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Three Warning Signs Your Association Isn’t Keeping Up with Technology 

.orgSource

Leverage CRM Tools : Invest in a CRM system to track member interactions and engagement patterns. Limited Use of Data and Analytics In an increasingly data-driven world, the ability to gather, analyze, and act on data is a key differentiator. Data analytics can help you anticipate changes and adapt proactively.

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5 New Google Analytics Statistics For Nonprofits

TechImpact

Google Analytics, where would I be without you?”. The website measurement and analytics tool serves as a dipstick into the effectiveness of your current marketing strategies, and into the effectiveness of your website as a whole. Once you’ve quenched your thirst for analytics with the easy stuff, what’s the next step?

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Why Data SHOULD Drive Your Strategy

Association Analytics

Actions Speak Loudest… I have talked with many membership professionals who have all but eliminated surveys from their efforts to track member sentiment. What about membership, how has it grown or changed or shifted demographically (or even geographically) in the last five years, and what could that mean? Their reasoning?

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Next-Gen Nonprofit Fundraising: How Personalization Powers Success

Nonprofit Tech for Good

Start with the basics: Begin by implementing core Salesforce Nonprofit features, such as moves management, donation tracking, streamed gift entry and reporting. One tip is migrating over the most important subset of data like the last 3-5 years of giving history. Later, you can migrate the less critical data. Get started ! Dive deeper!

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How to set up Google Analytics widgets and heatmaps to track email conversions

The Next Web

Many of you have probably heard of Google Analytics already. It tracks the basic website activities of your blog/website, such as unique traffic, traffic channels, visitor demographics, and more. Sean Kim is the creator of The Growth List, helping you create a business around your lifestyle.

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Level Up Your Marketing with Analytics

Association Analytics

In this blog, we share tips on how to take your marketing to the next level with the help of analytics. How are you tracking success? By having tags in place, you can start building personas around your member’s behaviors and demographics and begin to learn what types of products and services they are interacting with and when.

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Essential Steps for Tracking and Reporting Association KPIs

Association Analytics

As valuable as data is, though, without a clear and actionable way to track and report across your entire association, it can be difficult to tell what’s actually working. Read on to learn how to best track and report on your key performance indicators (KPIs). Pillar: Membership Growth and Engagement What to track?