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3 Strategies To Elevate Your Association’s Impact in the New Year

Association Analytics

Consider how you plan on using the info you’re asking for and how to collect that info in a way that’s consistent so that the data will be usable. You’ll want to consider creating guides for the different types of AI uses you expect your team to be involved in. With all these uses (and more!) documentation will come in handy.

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How to Use UTMs to Leverage Donor Acquisition for Your Nonprofit

Nonprofit Tech for Good

Whenever you see this juicy URL (in your case, filled with awesome information relating to your charity), the UTMs help your analytics tool identify and group this traffic. Create a document to track them if you use obscure terms (or just keep them simple). You can also find UTM data in Google Analytics. Term (utm_term).

Donor 274
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Harnessing Email Services for Nonprofits: Streamline and Scale with Automated Email Marketing

Media Cause

Data-Driven Decisions Email automation tools often come with analytics. Create content that speaks to them at each stage of this journey, keeping it relevant and engaging. Look for features like list segmentation, automation, analytics, and the ability to integrate seamlessly with your CRM or donor management system.

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Nonprofit Guide to US Digital Privacy Laws: CCPA, SHIELD

Whole Whale

Online training for nonprofits Join Whole Whale University Learn from our decade of experience with courses, webinars, templates, and guides! If you have no privacy policy language, or language doesn’t include any of the Google Analytics, Facebook, HubSpot or other tracking software being used. Talk to a lawyer.

Law 52
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10 Facebook Best Practices for Nonprofits

Nonprofit Tech for Good

Canva is a low-cost, do-it-yourself graphic design tool with pre-sized Facebook cover templates, but as digital marketing becomes more essential for nonprofits to succeed, hiring a graphic designer for your social media campaigns should be a line item in your annual budget.

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Google Media = Nonprofit Grants, Blogs, Video and Maps Galore

Connection Cafe

Everyone knows what Google Adwords are but what you may not know is that Google offers Google Grants (see previous rants on how great these are here ) of up to $10K per month to nonprofits to create their own ads and keywords and target them to specific users. Templates: don't settle for the defaults! Impact public policy.

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Best Fundraising Software for Nonprofits: Top 25

Neon CRM

Data security requirements for this sensitive info can be tricky, so we offer all our clients a free PCI compliance program that includes training resources, tools, templates, compliance certification support, and $100,000 in data breach protection. Clients can also use data and engagement tracking to gather insight into relationships.