Amy Sample Ward

JUNE 13, 2011

To follow more of the things I find online, you can follow @amysampleward on Twitter (which is just a blog and resource feed), or find me on Delicious (for all kinds of bookmarks). The knowledge one can gleam from this tool is practically endless–and the resulting testing and site modifications one can make, even more so.

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Amy Sample Ward

NOVEMBER 5, 2012

Last week, we launched one of the most important pieces of the system for our team; the back-end analytics dashboard. As would be expected, the vast majority of these 125 people were Fans who received the call to action from their news feed. As we push the dashboard live, we were excited and nervous.

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Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 9, 2009

Listening by using rss feeds helps refine their services and help stay sharp and connected to experts in the field. Once you have an idea for the what, subject it to the so what test. Set up aside a small block of time to read your feeds everyday. Sink or Swim, Managing RSS Feeds with Better Groups by 43 folders.

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Amy Sample Ward

APRIL 27, 2009

Analytics tools. How do you use a RSS feed like a rockstar? Feed digest. test and teweak. So, I’m going to trouble shoot and just take some live notes here and post them as soon as possible. Here goes… Take aways: How to use listening. The right metrics. Listening tools: Netvibes. pick the right metrics.

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Connection Cafe

DECEMBER 22, 2013

Your supporters’ Facebook news feeds just got a quality content make-over, and grumpy cat is taking a backseat to high-performing posts. So, start testing- the sooner you do, the sooner you can start converting new donors. Maybe we’re in this whole retention mess because we’ve been thinking about donors all wrong.

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