checking analytics will allow you to visualize the effectiveness of your content strategy efforts. Thank you once again to NTEN for providing me with this incredible professional development opportunity.
Join Josh Birkholz, author of the top-selling nonprofit book, Fundraising Analytics: Using Data to Guide Strategy at our upcoming webinar, "Fundraising Analytics for Campaign Planning", for a look at what's possible. Cost : $35 for NTEN Members, $70 for non-members. Learn more and register today >> Event Details.
Even fat cats support NTEN! NTEN helps nonprofits keep up with changes in technology and understand how to use tech to run their organizations, tell their stories, connect with supporters, raise funds, and meet their missions. I hope you'll help me, and NTEN, reach our goals. > NTEN's discussion lists, that's where.
Enter NTEN''s 501 Tech Clubs. Recent group topics have included social media, nonprofit video, online payment solutions, SEO, and analytics. Tech Clubs are driven by local leaders who step up to organize and plan group events with the support of NTEN. ConnectVA partnered with NTEN in 2012 in launch a local club in Central VA.
Amy Sample, Director of Web Analytics at PBS Interactive, says: "What I love about the Analysis Exchange is the learning is reciprocal. Not only is the student learning about analytics and giving back to the organization, but the organization is learning from the student as well.
NTEN hosts regular " Ask the Expert " chats with people in the nonprofit technology field on a variety of topics. Ask Joe Green of Causes at NTEN Session. " There was the usual mix of strategy and in the weeds tactical questions. Better analytics are coming real soon now? I had a few of both.
The new version of Google Analytics is more than just a new interface: there are a slew of new features (large and small) that will make your inner data geek clap its hands and cheer. Google Analytics is a jungle. Online Organizer. Food & Water Watch. Even if you know where you want to go, it's easy to get lost in all that data.
You can now download the 2012 eNonprofit Benchmarks Study , just released at the 2012 NTC by M+R and NTEN. That's just one of the fascinating bits of analytics from the " 2012 eNonprofit Benchmarks Study ". We at NTEN spend a lot of time comparing our numbers to the benchmarks as we try to figure out what works best.
Based on the response to a couple of how-to articles about Google Analytics I've posted to the NTEN blog recently , we know there's a hunger for more information about how to understand what's going on with your organization's web site. . Web Analytics 101: The Basics (September 9th). But I'm getting ahead of myself. .
Semphonic Web Analytics Consulting: The X Change Non-Profit Analytics Challenge – "The Non-Profit Analytics Challenge is a rare opportunity for the brightest analysts in the digital measurement field to collaborate & assist non-profit organizations to optimize their websites.
In line with its focus on turning data into knowledge through powerful, insightful measurement and analytics of social media efforts, we wanted to share three simple tips and resources that nonprofits can put to work.
Okay, you probably already know that's not true, but we recently wrapped up our first webinar in the Web Analytics Extravanganza with Eric Peterson, Founder and Senior Partner at Web Analytics Demystified and Co-Founder. Definitely do check out this great resource to get Analytics assistance). It only seems like magic.
Yesterday, KD Paine and I delivered an NTEN Webinar on measurement based on the ideas in our new book ” Measuring the Networked Nonprofit: Using Data to Change the World.” Or maybe you have a board member who works in the business world and is or has connections to people who work in finance, market research, or analytics.
When you think of the concept of the “social” website, Google Analytics -- the numbers nerd quietly tabulating traffic in the background on your site -- doesn’t immediately leap to mind. With that goal in mind, let’s see how we can find corresponding measurements in Google Analytics. The Gift of the Analytics Mindset in a Social World.
Measurement tools or perhaps more accurately, social analytics tools collect that data. If you are measuring reach, engagement or action, you’ll need an analytics tool. Analytics Tools: Google Analytics, Facebook Insights, Twitter Tools (Socialbro, Hootsuite, Bit.ly, Twitalyzer). Neff , Lights.
Goals can include: Gain insight into donor data through reporting and data analytics. To begin, ask yourself how can fundraising software help you achieve your organization’s goals? Enhance online fundraising by offering monthly giving and crowdfunding. Improve donor retention through donor targeting and filtering.
An enterprise-scale CRM can provide advanced analytics and reporting capabilities, so you can gain a deeper understanding of your fundraising performance and identify areas for improvement. At some point, you will realize that more staff and more budget can take you only so far. Your technology has to keep pace, too.
Session: Data Data Everywhere: Drowning in a sea of Analytics. Analytics integration and interpretation. Many nonprofits consider analytics an afterthought, and when they do have data, they get bogged down in visits, pageviews, and other minutiae. We're asking them all to share their answers to five very important questions.
Note from Beth: On December 3rd at 9 am PST, I’m going to celebrate NTEN on GivingTuesday by hosting a chat on my LinkedIn influencer blog. You can make donation to NTEN and help them build and strengthen the field of nonprofit techies. For example, do you know what percentage of people complete a donation?
Here at NTEN we sure are! NTEN members have a lot to share this week so be sure to bookmark these posts for reading from your lawn chair! Are you using Google Analytics for your organization's website, blog, or other online space? What are NTEN members reading this week? Are you ready for summer? Have more news to share?
I'm pleased to announce that I have completed the screencast, sponsored by NTEN , on Google Analytics! Avinash Kaushik , Analytics Evangelist, Google, really helped me understand the true meaning of Web Analytics 2.0 Several months ago, I knew zip about web analytics. High bandwidth version available here.
Last week’s NTEN webinar on Google Analytics reached capacity FAST. Great for NTEN (they really know what the hot topics are huh) but a bummer for the people who didn’t get to register. The first thing to know is that the updates made to Google Analytics aren’t in its function. Author: Cheryl Black.
Flickr: gareth1953 As you know, this Spring has seen some new faces at NTEN – including mine! There's so much going on this week, you may need to settle in with a cup of tea to check out everything NTEN members up to! Some NTEN members deploy technology, others build it! NTEN's own Holly Ross is, too! Well, don't fret!
Or maybe you have a board member who works in the business world and is or has connections to people who work in finance, market research, or analytics. Get Free Help with Your Google Analytics: The Analysis Exchange has a goal to “dramatically increase the number of people on Earth doing web analytics the right way.”
Holly Ross. Executive Director. The message is clear. Selecting a new CRM has to be driven by your strategy: how you do the work of meeting your mission. Constituent Relationship Management, or CRM, has changed dramatically in the last decade. Once you got that list, you were lucky if your database had a report that helped you print mailing labels.
Here, Jo highlights some of the points from her session, Extreme Analytics. We're playing host to over 100 breakout sessions this April 3-5, and we're delighted to bring you a video preview of just a few of those, including Jo Miles of Food and Water Watch.
Session: Data Data Everywhere: Drowning in a sea of Analytics. How to approach analytics smartly and thoughtfully to benefit your job and your colleagues. We're asking them all to share their answers to five very important questions. Speaker: Dan Michel, Feeding America. What's the most important trend in nonprofit technology for 2010?
Google Analytics – [link]. Whether you have a blog, website, or even multiple, you can use Google Analytics to really drill down into the data and understand how people are visiting and using your site. Tip: You can also get Google Analytics for your Facebook Page! These analytics are part of having a Facebook Page.
Emily Weinberg. Nonprofit Blog Exchange. One way of improving your blog’s content is to look at your existing content to find out what is working well and what is not working well with your blog.
I'd love to chat about how capacity building fits into this whole new set of trends in funding technology, but I'll save that for the webinar I'm doing with NTEN in April, " Technology Grantseeking: Building a Case for Support ". Hope you can join us! Cynthia Adams has been a fundraiser for over 38 years.
Lacking Analytics. Here’s a great report by NTEN and M+R on non-profit emarketing benchmarks as well as a quick look at what the open, click through, response and unsubscribe rates look like. The take away is simple here – always have a call to action. Third , get into the habit of reviewing the metrics.
To help them cast an analytical eye on technology decisions, NTEN and The NonProfit Times came together to create the Nonprofit IT Staffing and Spending Survey. Tags: Budget Community IT staffing Leadership NPTech NTEN Planning. more successful — organizations are doing. > > Get the Report.
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