Forum One

AUGUST 3, 2022

Digital strategy runs on data. Without robust data and analytics, any organization’s strategy is just a series of guesses. While it’s easier than ever to access data—every digital action, from website clicks to member signups produces a trackable trail—knowing how to use the data is a different story.

Analytics 69

Analytics Team Data Skills 69

Association Analytics

DECEMBER 13, 2023

We likely don’t need to convince you that in today’s digital age, data is the lifeblood of any successful association. And you’re likely to agree that ensuring the cleanliness and accuracy of that data is key. But what happens if your data isn’t clean? Data should be directional Your data may be disorganized.

Data 169

Data Tips Associations Government 169

M+R

DECEMBER 9, 2022

Note: The purpose of this document is to both outline new Google Analytics 4 (GA4) functionality and develop a set of M+R recommendations. Analytics are an essential tool for digital marketers and there’s a big shift underway as Google Analytics 4 (GA4) is being implemented. Universal Analytics (a.k.a. Event Types.

Analytics 105

Analytics Google Track Map 105

Bloomerang

MAY 22, 2024

For years, when nonprofits would publish digital reports with their best stories, they had to point inspired readers to a separate page to make a donation, disrupting the storytelling to fundraising pipeline. We solved this problem with Storyraise , a solution for nonprofits to create digital annual, impact, and donor reports.

Storytelling 80

Storytelling Digital Integration Blended 80

Nucleus

OCTOBER 28, 2020

We are in a ‘once in a digital era’ moment. If you look at the digital era, it has been going on since the 50’s. The gap between digital leaders and laggards is widening – back in 2019, we published a study that measured companies by technology breath, depth, leadership and culture. In an interview on Oct.

Analytics 130

Analytics Associations Digital Industry 130

.orgSource

JULY 22, 2024

The.orgSource paper, Pathways to Organizational Excellence , presents a blueprint for meeting the challenges of digital markets. More fortunate groups avoid meltdowns by using data to predict future scenarios. Sliding by on “same old, same old” is not an option in a newly competitive environment. Excellence revolves around value.

Associations 221

Associations Phase Exercise Leadership 221

TechImpact

JUNE 19, 2014

Outside of the ubiquitous ‘hit counter’ on Geocities sites, no numbers existed to substantiate the effectiveness of any digital marketing initiative. Big data and robust analytic measuring tools have enabled this revolution to go from a pipe dream to reality in only a few short years. Start measuring, and reporting.

Measure 209

Measure Minnesota Analytics Nonprofit 209

sgEngage

NOVEMBER 14, 2023

Many nonprofits struggle to maximize their data usage. In fact, when surveyed, 97% of nonprofit professionals expressed an interest in learning how to use their data more effectively, and only 5% reported using data in every decision they make. So, how do healthcare organizations overcome these data silos?

Integration 87

Integration Data Nonprofit Platform 87

NTEN

OCTOBER 14, 2014

Director of Marketing & Analytics. Why your nonprofit needs to focus on the right data, and how to know what that it. This impact needs to be measured through the lens of the company’s overarching goals and performance. What are the challenges associated with digital maturity measurement?

Measure 78

Measure Digital Analysis Evaluation 78

3rd Sector Labs

AUGUST 15, 2014

Using data to drive your digital marketing campaigns is essential. Without the discipline of data, your digital marketing success is based more on hope than strategy and execution. Our corporate marketers understand the criticality of data all too well, especially retailers. Use small data (i.e. Definitely.

Digital 138

Digital Data Marketing Org 138

Whole Whale

JANUARY 28, 2023

If you are going to pour the amount of work necessary into creating a podcast, you will want to measure its success — but how? We can track total downloads and we can tell if those downloads were from unique devices, but that’s where the measurement trail meets the edge of the cliff. Ways to measure a podcast's success!

Podcast 52

Podcast Measure Feeds Plugin 52

DNL OmniMedia

MAY 25, 2022

Effective data management is key to understanding your constituency and building better fundraising and engagement strategies. But before you can capitalize on the information stored in your CRM or other nonprofit software, you need to know exactly what analytics to track in the first place. 4 Types of Data Analytics.

Analytics 52

Analytics Org Adwords Metrics 52

Association Analytics

JUNE 25, 2024

But what if we told you the keys to better retention results are in the data you already have? Read on to learn how – using a data-informed approach to renewals – you can enjoy your most successful renewal season yet. Why Don’t Members Renew? 2 Member Welcome – Orienting new members to their benefits and updating their profiles.

Campaign 169

Campaign Associations Channel Retention 169

Get Fully Funded

MARCH 8, 2023

In 2022, online giving grew by 12.1% , motivating nonprofits to find more ways to connect with their supporters through digital channels. We’ll explore a few strategies for integrating your digital and direct mail fundraising strategies to reach donors across various media channels. Let’s get started.

Mail 75

Mail Integration Digital Strategy 75

Bloomerang

AUGUST 16, 2021

Investing in digital-first fundraising and marketing communications. Mastering an analytic approach to strategy and planning. Mastering an analytic approach to strategy and planning. Master an analytic approach to strategy and planning. That’s why you need an analytic, numbers-based perspective to strategy and planning.

Analytics 125

Analytics Strategy Fundraising Benchmark 125

NTEN

NOVEMBER 6, 2014

Smart Cause Digital. If a nonprofit raised awareness and no one measured it… did it really happen. The good news is that we can now use a free tool like Google Analytics to identify some markers of increased “awareness”. analytics Data google analytics' Your guide to bringing fuzzy metrics into focus.

Analytics 87

Analytics Awareness Measure Websites 87

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 2, 2013

For many nonprofits, Google Analytics is the tool of choice for measuring traffic, reach, engagement, and action primarily because it is free. While it is somewhat easy to use, some of the more valuable features may require a little tutoring to understand and use. The instructor is Google Analytics Evangelist Andrew Cutroni.

Analytics 108

Analytics Google Digital Free 108

Saleforce Nonprofit

APRIL 15, 2021

In a success-from-anywhere world, data is currency. But for mission-driven organizations, data is more than numbers; it is the story of their impact. For nonprofits and education institutions, data represents donors, grants, volunteers, students, faculty, staff, and the impact they are driving.

Education 116

Education Data Management Help 116

Greater Giving

DECEMBER 15, 2022

How do you keep up with the ever-increasing need for digital donor engagement ? In this guide, we’ll discuss how to use digital marketing strategies to update your organization’s nonprofit marketing and outreach plans both now and into the future. Yes, physical mail can be a part of digital marketing! Donor Profiles and Records.

Digital 75

Digital Marketing Donor Channel 75

M+R

OCTOBER 15, 2021

The annual M+R Benchmarks Study is a wide-ranging exploration of digital fundraising, advocacy, and marketing data. Participation primarily involves collecting and coding a big stack of data, which our analytics team will combine (anonymously!) Your data security and anonymity are VERY IMPORTANT to us.

Benchmark 105

Benchmark Data Map Help 105

sgEngage

AUGUST 12, 2024

This one’s for you, with loads of hands-on tips to decrease dupes, improve data hygiene, and leverage new tools. Digital Pipeline Management: Harnessing Analytics and Automation for Midlevel Donor Cultivation Looking for practical strategies to engage potential donors who have eluded your major giving prospect list?

Seattle 84

Seattle Blackbaud Analytics Database 84

Forum One

AUGUST 10, 2021

Digital transformation or modernization for government agencies is about using new technologies to effectively change an agency’s ability to engage audiences and achieve its mission. Though digital tools and systems play a big role in this transformation, it’s about more than just the tools. FAQs on government digital transformation.

Government 88

Government Digital Fund System 88

Pamela Grow

FEBRUARY 27, 2024

A holistic nonprofit digital marketing plan involves weaving together multiple channels and strategies into a unified approach that resonates with your target audience. Follow these four essential steps to tap into the full potential of digital marketing. Outline your digital marketing goals. Measurable. Achievable.

Digital 59

Digital Marketing Create Social Media 59

Bloomerang

JUNE 14, 2021

Alarmed at how unprepared they were, they sped up their digital transformation. They scrambled to connect with donors in new and fresh ways with an updated nonprofit digital strategy. How much more of your donor communications went digital ? . What kind of digital touchpoints did you incorporate into your development strategies?

Digital 120

Digital Strategy Nonprofit Phase 120

DNL OmniMedia

APRIL 1, 2024

Nonprofits collect and generate vast amounts of data, ranging from individual donors’ contact information to program outcomes, but they often struggle with organizing and utilizing the information effectively. This is why data warehouses can have such a significant impact on nonprofits. We’ll cover: What is a Nonprofit Data Warehouse?

Data 52

Data Guide Proposal Nonprofit 52

Nonprofit Tech for Good

DECEMBER 13, 2021

Here’s the good news: with preparation and a pulse on the right data and information, it is possible to get a handle on the task and get a big picture of your organization’s needs. It can also be used to measure progress and keep the planning team focused. Step 3: Examine Analytics and Collect User Feedback. About the Author.

Websites 309

Websites Analytics Project Proposal 309

AccelEvents

OCTOBER 19, 2020

While keeping attendance numbers down can help mitigate the spread of the coronavirus, event organizers will still need to follow a series of COVID-19 safety measures to ensure attendees and participants are protected. . Every physical event needs to have basic security measures in place to ensure the safety of the participants.

Measure 98

Measure Virtual Software Hosting 98

Gyrus

AUGUST 23, 2024

An LMS is a digital platform that allows organizations to create, deliver, manage, and track the effectiveness of online learning programs. Digital communication: Since most employees work remotely, it’s hard to interpret a person’s message accurately without audio-visual cues.

Skills 59

Skills Leadership Communication Develop 59

Gyrus

AUGUST 23, 2024

An LMS is a digital platform that allows organizations to create, deliver, manage, and track the effectiveness of online learning programs. Digital communication: Since most employees work remotely, it’s hard to interpret a person’s message accurately without audio-visual cues.

Skills 52

Skills Leadership Communication Develop 52

Gyrus

AUGUST 23, 2024

An LMS is a digital platform that allows organizations to create, deliver, manage, and track the effectiveness of online learning programs. Digital communication: Since most employees work remotely, it’s hard to interpret a person’s message accurately without audio-visual cues.

Skills 52

Skills Leadership Communication Develop 52

Nonprofits Source

JUNE 22, 2017

Does your nonprofit have a digital marketing plan ? Creating a digital plan does that by aligning strategies to support your marketing goals. Digital Marketing Plan Chapters. Chapter 3: Digital Promotions. Why Nonprofits Need A Digital Marketing Plan. Data collected from Similarweb.com. Ready to get started?

Digital 111

Digital Marketing Guide Chapter 111

DNL OmniMedia

MARCH 13, 2023

Both for-profit and nonprofit organizations alike collect many different types of data each day. For nonprofits, this might include donor data like the email address, name, address, and giving level of a donor who just signed up to receive your newsletter. Use data management software.

Data 52

Data Management Database Software 52

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 18, 2014

Last week, I facilitated a mini-innovation lab on measuring impact for grantees of the Google Nonprofit program at the Impact Hub. We spent a fair amount of time framing and reframing the problem and ended up with a question that focused on data collection. My Nonprofit Needs A Data Nerd! The people with skills are out there.

Data 109

Data Help Measure Analysis 109

Achieve

SEPTEMBER 5, 2024

The best association management software providers will simplify this process by offering secure data analytics and reporting tools to help you collect, organize, and analyze member insights. With software, the steps to recognizing and researching your target audience will look something like this: Collect and organize data.

Online 52

Online Associations Metrics ROI 52

Whole Whale

DECEMBER 11, 2022

This article is for the overworked techie in charge of all of the digital things who just panicked that it is 2020 and there are new privacy laws. State boundaries more like digital country borders protecting State residents data differently. Right now it is very much the Wild Wild West with data privacy in the US.

Law 52

Law Digital Guide New York 52

Forum One

DECEMBER 22, 2022

What parts of your digital strategy are working well? This year, the need to check in is even more critical, as 2023 will usher in a whole new paradigm for a core part of digital strategy: web metrics. GA4’s focus on user “events” as data is a major switch away from more straightforward, or simple actions. What to do now.

Time 75

Time Metrics Analytics Adopt 75

Gyrus

SEPTEMBER 20, 2024

Leverage Analytics Use the analytics and reporting features of your LMS to track progress and measure success. This data can provide valuable insights into how learners are engaging with the content and where improvements are needed. Data Migration Migrating data from an old system to a new one can be complex.

Train 52

Train Training System Benefit 52