Association Analytics

AUGUST 7, 2024

Leveraging your data throughout the entire member journey can impact your association and your members. From successfully converting non-member audiences into members, to your membership engagement strategy, to events and non-dues revenue, data can inform every step along the way.

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Track Associations Report Metrics 169

NonProfit PRO

NOVEMBER 3, 2021

While KPIs represent a valuable opportunity, it’s important that you select the right ones to track for your unique organization, especially since there are so many possibilities.

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Track Measure Impact Nonprofit 290

Association Analytics

OCTOBER 10, 2022

Fortunately, with data, we can better understand members’ behavior and which marketing channel is most effective to reach our members. In this blog, we share tips on how to take your marketing to the next level with the help of analytics. How are you tracking success? This is how you organize and describe your data.

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Analytics Marketing Taxonomy Module 169

NonProfit PRO

APRIL 11, 2022

customer data platforms are changing how organizations do business worldwide rapidly. We’re nearing the end of cookie tracking. Nonprofits need to keep up with these changes and take action to stay competitive.

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Platform Data Nonprofit Track 278

Association Analytics

JANUARY 5, 2023

As we head into 2023 with excitement and enthusiasm, we reflect back fondly on 2022 as a year of important and successful investments from Association Analytics (A2) to the association community covering everything from analytics webinars, industry partnerships, evolving product features, great employees and significant focus on customer success.

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Associations Community Analytics Atlanta 320

Donorbox

MARCH 22, 2024

million websites around the world use Google Analytics. The world of tracking and analytics is huge – there’s no reason your nonprofit should miss out! Approximately 28.1 And it’s estimated that Facebook Pixels exist on more than 30% of websites.

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Analytics Track Google Websites 98

Association Analytics

JANUARY 30, 2023

That’s where data can come into play to help you make better decisions (Netflix data knows exactly what you’re watching!) Data analytics helps you to uncover insights that are otherwise hard to see or understand. Let’s break down several scenarios to show how data analytics can help improve the member experience.

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Experiment Create Aggregator Retention 321

Association Analytics

FEBRUARY 14, 2022

You probably have a long list of great things you want to accomplish this year…including making analytics a priority. We can help you move analytics to the top of the list by giving you tips to build a business case and how to articulate it to others. Of course, they are valuable assets, but data is, too. What limits you?

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Analytics Language Associations Case Study 169

Association Analytics

JULY 22, 2021

The concept of “dirty data” and how to approach it can be daunting. Simply put, dirty data is data that is inaccurate, incomplete, inconsistent, duplicative, or outdated. At Association Analytics, we sometimes hear concerns about data quality in the context of associations starting their journey into analytics.

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Data Analytics Associations Registration 169

Association Analytics

MARCH 13, 2024

Your members can provide you with a lot of data about what they are interested in and how well your association is meeting their needs. You can glean a lot of insights about your members once you get your association on board with engagement analytics. Keep things recent to get the most accurate data. Let’s get started!

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Analytics Associations Model Metrics 169

Association Analytics

SEPTEMBER 13, 2023

By harnessing the power of learning analytics, decision-makers can gain valuable insights into learner behavior, course effectiveness, and overall program success. Let’s dive into how learning analytics can drive engagement, improve course completion rates, identify gaps in learning programs, and optimize the learning experience.

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Analytics Education Program Impact 169

Association Analytics

DECEMBER 9, 2024

As associations prepare for 2025, leveraging data effectively becomes increasingly crucial for success. There’s a consistent desire across the industry to tap more deeply into the data that’s been gathered in the myriad systems at hand, but it’s taking the leap that’s long been teh hardest part.

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Analytics Tips Associations Influence 169

Association Analytics

APRIL 1, 2024

Step 2: Explore – In addition to reviewing the data in their dashboard, IAEE asked members in its annual member survey and in post webinar surveys about topics they’d like to learn more about. Once the team aggregated the data and they were able to form a hypothesis, test it and confirm a need.

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Data Strategy Associations Survey 210

Association Analytics

MAY 17, 2021

Analyzing this data is challenging as it typically resides in multiple systems (e.g. While wrangling all of this data into one place for analysis can be quite the challenge, it’s worth figuring out how to do it. After looking at the analytics, you discover members who engage with your community renew at a higher rate.

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Retention Data Associations Rate 192

Association Analytics

JULY 27, 2021

But it also means tons of content for you to produce and tons of sources to track. Using data in your content strategy will help you identify what content members value most, what isn’t resonating and what needs to be tweaked. Here are some tips for using data to create relevant content for your members and customers.

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Taxonomy Content Data Strategy 169

Association Analytics

AUGUST 14, 2023

With the amount of data available, tools are leapfrogging each other monthly, which means it might take some research to find which one works best for you. It’s also crucial to remember that by using a public AI tool, your organization’s data can become part of the training dataset.

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Associations San Diego Las Vegas North Carolina 317

Nonprofit Tech for Good

FEBRUARY 6, 2022

Nonprofits have assets but instead of owners having equity in the balance sheet, net assets are tracked for a nonprofit. At a nonprofit, a donation must be tracked throughout the accounting process, and if the funds are restricted, supporting documentation is required to prove that the funds were only used for the stated purpose.

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Software Guide Award Grant 295

Association Analytics

JANUARY 12, 2022

If this sounds familiar, you have your data to help! Data analytics can be a great unifier for your organization, helping get staff at every level, from the board down to the implementers, align around your important objectives. One group owns the data and another one is driving strategy. Try to speak truthfully.”.

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Goal Data Support Metrics 169

Association Analytics

JUNE 2, 2021

As we discussed in our recent blog post about retention, data isn’t one dimensional. Considering the data more broadly will help you track trends over time, determine the lifetime value of a member, identify overlapping behaviors, take action to invest more or less in your product offerings, and maximize your return on investment.

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Product Associations Measure Analysis 282

Association Analytics

JANUARY 17, 2024

Learn how to identify key metrics to measure the progress of your strategic goals and use a snapshot dashboard to view all your KPIs in one place.

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Track Associations Data Report 169

Nonprofit Tech for Good

APRIL 2, 2023

By Meredith Gray , Head of Marketing at Keela – a complete software solution for nonprofits looking to grow revenue, centralize and manage data, and deepen donor engagement. 6 Artificial Intelligence Tools for Nonprofit Organizations 1) Predictive Analytics You might be wondering, what exactly are predictive analytics?

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Tools Fundraising Analytics Analysis 359

Association Analytics

DECEMBER 15, 2022

Analyzing this data is challenging as it typically resides in multiple systems (e.g. While wrangling all of this data into one place for analysis can be quite the challenge, it’s worth figuring out how to do it. Behavior After looking at the analytics, you discover members who engage with your community renew at a higher rate.

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Retention Data Rate Demographics 169

Association Analytics

SEPTEMBER 8, 2022

The good news is – you already have a treasure trove of information you can use to explore new revenue streams – your data! We are going to share three ways to generate new revenue using your data. Use your data to optimize people and products. Start by tracking your members’ behaviors. No two members are alike.

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Data Associations Product Stream 169

.orgSource

DECEMBER 17, 2024

Understanding AI and Its Capabilities Think of AI as a smart assistant that can learn from data and make helpful suggestions, much like how Netflix recommends shows based on what you’ve watched before. Preparing Your Data for AI For AI to be effective, associations need well-organized, accurate data.

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Personal Associations Retention Analytics 221

Whole Whale

JULY 30, 2024

In this article on how to find campaign data in GA4, we will start with reviewing that your tracking is properly established, then we will provide some tips, tricks, and insights for finding campaign data in GA4 itself. Before attempting to track your campaign, you must have GA4 properly installed on your website.

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Analytics Google Campaign Data 96

Nonprofit Tech for Good

MAY 13, 2022

Some of the most effective online fundraising strategies happen when you dig into your organisation’s data and understand who your donors are, and how they came across to you. . Data should inform and optimise your fundraising strategy , and attribution is a simple technique you can use to really help you get it right. What are UTM s?

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Nonprofit Tech for Good

NOVEMBER 3, 2023

Personalization requires a process that allows your team to implement and learn from the data that you’ll collect. Yes, personalization requires data. 5) Interest If you do not have interest tags added to your email system already, it is pretty simple to add a custom field and start to track them building this capacity quickly.

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Personal email Strategy Nonprofit 328

Nimble AMS

DECEMBER 27, 2022

Not every organization that uses business analytics must be a for-profit company. Professional societies, trade associations, and nonprofit groups can all use analytics tools to improve their staff operations, reach more members and non-members, and make meaningful progress toward their mission and goals. . Make data-based decisions.

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Analytics Associations Business Software 132

Nucleus

OCTOBER 14, 2021

Making the case for Data Analytics being budget-neutral in Year One At most associations, it is difficult to argue that better information is not a good thing – that better understanding your current members, potential members, and the broader constituency would not benefit the organization.

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Analytics Chapter Associations Registration 130

Achieve

MAY 3, 2024

When hosting a fundraising event, such as a Math-A-Thon , silent auction , or charity gala, closely tracking data and adapting your event based on that data can drive higher engagement, participation, and donations. The average nonprofit email open rate is around 25%.

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Analytics Data Spam Fundraising 98

Nucleus

OCTOBER 1, 2020

To grow your education business, you need to take advantage of the sophisticated metrics now available through modern data analytics – trends, behaviors, preferences, popularity, geography and much more. “Information is the oil of the 21st century, and analytics is the combustion engine.” Data is the new oil?

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Learning Management Associations Data Learning 130

Nimble AMS

SEPTEMBER 14, 2022

According to the Community Brands 2022 Association Trends Study, over half of association professionals say investing in business intelligence and data analytics is a top priority, yet only one-third would rate their organization’s data as excellent or very good. What is the state of your association’s data?

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Associations Data Benefit Practice 133

M+R

DECEMBER 8, 2023

Included in it are updates to how the operating system will handle link tracking, which Apple calls Link Tracking Protection (LTP). What is Link Tracking Protection? Link Tracking Protection will strip out some tracking information/ parameters added to the end of URLs. UTMs are specific to Google Analytics.

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Track Digital Change Fundraising 111

Nonprofit Tech for Good

MAY 18, 2020

The following data points are drawn from some of the dozens of Google Grant case studies on our website. However, one area to note is that you must have conversion tracking set up as part of the application process. Have Google Analytics installed on your website (ideally, we recommend installing Google Tag Manage r as well).

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Google Grant Guide Adopt 336

M+R

DECEMBER 9, 2022

We hope you like acronyms, because Google is making some big changes — and that means nonprofits will need to understand some important technical details in order to effectively reach, track, and mobilize supporters. Universal Analytics (a.k.a. A strong cup of coffee might not hurt either. Event Types.

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Analytics Google Track Map 105

Nonprofit Tech for Good

APRIL 10, 2022

8) Get to know your Twitter Analytics Dashboard. Twitter Analytics offers extensive insight into your Twitter activity. From viewing your Top Tweets to seeing how many clicks your tweets have received, the Analytics Dashboard is easy to access and navigate.

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Twitter Practice Social Media Nonprofit 342

Bloomerang

NOVEMBER 12, 2021

Today’s question comes from a nonprofit employee who wants advice on whether or not it’s worth it to invest in digital analytics tools. . They want us to invest in digital analytics tools to measure our efforts, but I’m not really sure what this will tell us. The road to digital analytics maturity.

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