Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 31, 2008

Once a year in June, I do an overall benchmarking and ROI analysis of my blog using particular metrics. Interview with Jonathon Colman. Social Media ROI: Compare With Paper. Blogging Behind the Nonprofit Firewall: ROI Approach. Effective ROI StoryTelling Techniques. ROI: You Can't Quantify Love or Can You?

ROI 50

ROI Widget Cambodia Metrics 50

Nonprofit Tech for Good

MAY 18, 2013

You may also want to listen to a 30-minute radio interview I did about the book on May 17 which also discusses how social and mobile media has changed since the release of the book. Know that using third-party apps decreases ROI if not used carefully. Chapter 4 :: Follow on a 1:1 Ratio on Twitter. and Web 3.0.

Social Media 252

Social Media Social Chapter Media 252

Nonprofit Tech for Good

MAY 18, 2013

You may also want to listen to a 30-minute radio interview I did about the book on May 17 which also discusses how social and mobile media has changed since the release of the book. Know that using third-party apps decreases ROI if not used carefully. Chapter 4 :: Follow on a 1:1 Ratio on Twitter. and Web 3.0.

Social Media 204

Social Media Social Chapter Media 204

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 6, 2009

Inspiration for How To Think Like A Social Media Marketing Genius Presentation by Beth Kanter For the past two years, I've been doing an annual Blog benchmarking process that attempts to do a ROI analysis. Measuring engagement in social media as part of an ROI process is tricky, if not a bit controversial. What's the value of that?

Metrics 50

Metrics ROI Measure Content 50

Qgiv

JULY 21, 2022

Remember, it’s not always about the ROI. However, if your digital program is maintaining a healthy ROI, the core theory applies: increased website traffic will lead to increased online revenue. Email has the highest ROI of any marketing channel. Multichannel Marketing Essentials to Know.

Channel 59

Channel Marketing Fundraising Mail 59