TechImpact

OCTOBER 6, 2014

Google Analytics alone has 9 different categories, with 46 subsections listed underneath them. While across the major social media networks there are a seemingly infinite number of analytics, there is a hierarchy of importance among them. That’s a lot of data.

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Social Media Analytics Track Media 246

sgEngage

JANUARY 23, 2025

The Google Ad Grants program, which started in 2003, is a transformative tool that offers nonprofits worldwide $10,000 per month for free to promote their missions and connect with target audiences. What Is the Google Ad Grants Program? Every donation helps save ecosystems resonated emotionally and drove action.

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Grant Impact Google Nonprofit 102

NetWits

FEBRUARY 16, 2011

The day or week after a website launch, someone will inevitably notice that they can’t find the site on Google, Yahoo, or Bing. However, this isn’t as funny when your organization’s site has been online for a while and is still not being found. I recommend Google Analytics as it’s free and quite comprehensive.

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Google Search Websites Nonprofit 225

The Next Web

NOVEMBER 13, 2013

In Asia, a region which is seeing a rapid pickup in Internet access and in turn an explosion of data, three former Google alumni are out to capture this data and put it to good use by launching Sparkline today. Asia Entrepreneur Google analytics Data News Product Launches' Headline image via Shutterstock.

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Analytics Google Asia Data 149

Association Analytics

OCTOBER 10, 2022

In this blog, we share tips on how to take your marketing to the next level with the help of analytics. Association Analytics Tip: Always be deliberate in the data you ask for! Data analytics can help you dig deeper into segmentation by starting with demographics and learning more about their behavior. Easy Access to All Data.

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Analytics Marketing Taxonomy Metrics 169

Byte Technology

JANUARY 5, 2017

They know what aspects of their sites are the most popular and which ones are tripping up visitors. By using the absolute go-to tool for digesting feedback: Google Analytics. you can essentially create a custom design for your site that speaks directly to their needs and wants. And here’s how to do just that.

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WordPress Analytics Audience Site 100

TechImpact

SEPTEMBER 17, 2014

Because every nonprofit’s mission, size, audience, and the variety of content it posts varies wildly, the traffic and analytics supporting that website are going to be intrinsically different. You might be asking yourself at this point: “But why are analytics important? Analytics are like the fuel for the aircraft carrier.

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Analytics Websites Nonprofit Attention 158

Nonprofit Tech for Good

APRIL 27, 2023

Google Analytics :: analytics.google.com Google Analytics is a freemium web analytics service offered by Google that tracks and reports website traffic. It is important to note that you must upgrade to Google Analytics 4 by July 1, 2023. See also OptInMonster. Content Marketing 1.

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NetWits

MAY 26, 2011

Those who follow me on Twitter , or for whom I’ve helped implement NetCommunity websites, won’t be surprised to find me write about Google Analytics. No wonder than, I am commonly asked; “What are the top web analytics reports and tools every nonprofit should know?&#. Google Analytics Dashboard.

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Web Report Nonprofit Analytics 251

Nonprofit Tech for Good

DECEMBER 9, 2023

3) Use and monitor Google Analytics. Google Analytics is an essential website analytics tool for nonprofits. Google Analytics is free to use and its most recent upgrade is named GA4. Also, setting up a Google Business Profile for your nonprofit also helps. 4) Prioritize SEO.

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Websites Tips Nonprofit Plugin 297

Nonprofit Tech for Good

DECEMBER 13, 2021

Step 1: Conduct a Content Inventory and Site Audit. A content inventory is a list of all the content on your site. Tools like Screaming Frog can be used to crawl your current site and download the results onto a spreadsheet where each piece of content can be assessed. Content to be relocated elsewhere on your site.

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Websites Analytics Nonprofit Project 312

Byte Technology

JULY 7, 2015

Google Analytics, still considered the go-to tool for individuals and companies seeking to understand how effective their websites are to visitors and users, has certainly changed the way websites are designed, redesigned and administered. When a user visits a page on your site after completing an action, that is a conversion goal.

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Analytics Conversation Rate Google 100

Nonprofit Tech for Good

MAY 14, 2023

Bing ‘s market share compared to Google Search is small, but that could change in the near future. A lawsuit against Google is moving through the federal courts alleging that Google has monopolized the online advertising market by acquiring its competitors and forcing businesses and nonprofits to use its products and services.

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Tools Nonprofit Grant Websites 254

Whole Whale

SEPTEMBER 26, 2024

As a data-driven marketer, there’s nothing more frustrating than seeing a significant portion of your website traffic categorized as “unassigned” in Google Analytics 4 (GA4). The post Understanding “Unassigned” Traffic in Google Analytics 4 (GA4) appeared first on Whole Whale.

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Analytics Google Channel Tag 98

Byte Technology

JUNE 17, 2021

For instance, a cookie can trace a customer on a site and provide a re-targeting ad later using its data. Every cent that you spend will be able to tell you how your site is being used, who is viewing your content, and the types of inquiries you will be receiving via your website.

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Track Digital Module Websites 246

Whole Whale

JULY 15, 2020

This article might save your Google Analytics developer a ton of time. If you have an email or customer list that engage with your site it can be frustrating to try to figure out how to connect those data with the Google Analytics User Id. The Problem. Which is why we created GetLighthouse.io. GetLighthouse.io.

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Analytics Google email Track 94

The MatrixFiles

JANUARY 2, 2024

For example, if one of your goals is to make your organization’s join process better, your action plan might have these steps: Look at Google Analytics to see what kind of traffic the join page gets and where people abandon. Look at your Google Analytics to see where traffic is going and where it’s not going.

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Websites Content Analytics Podcast 272

Byte Technology

MARCH 11, 2016

According to Louise Craft, digital marketing executive at Metric Mogul, Analytics “ensures marketers can make data led decisions to streamline their marketing efforts, increase their conversion rates and ultimately achieve their business goals.” Enable Site Search. Use Multiple Views. Enable e-commerce.

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Analytics Digital Marketing Google 100

NetWits

JULY 10, 2012

Launching in February 2004 for students at Harvard University it quickly became a popular site and expanded to other colleges in the Boston area, the Ivy Leagues, and Stanford University. Based on our research we know that Facebook and Twitter are the top sites used by nonprofits and the social networks with the largest user base.

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Social Media Media Social Slides 251

The Next Web

DECEMBER 29, 2012

Considering that it drives more referral traffic than Google+, LinkedIn and YouTube combined and had 23 million unique visitors to the site in August , its ability to direct more traffic to your site has rightly gotten businesses and brands interested in the service. Driving traffic to your site. Improving your content.

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Site Plugin Content Social Media 151

M+R

APRIL 16, 2024

We have a couple of points of note around the transition from Google Analytics 4 (GA4) to Universal Analytics (UA) and how that impacted the website data in Benchmarks this year, but first, for fun, an action item! Analytics are a critical tool for digital markers, so what’s changed with tracking from GA4 to UA?

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Benchmark Analytics Google Comparison 75

Nonprofit Tech for Good

OCTOBER 22, 2020

Consider these options when thinking about how to acquire donors for our nonprofit organization: 1) Use Google Analytics to determine how many visitors you have to your website. The question is, do most fundraisers know their website analytics ? Social media sites are for relationship building.

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Social Media Donor Social Media 354

The Fundraising Authority

MAY 8, 2021

It’s no secret that Google Ad Grants is a fantastic resource for nonprofits. In this guide, you’ll find everything you need to know about the Google Ad Grant Program, including eligibility requirements, the application process, and benefits. If you aren’t already a Google Ads expert, we’ve got your back.

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Grant Google Search Site 152

The Next Web

OCTOBER 21, 2014

Rohan Ayyar works at E2M, a premium digital marketing firm specializing in creative content strategy, Web analytics and conversion rate optimization for startups. update from Google is finally here. targeted sites with backlinks that had anchor text overly optimized for money keywords.

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Google Social Media Analysis Analytics 145

Nucleus

OCTOBER 14, 2021

Making the case for Data Analytics being budget-neutral in Year One At most associations, it is difficult to argue that better information is not a good thing – that better understanding your current members, potential members, and the broader constituency would not benefit the organization.

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Analytics Chapter Associations Registration 130

TechImpact

APRIL 23, 2014

Go ahead and Google it.”. The vast majority of web users are using Google to identify which webpages have the information they’re searching for. If someone likes your content enough to curate it, and post it to their own site, it is important to know that. For most sites, it is a consistent performer. Organic searches.

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Websites Generation Social Media Web 234

TechSpot

DECEMBER 29, 2023

It accuses Google of violating wiretap laws and claims that sites using Google Analytics or Ad Manager collected information from browsers in incognito mode, including web page content, device data, and IP. Read Entire Article

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Google Classes Florida Action 126

TechSpot

APRIL 2, 2024

In 2020, Florida resident William Byatt and California residents Chasom Brown and Maria Nguyen filed the lawsuit against Google. It accuses the tech giant of violating wiretap laws and claims that sites using Google Analytics or Ad Manager collected information from browsers in Incognito mode, including web page content, device.

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Google Florida California Law 115

Tech Soup

SEPTEMBER 2, 2022

Google Analytics (GA) is a free tool that shows you how people are using your website or app. You can use it to monitor growth in your site, spot the more popular pages or blog posts, and assess the effectiveness of your marketing strategies.

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Analytics Google Instructional Instruction 76

Nonprofit Tech for Good

DECEMBER 13, 2018

Look for these six signs that your nonprofit needs a new website, and find tools and tips to better assess how your current site is doing. Having access to Google Analytics for your website is key to getting to the roots of the problem. Accessibility and usability are concepts that apply to everyone visiting your site.

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Websites Nonprofit Donation Site 240

The MatrixFiles

MARCH 25, 2024

Is your product or service optimized for search, meaning can I find your product through Google or your site search? Are you tracking abandons in Google Analytics? Where are the friction points? Does your AMS have an abandon report that tells you who started to convert but abandoned?

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Generation Registration Associations Track 264

Nonprofit Tech for Good

JANUARY 5, 2020

Intro to Coding’s website features animated geometric shapes in the hero area of their site (aka the “above the fold” area), in-line with 2020 geometric shape and animation trends. To begin, follow these steps: Install Google Analytics on your website so you have detailed information about your traffic and where it is coming from.

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Websites Practice Design Nonprofit 350

Tech Soup

DECEMBER 15, 2022

You can find the original version on the Cause Inspired site. This post is adapted from a post by Cause Inspired.

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Analytics Google Causes Site 104

NetWits

SEPTEMBER 5, 2012

Test your current site: Use online or onsite usability testing to learn what information your users look for on your website and how easy it is for them to find it. and identify their top 3 tasks on your site. Make sure you remember your top three goals to include in key visual elements on your site using calls to action.

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Design Web Nonprofit Guide 247

Byte Technology

MAY 14, 2021

After the installation of WordPress, there are a few set-up procedures for your site. Change site title, time zone, and tagline. Install Google Analytics. Upload site icon and favicon. Because of how great the numbers are, it’s difficult for new WordPress users to choose the right plug-in for their site.

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WordPress Plugin Websites Contact 195

Byte Technology

FEBRUARY 21, 2017

WordPress site designers, owners and administrators all have something in common with one another: they all want to see their sites perform better: look more attractive: get more hits and conversions; see more pass-alongs and click-throughs; engage more repeat visitors etc. One great way is to initiate A/B split testing.

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WordPress Site Test Plugin 100

Whole Whale

APRIL 6, 2022

Starting July 1st, 2023 all Universal Google Analytics accounts will stop pulling in new data from your website. Legacy data in Universal Google Analytics Accounts will be available until the end of 2022 – at least 6 months based on recent announcements ( Universal Analytics will be going away ).

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Analytics University Google Grant 59