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What Does the Data Say?

Beth's Blog: How Nonprofits Can Use Social Media

If we (NPOs) are investing in social media, then we should be measuring it to make sure it drives action – this presentation shows a way for just looking at Twitter using Google Analytics. The first stop is a quick overview of why most NPOs fail to use data and how they can all be overcome: Budget. Siloed tech/data.

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Finding a Community of Nonprofit Technology Experts

Tech Soup

NetSquared groups held 23 Storymakers events, helping local nonprofits use video strategically. We're a global movement with chapters in 24 countries. . * **Katharine Bierce** recorded her recent [tech and philanthropy panel]([link]. NetSquared Vancouver** shares [slides and videos]([link] from their November event. *

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4 Tips to Increase Conversions on Your Online Giving Page

Nonprofit Tech for Good

Instruct donors to text a keyword, branded clearly and strategically for your NPO or campaign, to a shortcode and they’ll instantly be sent a link to a secure donation form they can complete from their mobile device. This can encourage more new donors into your NPO, which is a great thing. Set a default amount and do so wisely.

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Reaching Baby Boomers: The Next Big Demographic in Nonprofit Online Fundraising - Online Fundraising, Advocacy, and Social Media - frogloop

Care2

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) Direct Mail typically generates a 0.5%

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Reaching Baby Boomers: The Next Big Demographic in Nonprofit Online Fundraising - Online Fundraising, Advocacy, and Social Media - frogloop

Care2

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) Direct Mail typically generates a 0.5%

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Getting Engaged: The most popular non-profit web strategies of 2015

Byte Technology

But the reasons behind stressing visuals in marketing strategies are obvious when one considers that most of the platforms used for communications today have a strong analytical function: essentially, it’s easy to track what’s working and what isn’t in terms of a marketing strategy.

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