Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 16, 2009

The tools include Google Analytics, PostRank, Feedburner, and others. Hard Data Points: Look at the Feed Subscribers trends from Feedburner and Unique Visitors Trends from Google Analytics. What is the quality of the conversation in the comments? What did you learn from the conversation? Are they tips?

Metrics 81

Metrics Social Media Strategy RSS 81

Whole Whale

JULY 8, 2024

What pages on our site will lead to conversions? Meta (Facebook ) Facebook Ad Guidelines and Specs Meta Business Help Center Photo Ad Image aspect ratio : 1.91:1 264 compression, square pixels, fixed frame rate, progressive scan, and stereo AAC audio compression at 128kbps+. Video aspect ratio : 9:16 to 16:9.

Digital 52

Digital Ratio Guide Files 52

Nonprofits Source

NOVEMBER 21, 2022

Google actively measures your quality scores, maximum cost-per-click, and click-through rates to monitor your account activity. Attracting donors and volunteers to your website, increasing conversions, and enhancing supporter communications are a few to keep in mind. Increased Conversions. Tip 2: Optimize Your Landing Page.

Grant 97

Grant Nonprofit Digital Metrics 97

Bloomerang

JULY 20, 2023

These gifts can be matched at a 1:1, 2:1, and even 3:1 ratio. Fundraise Up Fundraise Up is an online donation platform that provides donation page software that your organization can use to increase conversions from your website. The average donor retention rate in the nonprofit sector has rested around 45% for the last five years.

Ideas 81

Ideas Online Fundraising Tips 81

Qgiv

JULY 21, 2022

The most important one for our conversation—95% of donors consider content created by nonprofits to be trustworthy! The KPI goals (Key Performance Indicators) that gauge your success will vary for these campaigns and would include: Click-through-rate Conversion rate Impressions Website traffic Attribution & direct donation revenue.

Channel 59

Channel Marketing Fundraising Mail 59

Bloomerang

JULY 6, 2022

A/B testing is the process of designing two different versions of your giving form, then using website analytics to determine which page had a higher conversion rate. Businesses usually match at a 1:1 ratio, but some match at a 2:1 or even 3:1 basis. Maximizing online donations.

Donation 94

Donation Practice Gift Nonprofit 94

Nonprofits Source

FEBRUARY 25, 2017

How to set up Google Analytics. How to Increase Email Open Rates! ”. Who cares if your email open rate jumps 15% if you don’t have an integrated marketing plan to support the lead nurturing process? The efficiency ratio , also known as the revenue to cost ratio. Google Analytics.

Content 40

Content Leadership Marketing Files 40

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 8, 2009

Avoid Analytophilia Alexandra Samuel coined that phrase in a post on social media analytics and metrics about the greatest peril of social media: analytophilia. She recommends that you don't go into your analytics or stats program without composing a specific question first. Is there a conversation happening between people who comment?

Measure 95

Measure Tips Metrics Bookmarking 95

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 19, 2007

And, above all, the session needs to be a conversation about Social Media, not a lecture. Also, most of the audiences I'll be talking to are not web analytics geeks either, so will need a basic and condensed overview too. Many are discovering that traditional web analytics and metrics (like page view) are not appropriate.

Metrics 56

Metrics Social Media Media ROI 56

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 6, 2009

I look at several metrics proposed by Avinash Kaushik These include author contribution, audience growth, conversation rate, and authority Then I look at the amount of time in my work flow and reflect on productivity. And, as stubborn as it sounds Mr. CEO, you don’t get money out of a conversation. Twittered - for velocity.

Metrics 50

Metrics ROI Measure Content 50

Beth's Blog: How Nonprofits Can Use Social Media

MAY 16, 2007

I've been trying to collect screen captures and stories about nonprofit web analytics for a screencast on Google Analytics for NTEN. Ah, my screencast script on google analytics completely ignores social media and only focuses on web sites. Conversation Rate (measuring success in a social medium). But the stats.

Measure 50

Measure Social Media Tools Technorati 50

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 4, 2008

Conversation Rate (measuring success in a social medium). " That's a hard question for me to answer because as Kaushik notes and all of us bloggers know all too well -- many analytics programs do not track RSS feeds. Conversation Rate (measuring success in a social medium). Last year, I had a ratio of 1.4

Reflection 50

Reflection Measure Technorati ROI 50

Connection Cafe

DECEMBER 5, 2017

This post is all about analytics and the vital role it should play in your organization: Let Go of Your Fear – Anyone Can Be Data-Driven. Predictive Analytics: Lighting the Way. Looking for a deeper dive into a particular analytics topic? You might find our Analytics Toolkit helpful! by Jann Schultz. by Jann Schultz.

Analytics 33

Analytics Data Analysis Metrics 33