The MatrixFiles

JANUARY 2, 2024

For example, if one of your goals is to make your organization’s join process better, your action plan might have these steps: Look at Google Analytics to see what kind of traffic the join page gets and where people abandon. Meet with your membership database and marketing team to map the member join process and map the journey.

Websites 130

Websites Podcast Analytics Map 130

Bloomerang

AUGUST 11, 2023

Today’s question comes from a director of development who wants advice on how to quickly and efficiently find the best major gift and planned giving prospects: Dear Charity Clairity, We recently purchased donor analytics and now have a database overlay indicating who has major gift and planned gift likelihood.

Analytics 67

Analytics Donor Gift Database 67

Association Analytics

DECEMBER 13, 2023

What happens if you’re heading into 2024 with big goals and ambitions and a database filled with duplicates? Data should be a planned project Cleaning up data can feel like a daunting job. Data should be everybody’s job When you’re making it a point to plan your data clean up, make sure to pull everyone in on the project.

Data 169

Data Tips Associations Government 169

Qgiv

NOVEMBER 30, 2021

Tricia Marsherall is the Founder & President of Marsherall Partners, LLC, a consulting firm specializing in nonprofit donor database management & operations support and virtual & traditional fundraising events. Analytics can be an extremely powerful tool for generating reports. What Caused Your Data Nightmare to Begin With?

Database 52

Database Donor Fundraising Map 52

Neon CRM

MAY 24, 2023

The first thing to understand about membership database software is that the name itself is pretty misleading. It’s actually a combination of two different functions: The database itself that holds information on your members and the platform that allows you to do things with that information.

Database 52

Database Software Guide Open Source 52

Neon CRM

SEPTEMBER 7, 2023

But managing your organization’s data—particularly your donor data—will make the rest of your job so much easier. Establishing rules around who is responsible for entering donor information (Example: Does everyone know how to use your donor database correctly, or should they submit new information to a database manager?)

Data 98

Data Management Database Nonprofit 98

Bloomerang

JULY 19, 2021

It’s too easy to think you’re doing a good job with fundamental strategies just because you know what they are. Mastering an analytic approach to strategy and planning. If someone told you there was sure money behind 10 different doors, would you think you’d done an effective job by only looking behind five or six of them?

Digital 100

Digital Marketing Fundraising Strategy 100

Allegiance Group

JULY 3, 2024

Many professionals tout its powerful and unmatched efficiency, and just as many are afraid it’s coming for their jobs. Yet today, they’re stronger than ever, thanks to predictive analytics and natural language processors (NLPs). It’s precisely why you can’t just sit back and expect AI to do your job for you.

Job 52

Job Fundraising Boston Museum 52

3rd Sector Labs

JUNE 1, 2015

Refers to data sets so large and complex that traditional database tools are not able to manage or process the data. Data brokers rely upon big data warehouses to store, manage and transfer data sets that they sell to customers such as nonprofit organizations looking to append their donor databases.

Data 100

Data Management Donor Database 100

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 10, 2018

In today’s big data world, more and more social programs are using database technologies to track, monitor and manage cases. This database proliferation is resulting in the rapid growth of participant, program delivery and outcome data. The autonomy viewpoint paints a bleak future of robots taking over human jobs.

Learning 103

Learning Philanthropy Charity Nonprofit 103

Tech Soup

OCTOBER 1, 2014

Its job is to collect and supply eye tissue to surgeons in Alabama, as well as many other places, quickly. The eye bank's database has to be powerful and easy to use by many people. This blog post explains how the eye bank uses its FileMaker database to do critical sight-saving work. The Database That Does Nearly Everything.

Alabama 57

Alabama Organization Database United States 57

sgEngage

OCTOBER 13, 2022

Nonprofit pros and analytics teams know that collecting data is the easy part. Drawing on their deep experience in healthcare fundraising and consulting, analytics experts Liza Turcotte and Julian Heidelberg break down how to make data work for your cause, including: Focusing on best practices throughout the donor cycle.

Virtual 70

Virtual North Carolina Blackbaud Registration 70

Pamela Grow

MARCH 10, 2021

Never ever add names to your database to receive your newsletter. Remember, your job is to attract support…not push your organization on others. ” Focus on the stories that resonate most with your supporters (here’s where your data, including Facebook analytics, can come in handy). That’s your job.

Newsletter 88

Newsletter email Headline Nonprofit 88

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 28, 2007

If you're using Goolge Analytics goals, you've already thought through some of this. If you're already using Google Analytics, running some of the keyword reports will give you an idea of what keywords people are using to find your site. You'll get some bonus information if you have Google Analytics goals set up.

Adwords 69

Adwords Google Game Campaign 69

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 1, 2012

Goodwill Industries International provides job training and employment services, job placement opportunities and post-employment support, through its network of 179 community-based agencies worldwide. Infrastructure requirements are database and cms – make sure they work with your mobile platform. Requires strategy.

Mobile 100

Mobile Conference Resource Social 100

sgEngage

SEPTEMBER 7, 2022

A fundraiser’s job is to raise money for the organization. Be mindful of job hoppers. Be clear in how you measure job performance so everyone on your team understands their duties and the expectations around their role. Clarify roles and responsibilities. Hiring based on experience does not always equate to talent.

Develop 78

Develop Management Gift Proposal 78

NTEN

NOVEMBER 2, 2009

Others could tell us how many donors they needed to store in their new database, but not what the results of an email campaign had been. A lot of smart people are thinking about these issues with tremendous results, but let me outline some tools I have used in my quest to be more data-driven (even at my current job, which is not a nonprofit).

Technology 52

Technology Adwords Analytics Analysis 52

sgEngage

MARCH 3, 2023

For example, because cloud-based applications are hosted centrally, these applications are open for many seamless integrations with other like-minded tools for fundraising, expense management, website integration, email marketing, and analytics that could never function if these tools had to work with thousands of disparate, self-hosted databases.

Tools 75

Tools Application Nonprofit Software 75

sgEngage

SEPTEMBER 8, 2022

These dashboards make data easy to understand and are intuitive to use, even for people who may not have a data or analytics background. Clear and easy to understand data empowers members of the entire organization with tools to improve their jobs. Good: Seeing Early Improvements from Technology. Better: Putting Tech to Work for You.

Tech 81

Tech Fund Nonprofit System 81

Bloomerang

AUGUST 28, 2023

Notable features of this platform include: Data analytics tools to predict donors’ next actions Powerful segmentation tools that further personalize donor communications Automated welcome series for new donors to provide a positive first impression Keela’s pricing starts at $134 per month. Once you’ve made your choice, your job isn’t done!

Profile 95

Profile Nonprofit Software Donor 95

Nonprofits Source

JUNE 23, 2023

Use these resources to support your research process: Google Analytics. Review your nonprofit’s internal database to assess supporter data points such as demographics, behaviors, interests, geographic location, occupation, and more. Keeping your internal database clean and updated. How are audience members finding your website?

Audience 64

Audience Websites Build Tips 64

Connection Cafe

NOVEMBER 15, 2013

Just when you think you have everything updated someone moves, changes jobs, or has a change in their assets. Most CRM databases have the ability to track and store an enormous amount of data but unless you can link it to helping you in being strategic in segmenting out your database or implementing strategies then it is only taking up space.

Data 36

Data Strategy Database Analytics 36

Zen and the Art of Nonprofit Technology

SEPTEMBER 17, 2007

Even for NTEN, which is extremely web-heavy in its mission, raw visit numbers will mean nothing related to how well it is doing its job. How odd is it then to teach Google Analytics to nonprofit techies but then say that site statistics had nothing to do with a nonprofit’s mission? And the mission of the organization matters too.

Stats 100

Stats Web Statistics NTEN 100

Non Profit Quarterly

AUGUST 8, 2022

We must leverage automation and analytics to make better and faster decisions and, above all, use these tools to address the whole person in a complex environment instead of playing an endless game of whack-a-mole as each new emergency arises. Tracking data and reporting impact are notoriously difficult in the social good space.

Community 90

Community Industry System Service 90

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 29, 2009

I interviewed technology practitioners from the poverty law community about how they approach ROI and significant technology systems investments like client databases, document assembly systems, or video conference systems. Only then will you be able to tap into CRM or e-commerce databases to validate your framework.

ROI 66

ROI Results Community Online 66

Deborah Elizabeth Finn

OCTOBER 14, 2016

Here’s what I think we need: Allies from workforce development , job readiness , and college readiness programs. Allies who provide relevant training and education to candidates who aspire to careers in data services and data analytics for nonprofits. The DSA lands a job providing data services at another nonprofit organization.

Massachusetts 52

Massachusetts Boston Professional Develop 52

Saleforce Nonprofit

JULY 14, 2022

With mergers came change, expansion, and a multitude of new systems: an access database for rents, a scheduling system for repairs where we still had to telephone to book an appointment, and a CRM that was essentially a Word document to log customer interactions. By using the right technology for the job!

Social 59

Social eBook Amazon Service 59

Connection Cafe

JUNE 28, 2013

We all ended up taking a few classes and picking up odd summer jobs or internships. I decided to continue my routine college job of working in the office for Development and Alumni Relations. My duty for the week was to mill over local and state newspapers for obituaries, clip them and document accordingly in the alumni database.

Data 38

Data Organization Mail United States 38

Tech Soup

NOVEMBER 3, 2014

In his decades working in direct service nonprofits, Berger said he saw the very real consequences of this inability to measure, learn, and improve: "I saw people get murdered, I saw people freeze to death, and I know that if we'd done a better job of measuring and managing our work, we could have done a better job."

Social 67

Social Measure Charity Library 67

Connection Cafe

JUNE 19, 2013

Just when you think you have everything updated someone moves, changes jobs, or has a change in their assets. Most CRM databases have the ability to track and store an enormous amount of data but unless you can link it to helping you in being strategic in segmenting out your database or implementing strategies then it is only taking up space.

Data 30

Data Strategy Database Analytics 30

Zen and the Art of Nonprofit Technology

APRIL 3, 2009

Making apples-to-apples comparisons of these systems was one of the most difficult analytical tasks I’ve taken on in a while (and, actually much of the heavy lifting of designing the analysis was done by Laura Quinn), and until you attempt such a thing, please be somewhat tempered in your complaints about it. 6 David Geilhufe 04.07.09

Drupal 100

Drupal Comment Report Metrics 100

Bloomerang

AUGUST 21, 2023

Invest in data analytics : Leverage data analytics to better understand donor patterns and preferences. All modern donor databases feature donor analytics and report generation that you can use. Show appreciation for their contributions and keep them informed about the impact of their donations.

Action 80

Action Report Practice Fundraising 80

Tech Soup

OCTOBER 31, 2014

In his decades working in direct service nonprofits, Berger said he saw the very real consequences of this inability to measure, learn, and improve: "I saw people get murdered, I saw people freeze to death, and I know that if we'd done a better job of measuring and managing our work, we could have done a better job."

Social 55

Social Measure Charity Problem 55

Connection Cafe

AUGUST 4, 2014

The best part of his job is getting to showcase Blackbaud’s amazing clients and the valuable work they do. . Best Use of Analytics – St. His passion for communications extends to speech writing, blogging, newsletters, and, sadly, bad puns. For all the good they do, nonprofits deserve recognition. Read the case study.

Case Study 45

Case Study Syria Award Nashville 45

BoardAssist

FEBRUARY 16, 2016

Whether it be a CRM, GoogleAnalytics, or a social media analytic tool like SproutSocial, measuring and understanding data is an essential part of contemporary business. The truth is, without the help of data, effectively planning a fundraising strategy or maintaining high donor retention numbers makes a hard job near impossible.

Data 40

Data Donor Philadelphia Nonprofit 40

Achieve

SEPTEMBER 5, 2024

The best association management software providers will simplify this process by offering secure data analytics and reporting tools to help you collect, organize, and analyze member insights. Make sure data is accurate, free of duplicates, and consistently formatted in your database. Analyze member behavior.

Online 52

Online Associations Metrics ROI 52

Connection Cafe

DECEMBER 22, 2017

Many npENGAGE contributors shared about the ever-increasing role of big data and analytics this year. It seems simple to say, but the advanced analytics that are available today will help you build tomorrow. Data Appends: A Guide for Your Nonprofit: How to get the most out of your database with goal-driven strategies.

Lesson 34

Lesson Learning Fundraising Analytics 34