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10 LinkedIn Best Practices for Nonprofits

Nonprofit Tech for Good

In the last few years, Microsoft has rebuilt LinkedIn working out many of the kinks and bugs that made it frustrating to use, and has launched a suite of new tools and functionality for LinkedIn Pages , Profiles , and Groups. 3) Monitor your LinkedIn Analytics. Strangely, nonprofits have been slow to embrace LinkedIn.

Linkedin 357
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Launching a successful nonprofit communications campaign

Candid

To uncover insights on your audience, consider conducting surveys with your current supporters; analyzing your nonprofit’s email, website, and social media data ; or using free tools, like Google Trends. Pick your favorite tool and create tasks with due dates, details, and assignments for your team.

professionals

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Fundraising Lessons from the Father of Advertising | Ogilvy on Fundraising

Whole Whale

Though originally focused on advertising, Ogilvy’s wisdom contains enduring truths around driving action and results that can aid any cause, even with today’s new tools and platforms. This engineering insight became his headline: “At 60 miles an hour the loudest noise in a Rolls-Royce comes from the electric clock.”

Lesson 59
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8 Tips For Leaders New To Blogging

Eric Jacobsen Blog

Here are eight tips for leaders new to blogging or for leaders who want to ensure their company's Blog is the most effective it can be: Use keywords for your business in your Blog posting headlines. Use free metrics and analytical tools to measure which of your postings are best read and shared.

Tips 40
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Screencast Treatment: Web Analytics As Simple Gifts To Measure Mission

Beth's Blog: How Nonprofits Can Use Social Media

I have been knee deep researching and thinking about Web Analytics in general and Google Analytics in particular for a third screencast in a series I'm doing for NTEN. The research has been going slowly -- partly because web analytics is a very complex and geeky topic. Analytics This! Zen and the Art of Web Analytics.

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Online Fundraising Ideas (7 Strategies & 63% More Donations)

Nonprofits Source

Real-time visitor tracking data and analytic reporting tools. The reporting tools can also be helpful by saving user history to show frequency of visits, time spent on site, which pages they visit, and how they landed on your website. Depending on the topic of the post the headline and call to action changes: 6.

Ideas 111
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grist.org: Measuring Along the Ladder of Engagement

Beth's Blog: How Nonprofits Can Use Social Media

The grist.org uses a combination of tools to measure along the ladder of engagement, including Google Analytics, surveys, and real-time monitoring tools. Say Giller, “Our whole team reviews Google Analytics, like sipping fine wine.” This helps inform decisions about content topics. Source: grist.

Measure 98