TechImpact

AUGUST 20, 2014

There are more tools available to nonprofits today that can be used for measuring their donor data than ever before. Whether it be a CRM , GoogleAnalytics , or a social media analytic tool like SproutSocial , measuring and understanding data is an essential part of contemporary business. Where do you fall in these stats?

Data 175

Data Donor Database Nonprofit 175

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 8, 2009

Avoid Analytophilia Alexandra Samuel coined that phrase in a post on social media analytics and metrics about the greatest peril of social media: analytophilia. She recommends that you don't go into your analytics or stats program without composing a specific question first. Readership growth This means content consumption.

Measure 95

Measure Tips Metrics Bookmarking 95

Care2

APRIL 6, 2014

If your organization is struggling to find the right analytic tools to track your website traffic, social media presence, and how your reports, campaigns, or infographics perform across the web, check out this list of 5 helpful analytic tools. Google Analytics Report with Visually. Google Analytics Report with Visually.

Analytics 71

Analytics Track Metrics Tools 71

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 27, 2007

I have been knee deep researching and thinking about Web Analytics in general and Google Analytics in particular for a third screencast in a series I'm doing for NTEN. The research has been going slowly -- partly because web analytics is a very complex and geeky topic. Analytics This! Zen and the Art of Web Analytics.

Screencast 50

Screencast Analytics Measure Web 50

Amy Sample Ward

SEPTEMBER 20, 2010

Having tools in place to help you monitor, measure, and evaluate your work in real time will help you be more successful with your campaign, better engage with the community, and make more lasting change in the long run. Google Analytics – [link]. Tip: You can also get Google Analytics for your Facebook Page!

Tools 162

Tools Tech Map RSS 162

Care2

APRIL 18, 2011

The very first thing that nonprofits should do is setup a tracking system to measure their blogs and social media. Before we dive into specifics, it’s important to recognize that no one product will measure everything you need and they are not 100% accurate. Postrank Analytics. Do you know who they are?

Social Media 65

Social Media Measure Tools Media 65

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 25, 2007

Laura Quinn at Idealware has been offering Webinars and I will be joining her " Introduction to Website Analytics " on Thursday, September 27th 1:00 - 2:30 EST. You can register here. Through demos of free tools such as AWStats and Google Analytics, we'll look at what these tools can tell you about your site. NEW SEMINAR!

Analytics 50

Analytics Web Metrics ROI 50

Classy

JUNE 24, 2021

However, this amount of data can be overwhelming, so nonprofits have to prioritize which metrics to actually measure. Measuring Engagements on Social Media. Why and How to Measure the Engagement Rate. Measuring your organization’s engagement rate is a more accurate reflection of your content’s relevance to the audience.

Social Media 122

Social Media Track Conversation Media 122

Amy Sample Ward

JULY 8, 2009

Much Older. - "Analytics company iStrategyLabs has examined the demographics stats from Facebook (Facebook)’s Social Ads platform, and they’ve reached some very interesting conclusions. We like to report on innovative technologies through blogs, video, podcasts and social networks."

San Francisco 100

San Francisco Camera Web Bookmarking 100

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 2, 2015

A few months ago, I facilitated a mini-innovation lab on measuring impact for grantees of the Google Nonprofit program at the Impact Hub. The group included a mix of Google grantees as well as measurement professionals. Create a roadmap for measuring your financial + social impact. Europe and Latin America. Report Out.

Measure 50

Measure Impact Program San Francisco 50

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 24, 2010

Measuring this requires some surveys of fans as well as counting the number of insights gleaned from posts and discussions from Fans. To refine a content strategy, I used the Fan Page insights metrics tool, particularly the stats on interactions and Fan Page growth. I have not done this yet.

Metrics 98

Metrics Benchmark Facebook Experiment 98

Care2

OCTOBER 15, 2013

But are these stats meaningful? Do these stats show your boss about how your organization is meeting its mission and making an actual impact? That’s why you need to change the way you measure social media and declare a war on vanity metrics. The human brain is the best analytics tool. Where are people coming from?

Metrics 77

Metrics Social Media Media Social 77

Beth's Blog: How Nonprofits Can Use Social Media

MAY 16, 2007

I've been trying to collect screen captures and stories about nonprofit web analytics for a screencast on Google Analytics for NTEN. But the stats. Ah, my screencast script on google analytics completely ignores social media and only focuses on web sites. Conversation Rate (measuring success in a social medium).

Measure 50

Measure Social Media Tools Technorati 50

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 29, 2012

It was one of a few good free options in the early days of blogging. Shortly after Feedburner was acquired by Google in 207, there started to be complaints about the way it was managing the transition and handling subscriber stats. Thank you so much Phil!

Time 96

Time Plugin RSS Feeds 96

Care2

OCTOBER 31, 2011

traffic it’s social networks networks like Facebook, YouTube, and Twitter that dominate, according to Quantcast, one of the biggest analytics companies for measuring websites. Check out the stats below! Out of the top five websites ranked by U.S. Women dominate on social networks like Facebook and Twitter.

Social Network 77

Social Network Network Social YouTube 77

Care2

APRIL 26, 2011

Check out these stats where both companies used in-house analytics tools to measure results. According to Mashable, Twitter received about 0.38 clicks per tweet, while Facebook received 3.31 clicks per engagement. In other words, Facebook “likes&# gets almost 8.7x more clicks than a tweet.

Generation 78

Generation Twitter Facebook Websites 78

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 25, 2008

When looking at our google analytic stats, I usually note the number of visitors, sites that people come from and keywords. But sometimes, those stats don't really tell us anything. For each of the social media tools you are using, you might want to set up your google analytics so you can track referral traffic.

Social Media 50

Social Media Advice Measure Strategy 50

NTEN

JUNE 3, 2010

One of the main stats we track to articulate the value of our social media presence is site traffic. I was poking around purposefully examining our Google Analytics, and took a look at our referring sites. What's Your Nonprofit's Social Media Measurement Strategy? . The more you make this recipe, the better it gets!

Facebook 76

Facebook Articulate Social Media Stats 76

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 4, 2008

A year ago, he said that measuring outcomes for social media is, "an evolving art (not quite a science yet) and you have to be up to the challenge of both thinking a bit differently and be ok with leveraging several different tools. Measuring the success of social media efforts can't be done with a single metric. Technorati ???Authority???

Reflection 50

Reflection Measure Technorati ROI 50

Connection Cafe

MAY 9, 2013

Similarly, the results or value of efforts we make in our fundraising can accurately be measured in numbers. Fortunately for those new to peer-to-peer performance analytics, a readily available body of work has been developed on this topic. Too often we equate effort with value. Doing things with progress. Percentage of self-donations.

Analytics 40

Analytics Benchmark Fundraising Metrics 40

Qgiv

NOVEMBER 9, 2023

Share stats and information that people can easily understand. Measure and track your success. How to measure the success of your nonprofit branding strategy There are several ways to measure the success of your nonprofit branding strategy. Tell your impact story. Research your competition. What are they doing well?

Strategy 110

Strategy Tips Nonprofit Conservancy 110

Care2

JANUARY 4, 2010

Check out the stats below. *28% 28% of sites have Google Analytics. *5% Danny Sullivan, a search engine expert analyzed another chart by Factual that showed additional stats but without exact percentages. 5% of sites link to their Twitter or Facebook profile. *2% 2% of sites display both a Twitter and Facebook link.

Twitter 56

Twitter Facebook Websites Stats 56

3rd Sector Labs

MAY 4, 2015

Same goes for outcome measurement – you may use outcome stats for marketing purposes, but their primary purpose is program and/or contract management. You need to be able to measure the effectiveness of each one. Next, identify the exceptions to the status quo. Why is this important? Check your data structure.

Donor 100

Donor Database Analysis Stats 100

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 16, 2009

The tools include Google Analytics, PostRank, Feedburner, and others. I track two hard data points: RSS subscriber growth over time as well as the feed delivery stats (email versus reader). Next, you need to know the right metric(s), the tool or combination of tools to collect the data, and how the tools measure the metric.

Metrics 81

Metrics Social Media Strategy RSS 81

Connection Cafe

JULY 22, 2013

Most nonprofits already have Google Analytics installed on their website to track online traffic. For some good how-to posts, check out my co-blogger Alissa Ruehl , perhaps starting with her Intro to Google Analytics. This post is about how we incorporate Google Analytics data into our Design Process. Methodology.

Analytics 37

Analytics Design Research Process 37

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 3, 2011

Last night Facebook announced some changes to Insights , the analytics program that we use for tracking Facebook pages, that includes a new metric, “People Talking About.” More new stats include, “Friends of Fans” and “Total Reach.” Facebook Rolls Out New Metric: People Talking About.

Metrics 131

Metrics Facebook People Change 131

Nonprofits Source

MARCH 21, 2018

We’ve put together a list of the most up-to-date stats on how nonprofits are using social media to make a difference. VIEW MORE SOCIAL MEDIA STATS. VIEW MORE SOCIAL MEDIA STATS. VIEW MORE SOCIAL MEDIA STATS. VIEW MORE SOCIAL MEDIA STATS. VIEW MORE SOCIAL MEDIA STATS. Social Media Marketing Statistics.

Social Media 109

Social Media Resource Marketing Media 109

Care2

JULY 2, 2009

However, it’s important to note that none of them are 100% at measuring results. link] SocialToo: Creates surveys and tracks social media stats. One of the down sides of Twopular is that if your issue/hashtag is not in the top 10 trends, you won’t see stats in the bar graph. Lets dig in.

Social Media 70

Social Media Track Media Tools 70

Amy Sample Ward

APRIL 27, 2009

Analytics tools. what things need to be measured. Think about which things you really need to track and measure those, not everything you could possibly track. Sarah - share by email because we are an online organization, can have a spreadsheet with stats and how they are growing, organization wide as well as campaigns, etc.

Social Media 102

Social Media Map Strategy Media 102

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 3, 2008

Avi Kaplan has published some basic stats from the recent Tweetsgiving Campaign that raised over $10,000 in 48 hours right before and during Thanksgiving to build a classroom in Tanzania. In the menatime, here's a few twitter stat tools from Brian Solis's awesome list. Photo by NimagesDR. Can Twitter help your cause raise money?,

Donation 50

Donation Tanzania Organization Stats 50

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 6, 2006

Measure Your Traffic. Yep, google analytics is great. You also might to check out some widgets that combine social networking with stats like mybloglog.com. Take your rank with a grain of salt. Don't forget to use some other ways to track conversations like co-comment and icerocket. Tap the Blogs.

New York 50

New York Remix Digg Widget 50

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 19, 2007

I also don't want to get too deep into geeky measurement crap. Also, most of the audiences I'll be talking to are not web analytics geeks either, so will need a basic and condensed overview too. Standardized metrics for measuring the ROI of social media strategies are a moving target. Owyang ).

Metrics 56

Metrics Social Media Media ROI 56

NTEN

DECEMBER 1, 2011

This time, we posted the articles on our website as they were submitted, letting the authors know that the most successful posts — those that generated the greatest usage as measured by page views, time spent on the site, and comments — would be included in the November newsletter. Looking to the Future.

Content 88

Content Create Newsletter NTEN 88

Beth's Blog: How Nonprofits Can Use Social Media

MAY 19, 2007

Conversation Rate (measuring success in a social medium). measuring your impact on the world!). So if you are doing analytics it means that the butler makes a little note of everything that goes out the door (including the address of who asked for it, and exactly what they asked for). Unique Blog Readers (content consumption ???

RSS 50

RSS Typepad Files Feeds 50

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 2, 2007

It's what Avinash Kaushik defines as " Web Analytics 2.0 Last week, I did a Webinar with Laura Quinn as a primer for nonprofits on Web Analytics. " Avinash Kaushik's recommendation : " Co mpute Unique Blog Readers by yourself by combining two metrics that are measured slightly, only slightly, differently.

Metrics 50

Metrics Action RSS Feeds 50

Connection Cafe

JUNE 13, 2013

Focus on Event Fundraising Analytics , we looked at how peer-to-peer event metrics let us know if our event planning and execution efforts are paying off in fundraising results. Percent of participants who are on teams and similar stats, team size, team retention rate, etc. Peer to Peer Fundraising: How Do You Measure Up?

Metrics 42

Metrics Benchmark Fundraising Stats 42

Everyaction

JANUARY 16, 2018

From your board members requesting the latest donor stats to your digital director asking for email conversion rates, tracking your data can be hard. All you have to do is click drag, and drop the metrics you’re measuring. But it doesn’t have to be. EveryAction features data visualization tools to help your reports come to life.

Report 56

Report Data Tools Stats 56