M+R

APRIL 16, 2024

We have a couple of points of note around the transition from Google Analytics 4 (GA4) to Universal Analytics (UA) and how that impacted the website data in Benchmarks this year, but first, for fun, an action item! Analytics are a critical tool for digital markers, so what’s changed with tracking from GA4 to UA?

Benchmark 75

Benchmark Analytics Google Comparison 75

Bloomerang

APRIL 18, 2025

Nonprofit Tech for Good) Design effective nonprofit marketing materials Next up is the fun partdesign. Monitor its effectiveness through analytics and feedback, making adjustments as needed to improve its performance. Highlighting real-life stories and impact can make your CTA more compelling and trustworthy.

Action 94

Action Design Marketing Audience 94

Tableau

OCTOBER 14, 2021

This is the final post in a three-part series about transformational analytics for the enterprise. In case you missed them, read the first on governance and data management that enables your digital business , and the second on modern analytics for fast decision-making. Support employees in growing their analytics skills.

Analytics 98

Analytics Culture Roles Community 98

Association Analytics

JULY 22, 2021

At Association Analytics, we sometimes hear concerns about data quality in the context of associations starting their journey into analytics. Spoiler alert – we’ve never encountered an association database that wasn’t in good enough shape to start performing analytics. You can even start with data analytics.

Data 169

Data Analytics Associations Registration 169

Nonprofit Tech for Good

JANUARY 10, 2022

Informing about events and selling tickets to meetings, galas, fun runs, or any other activity. Prior to the Google Grant application there are a few steps that must be completed first: Make sure you have Google Analytics set up on your website. You should set up the conversion in Google Analytics and import it into Google Ads.

Grant 361

Grant Google Nonprofit Guide 361

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 17, 2011

Measurement tools or perhaps more accurately, social analytics tools collect that data. Social media metrics mavens know that both qualitative and quantitative data is needed. That work isn’ t root canal – it’s actually fun. The problem is that data everywhere! One place to look).

Social Media 118

Social Media Measure Tools Media 118

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 21, 2011

Let’s dissect an act of sense-making using Facebook Insights. Your Facebook Insights analytics programs is most likely going to give you some “associated metrics.” My result metric is the number of good ideas and saved time getting those ideas that I get for blog posts, curriculum development, and presentations.

Skills 110

Skills Facebook Social Media Literacy 110

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 15, 2011

Their categories were based on whether or not the respondent was using a specific measurement tool like Facebook Insights or Google Analytics. Doing or Creating is More Fun Than Measurement: People are more likely to build instead of measure even if they are building on a fault line. We all need to be curators of our analytics data.

Measure 96

Measure Organization Nonprofit Social Media 96

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 27, 2010

We get so overloaded by meaningless data collection, that we're exhausted before we get to do the fun part: making sense out of it. My Facebook page is focused on a listening and engagement objective - starting and maintaining a conversation. There are some new third party analytic tools. The key here is actionable data.

Social Media 116

Social Media Measure Action Media 116

M+R

OCTOBER 20, 2022

Mostly, that involves collecting and coding a big stack of data, which our analytics team will stir together (anonymously!) with data from dozens of other nonprofits to create a pot of averages, trends, and key metrics. If you’d like to join the fun, tie on an apron and fill out the consent form here.

Benchmark 21

Benchmark Studies Trend Advocacy 21

M+R

OCTOBER 15, 2021

Participation primarily involves collecting and coding a big stack of data, which our analytics team will combine (anonymously!) with data from dozens of other nonprofits to create a set of averages, trends, and key metrics. That’s why we hope you’ll join the fun and sign up to participate today ! Sign up now !

Benchmark 105

Benchmark Data Map Help 105

TechCrunch

OCTOBER 23, 2020

Earlier this week I asked startups to share their Q3 growth metrics and whether they were performing ahead or behind of their yearly goals. We’re here to have fun, not split hairs! Gravy Analytics : Location data as a service! Lots of companies responded. More than I could have anticipated, frankly. Q3 performance.

Metrics 113

Metrics Software Data Raise 113

Byte Technology

FEBRUARY 23, 2017

Web professionals have been using the tool for years (Byte Technology can handle the testing for you if you’re uncomfortable with the process) and the analytical information gathered can really boost your page views, return visits, social media feeds and more. Some great ones to explore are Nelio A/B and AB Press Optimizer.

WordPress 100

WordPress Picture Site Test 100

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 8, 2014

This has an added benefit of increasing your “people talking about” metric which gets the content into more newsfeeds. Fun, Games, and Giveaways! Fun is almost always engaging, especially humorous photos, articles, and observations. What’s more fun than a color war on Facebook? But make them fun too.

Practice 109

Practice Tips Social Facebook 109

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 11, 2013

I now spend more of my time evaluating communications and digital projects so, I read with interest Lean Analytics , the book in the Lean Start up series on measuring what matters. This strikes me as a metric that would be easier to compute and apply for some projects or programs and a real bear for others.

Organization 106

Organization San Francisco Kiva Metrics 106

Amy Sample Ward

JUNE 17, 2010

Last week, I had a fun time moderating the June #4Change Twitter Chat on Online Community Building. From @winwinapps: Make it fun. Metrics: From @rootwork: We’re a pretty small organization, with a small staff and budget, so I admit to not doing as much measurement as we should because of lack of time and staff resources.

Community 132

Community Build Social Media Local 132

sgEngage

OCTOBER 13, 2022

Nonprofit pros and analytics teams know that collecting data is the easy part. Drawing on their deep experience in healthcare fundraising and consulting, analytics experts Liza Turcotte and Julian Heidelberg break down how to make data work for your cause, including: Focusing on best practices throughout the donor cycle.

Virtual 97

Virtual Blackbaud Nonprofit North Carolina 97

M+R

NOVEMBER 29, 2021

Participation primarily involves collecting and coding a big stack of data, which our analytics team will combine (anonymously!) with data from dozens of other nonprofits to create a set of averages, trends, and key metrics. That’s why we hope you’ll join the fun and sign up to participate today ! Sign up now !

Benchmark 98

Benchmark Advocacy Studies Analysis 98

Beth's Blog: How Nonprofits Can Use Social Media

MAY 18, 2007

As you know, I'm working on a screencast about Google Analytics and have been collecting real life nonprofit examples. " Key Report #4: Percent of Visitors Who Visit the Home Page This metric often shocks site owners. I've also been using my own blog data as a sandbox for running and interpreting reports.

Analytics 50

Analytics Google Search Site 50

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 20, 2012

Best Friends has just launched a fun mobile app. The dual purpose of the app is to raise awareness of the thousands of dogs waiting in shelters to be seen and adopted – and to have a little fun at the same time – perhaps a party or drinking game. And now, mobile. ” The Android version is coming soon!

Social Media 102

Social Media Turkey Mobile Media 102

Nonprofit Tech for Good

APRIL 3, 2022

Be aware of key accomplishments, metrics, testimonials, and milestones. Sort through online organizational data (Google analytics, email open rates) to see if there are insights, trends, and patterns that could be used to improve operations. This can be fun, but set ground rules so you don’t disappoint.

Fundraising 362

Fundraising Donation Donor Social Media 362

AccelEvents

AUGUST 15, 2021

By requiring registration and ticketing through your event management platform, and using this same system to host the streaming, your metrics will all be in one place. . Coming up with a fun game that can be played by both in-person and virtual attendees (like racing remote-controlled cars!). Have fun! . Stick to your budget.

Audience 98

Audience Hosting Registration Virtual 98

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 1, 2010

We get so overloaded by meaningless data collection, that we’re exhausted before we get to do the fun part: making sense out of it. This is where I’ve gleaned most of my insights – a combination of quantitative metrics culled from Insights and what people are saying on the page. New Fans (Likes). Unsubscribes.

Social Media 100

Social Media Strategy Media Social 100

Tableau

DECEMBER 27, 2021

They also emphasized something I’ve observed in my own career: how important it is for leaders to throw their full support behind data initiatives to deliver analytics at scale. Ludwig helps his teams reframe their perception of analytics by replacing the word data with knowledge. Replace “data” with “knowledge”.

Seattle 102

Seattle Culture Data Analytics 102

Nonprofit Tech for Good

DECEMBER 20, 2010

We use Hootsuite and Sprout Social to manage our accounts and track metrics. Also, we use Google analytics to track where our website visitors are coming from and where they go after that. If you are a smaller organization, have a few people work together to keep the channels updated and have fun with it.

Social Media 189

Social Media Foundation Media Examples 189

Tableau

DECEMBER 27, 2021

They also emphasized something I’ve observed in my own career: how important it is for leaders to throw their full support behind data initiatives to deliver analytics at scale. Ludwig helps his teams reframe their perception of analytics by replacing the word data with knowledge. . Replace “data” with “knowledge”.

Seattle 98

Seattle Culture Data Analytics 98

M+R

APRIL 24, 2024

This year, 225 wonderful nonprofits partners joined in the fun, contributing data on fundraising, advocacy, engagement, mobilization, and marketing. Cram your cranium with metrics on email and mobile messaging, advertising, web traffic, social media and influencers, and more. Sign up now!

Benchmark 69

Benchmark Studies Social Media Ireland 69

Candid

APRIL 13, 2021

The fun part is that you can experiment with different ads, pages, and keywords to find what works best. If you’re employing this strategy, you’ll want to pay close attention to the analytics data that Google Ads provides. You’ll also want to focus on a broader range of metrics to evaluate the success of your awareness campaigns.

Grant 98

Grant Google Problem Volunteer 98

M+R

NOVEMBER 28, 2022

Mostly, that involves collecting and coding a big stack of data, which our analytics team will stir together (anonymously!) with data from dozens of other nonprofits to create a pot of averages, trends, and key metrics. If you’d like to join the fun, tie on an apron and fill out the consent form here.

Benchmark 75

Benchmark Studies Trend Data 75

TechCrunch

FEBRUARY 1, 2023

Land value : Property appraisal time is a fun one at the Christine Hall household — we wait with bated breath to see if this year’s property taxes will be thousands or tens of thousands. Climate, meet risk : Paul reports that climate analytics and risk assessment platform for enterprises, Risilience, raises $26 million.

Share 86

Share Wikipedia Metrics Pakistan 86

The Next Web

NOVEMBER 21, 2013

Analytics offered by numerous email marketing tools now allow you to track how many recipients opened your emails, see what they clicked on, and understand which aspects of your messaging users respond to, thus bringing you a wealth of information on what your users are interested in and helping you improve your messaging for greater impact.

email 135

email Marketing Practice Social Media 135

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 15, 2011

We view our social media channels as a fun on ramp to our ladder of engagement. grist.org has been experimenting with Twitter Chats and fun hashtags to attract people to their content, but also empower them to advocate for on-the-ground change. Say Giller, “Our whole team reviews Google Analytics, like sipping fine wine.”

Measure 98

Measure Social Media Policy Content 98

Tableau

AUGUST 21, 2023

Accelerator Instant access to the best analytic solutions Tableau Accelerators are ready-to-use dashboards that you can combine with your data and customize to fit your needs to help you get to data-driven insights faster. Using exponential smoothing, you can generate forecasts for any data set with date dimensions.

Analytics 97

Analytics Database Data Analysis 97

TechCrunch

OCTOBER 6, 2022

For this pitch deck teardown, it’s helpful if you have a bit of context for why Vori makes sense as a business, and it’s pretty awesome to see its founder outline how the company works — and how he thinks about building a piece of B2B software that “is as fun to use as Candy Crush.” Slides in this deck.

Slides 94

Slides Problem Summary Marketing 94

Bloomerang

MAY 30, 2022

A fundraising 5K/Fun Run. Review your donor profiles and marketing engagement analytics to determine your target audience’s preferred communication platforms. Email marketing software to help create campaigns and analyze email engagement metrics. For example, you might decide to plan: Peer-to-peer fundraising campaigns.

Fundraising 140

Fundraising Guide Social Media Donor 140

AccelEvents

SEPTEMBER 1, 2021

Identify how useful your event technology will be and where it can save you money ( i.e., ticketing , integrated fundraising, sponsorship ideas, digitization for trade shows, analytics). You may even find that you have more fun than just paying for an advertising campaign! Use Free Event Promotion Tactics.

Marketing 105

Marketing Social Media Sponsor Virtual 105

TechCrunch

APRIL 4, 2023

By one metric , ChatGPT is the fastest-growing app in the world, having reached 100 million users within the first two months of launch. “I released Yuma as a prototype for fun in mid-December 2022, and was overwhelmed with demo requests,” Luccisano said. ” without having to rely on their data team.

Build 102

Build Database Language Hype 102