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The Use of AI in Fundraising: Maximizing Donations with Data-Driven Asks

Nonprofit Tech for Good

AI tools and predictive analytics are new. Artificial intelligence is also changing how we personalize donor experiences and maximize donations. They can also benefit from smart donation asks. And it leads to more donations and a greater impact. Predictive analytics helps organizations expect donor behavior.

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How to Start Your Data Analytics Journey

Association Analytics

The team at Association Analytics often hears questions like, What exactly is data analytics? What’s the difference between analytics and reporting? First: Reporting vs. Analytics. With analytics, you try to aggregate data over time and across data sources for a 360-degree view of your members and their activities.

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Google Analytics and Benchmarks: HAWK

M+R

We have a couple of points of note around the transition from Google Analytics 4 (GA4) to Universal Analytics (UA) and how that impacted the website data in Benchmarks this year, but first, for fun, an action item! Analytics are a critical tool for digital markers, so what’s changed with tracking from GA4 to UA? We’ll wait.

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A Step-by-Step Guide to Boosting Donations with Square for Nonprofits

Whole Whale

Square’s Appeal to Nonprofits Although Square is not specifically tailored for nonprofits, many organizations have found it to be a valuable tool for managing donations, allowing your organization to make donating easy, especially as carrying cash becomes less common, and mobility and simplicity are becoming a success key.

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Top 2021 Fundraising Strategies: Mastering an Analytical Approach to Strategy and Planning

Bloomerang

Mastering an analytic approach to strategy and planning. Master an analytic approach to strategy and planning. One of the biggest problems nonprofits face is improving their low donor retention rate. That’s why you need an analytic, numbers-based perspective to strategy and planning. Start with benchmark data.

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Maximizing Nonprofit Fundraising with Google Analytics 4

Allegiance Group

Thankfully, Google Analytics makes it easy. You’ve likely heard that Google has released its new version, Google Analytics 4 (GA4). What Is Google Analytics 4? Your donation platform can help you distinguish one donation from another. This is the secret weapon that will help you meet your strategic plans in 2024.

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What Are Recurring Donations?

sgEngage

Recurring donations are gifts to a nonprofit organization made by a donor on an ongoing basis, typically monthly. Nonprofit organizations benefit from recurring donations because they provide consistent revenue streams and help organizations maintain long-term relationships with supporters. And donors like it.