NetWits

MAY 31, 2011

Target Analytics, a Blackbaud company, has released the third edition of it’s groundbreaking research into multichannel giving trends among nonprofit organizations. This report continues to be the most significant analysis of online/offline giving trends based on actual data from nonprofits.

Benchmark 144

Benchmark Internet Report Giving 144

Bloomerang

JULY 26, 2021

Mastering personalized, customer-centered philanthropy facilitation, especially mid-level and major donors, to increase donor lifetime value. Mastering an analytic approach to strategy and planning. You should pay careful attention to where the points of friction are that may cause a would-be donor to abandon their donation.

Strategy 142

Strategy Online Fundraising Plugin 142

Qgiv

AUGUST 21, 2023

Once you know what worked and what didn’t, you can start looking at the current trends in fundraising to create the best GivingTuesday campaign to maximize your donor acquisition and retention. A tiered ad campaign can help hype your donors and get them into a giving mindset. Use these 10 tips to kickstart your GivingTuesday prep!

Template 98

Template Retention Stream Social Media 98

Connection Cafe

AUGUST 3, 2020

When you see increasing donor attrition rates or decreasing event participants, try walking in their shoes. Peace Arch Hospital Foundation was losing more donors than it was gaining. For example, a fall in renewal rates or average gift size. Apply analytics to all your channels and uncover problems to be mapped.

Results 41

Results Donor Map Case Study 41

Neon CRM

NOVEMBER 29, 2023

With those statistics in mind, let’s take a look at what this reveals about donors. If that’s the case, we’d expect to see a high volume of one-time donations made by donors who never engage with a nonprofit after their initial transaction. What Causes Do Donors Support? Who Is Giving?

Lesson 52

Lesson North America New York Kentucky 52

Bloomerang

AUGUST 28, 2023

When it comes to donor data, there’s a lot to keep track of. A nonprofit CRM (also referred to as a donor management system ) is a software platform that allows nonprofits to store, update, and report on supporter data. This type of stewardship helps boost donor retention. What is a nonprofit CRM?

Profile 92

Profile Software Nonprofit Donor 92

The Science Behind Engaging your Supporters

SEPTEMBER 24, 2018

Thousands of nonprofits use EveryAction every day to raise money, manage offline fundraising through pledges and grants, send emails, run nonprofit digital advocacy campaigns, and so much more. Higher Conversion Rates = Raising More Money. It's offline fundraising tools were built for development pros.

Advocacy 88

Advocacy Offline Gartner Nonprofit 88

Qgiv

JANUARY 16, 2024

When you start planning your fundraising events, you want to make registration and management as easy as possible for both you and your donors. Donor management systems offer communication solutions and help track and monitor donor data. With simple registration pages, your supporters can easily buy tickets to your next event.

Software 52

Software Tools Management Registration 52

Qgiv

JANUARY 12, 2022

Data analytics for nonprofits is just as valuable … and even more crucial. Donor data can help you understand you donors and reach new ones, set goals and track successes and ways to grow, and—most importantly—data can keep your nonprofit on track to fulfill your mission! Fundraising Metrics. Social Media Metrics.

Analytics 98

Analytics Data Metrics Rate 98

Connection Cafe

APRIL 19, 2019

Donor acquisition is all the rage, but did you know nearly 3 out of 4 new donors leave and never come back. Blackbaud’s latest Charitable Giving Report sheds light on the importance of donor retention in the nonprofit industry. The average donor retention rates for first-year online-only donors is 22%.

Retention 37

Retention Donor Change Blackbaud 37

DipJar

SEPTEMBER 12, 2022

However, learning to properly market online and offline is an important opportunity for organizations. A marketing strategy is essentially your game plan for reaching prospective donors and turning them into lifelong supporters. Acquire new donors. But keep in mind that there is a right and wrong way to do marketing. .

Marketing 52

Marketing Social Media Nonprofit Integration 52

NetWits

JUNE 13, 2011

The data clearly shows that integrated direct marketing is essential for maximizing the long-term value of online-acquired donors. I don’t know whether it’s sloth, incompetence, lunch with printers, or just fear that the income from a donor won’t end in ‘my’ bucket. In MultiChannel Donors: Real?

Channel 118

Channel News Mail Blogger 118

NTEN

SEPTEMBER 24, 2009

Online donors can be summed up with a phrase that would make an excellent soap opera title: the young and the generous. Obviously, we want more donors like them: they account for most of our acquisition, and they are a leading source of new revenue for most nonprofits. Rebecca Higman and Katya Andresen , Network for Good.

Donor 84

Donor Online Mail Social Network 84

DNL OmniMedia

DECEMBER 13, 2021

Constituent relationship management (CRM) refers to the various processes that nonprofits use to steward and build relationships with donors, volunteers, advocates, members, and other constituents to secure ongoing support. Donor management. Overview of CRM for Nonprofits.

Blackbaud 52

Blackbaud Nonprofit Summary Comparison 52

NTEN

SEPTEMBER 9, 2010

Target Analytics, a Blackbaud company, has been looking at trends in online and offline giving for many years now. A recent meeting of the donorCentrics Internet Giving Benchmarking Group reviewed online and offline giving between 2005 and 2009. The trends of multichannel donors are very encouraging. .

Trend 86

Trend Online Fundraising Offline 86

Nonprofits Source

JANUARY 23, 2023

Today, around 54% of donors worldwide prefer to give online with a credit or debit card, and online revenue has consistently grown each year over the past several years. Using Google Analytics and Google Tag Manager, they’ll keep you in the loop on performance by creating live dashboards and reports that you can reference at any time.

Grant 52

Grant Google Management Guide 52

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 11, 2012

The exact opposite is more likely especially for wealthier donors. The potential for tax code changes are more likely to encourage these donors to give now instead of waiting. The data shows a troubling trend in the nonprofit sector: Donor populations have been shrinking for the past five years and revenue per donor has been flat.

Data 118

Data Hurricane Fundraising Disaster 118

Connection Cafe

FEBRUARY 12, 2019

One thing that comes out in that process, time after time, is the immense value of email to online fundraising: And email isn’t just important to online revenue, here are 4 other findings from our data that illustrate the impact of email fundraising: Offline donors can be up to 90% more valuable when you have their email address.

Charity 28

Charity email Fundraising Offline 28

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 9, 2010

As Dan Michel notes, “ Our social media strategy focuses on brand awareness and engagement and is part of an integrated communications strategy. We spend time identifying and building relationships with super-advocates online and engage them — similar to the way you engage major donors or champion advocacy constituents.

Feeds 102

Feeds Social Media Measure Summary 102

Care2

MARCH 23, 2009

Have you ever analyzed your nonprofit organization's online donor list and wondered why many of the people listed aren’t recurring online donors? For example, 12 of the groups in the study had a median increase in online donors of 39% from 2007 to 2008, while their offline donors decreased a median -3% over the same period.

Channel 42

Channel Case Study Fundraising Offline 42

NTEN

MARCH 19, 2009

I just finished reading the 2008 donorCentrics Internet Giving Benchmarks Analysis , put out by Blackbaud company Target Analytics. By many measures, online fundraising had a red letter year in 2008: Online donors are younger and have higher incomes than traditional, primarily direct mail donors. Get the report and read it.

Attention 36

Attention Metrics Online Fundraising 36

Care2

MARCH 23, 2009

Have you ever analyzed your nonprofit organization's online donor list and wondered why many of the people listed aren’t recurring online donors? For example, 12 of the groups in the study had a median increase in online donors of 39% from 2007 to 2008, while their offline donors decreased a median -3% over the same period.

Channel 28

Channel Fundraising Case Study Offline 28

NTEN

JUNE 22, 2010

If you've done either of these things, you're in good company — but you also know how hard it is after the fact to tell where your donors and activists came from. Of course, if you can use custom URLs with source codes – such as Google Analytics codes – to distinguish where users are coming from, that will work too! Not too shabby.

Metrics 55

Metrics Benchmark Rate Newsletter 55

NTEN

JUNE 29, 2011

At EDF, we wouldn't disagree with that, but we do think it has the potential to become a competitive source of donors and activists. After all, we know that offline donors who are on our email list have a higher average gift. This action rate bests both Care2 and Change.org. Everyone who comes into our file is sourced.

ROI 94

ROI Facebook Advocacy Social Media 94

Connection Cafe

OCTOBER 15, 2015

We know that engaging and supporting our constituents throughout the Customer Journey and personalizing donor communications create long-lasting relationships. But, to engage donors in this way, we have to know them—and we do know a lot about them. Do your volunteers give more than your general donor base? Start with the basics.

Data 20

Data Marketing Method History 20

Connection Cafe

JULY 6, 2017

New data from Target Analytics , a division of Blackbaud, reveals key insights into online and offline donors. The findings are based on analysis of online and offline giving data from sixteen large national nonprofits in the United States during 2016 and represents more than 6.5 million donors.

Offline 35

Offline Donor Online Retention 35

Bonterra

APRIL 11, 2024

Learn more More effective digital engagement with less effort Unified offline and online communications Transition to tools with expert investment in deliverability and digital performance. Convert volunteers into donors, donors into advocates, and first-time supporters into long-term relationships through personalized, multichannel outreach.

Digital 52

Digital Fundraising Case Study Advocacy 52

DNL OmniMedia

FEBRUARY 16, 2022

Lastly, donor engagement with online fundraising generates valuable data, which your team then cycles back into the process and uses to continually refine your digital nonprofit strategy. The digital environment is a loud and busy landscape; competition for donor attention is at an all-time high. Review long-term priorities.

Digital 98

Digital Strategy Create Phase 98

Qgiv

JULY 21, 2022

By leveraging multiple communication channels—email, mobile, direct mail, websites, social media, paid and earned media, SEO, and more, you expand your reach to engage new donors and supporters. Simply put, you must be where your donors are. When you go where your donors are, you expand your reach to a larger potential audience.

Channel 59

Channel Marketing Fundraising Nonprofit 59

Nonprofits Source

MARCH 21, 2018

Whether it’s aid workers, blood donors or people who have been helped by the American Red Cross, they make everyone feel welcome and appreciated. Engagement rates on Instagram are 15 times higher than Facebook and 20 higher than Twitter. 72% of Pinners use Pinterest to decide what to buy offline. What We Can Learn.

Social Media 109

Social Media Resource Marketing Media 109

Nonprofit Tech for Good

MAY 18, 2013

The growth rate of groups has slowed significantly in recent months. Unless text-to-give fundraising finds a way to bill donors through their credit cards or mobile wallets instead of their phone bills, I don’t think the future of mobile fundraising is text-to-give. Chapter 6 :: Block and Delete Spammers.

Social Media 264

Social Media Social Chapter Media 264

Connection Cafe

DECEMBER 27, 2018

Nevertheless, it may point to a decline in the number of donors giving small and medium sized gifts and hint at an elevated role for major donors. Retention is here to stay: As noted in our Charitable Giving Report, the retention rate for first-year, offline donors sat around 31%.

Trend 34

Trend Philanthropy Retention Hints 34

Nonprofit Tech for Good

MAY 18, 2013

The growth rate of groups has slowed significantly in recent months. Unless text-to-give fundraising finds a way to bill donors through their credit cards or mobile wallets instead of their phone bills, I don’t think the future of mobile fundraising is text-to-give. Chapter 6 :: Block and Delete Spammers.

Social Media 210

Social Media Social Chapter Media 210

Bloomerang

JULY 2, 2021

But if you’ve never heard of Bloomerang beyond the webinars, we are also a provider of donor-management software. That’s what Bloomerang is, it’s a donor database. Their donor database, it’s fantastic. You want to have a connection with the donor, with the volunteer. We love doing these webinars.

Virtual 119

Virtual Communication Video Newsletter 119

Nonprofit Tech for Good

SEPTEMBER 6, 2022

Google Analytics :: analytics.google.com. Google Analytics is a freemium web analytics service offered by Google that tracks and reports website traffic. It is important to note that you must upgrade to Google Analytics 4 by July 1, 2023. The service provides analytics and easy integration with multiple third-party tools.

Tools 344

Tools Resource Free Social Media 344

Achieve

MARCH 17, 2023

Your nonprofit needs a reliable way to reach donors, especially when fundraising deadlines are tight and you need support fast. As a result, your nonprofit can build its donor base and bring even more attention to its fundraising campaigns and events, allowing you to propel your mission forward. Use multimedia elements.

Channel 52

Channel Donor Demographics Social Media 52

Nonprofit Tech for Good

JUNE 29, 2021

Google Analytics :: analytics.google.com. Google Analytics is a freemium web analytics service offered by Google that tracks and reports website traffic. The service provides analytics and easy integration with multiple third-party tools. The buttons are fully customizable and provide social share counts and analytics.

Tools 350

Tools Resource Free PDF 350