Remove Analytics Remove Consultant Remove Photo Remove Test
article thumbnail

The Small Nonprofit’s Guide to Inspiring Calls To Action

Get Fully Funded

Use A/B testing to assess the effectiveness of your CTAs. Also, use text and photo CTAs throughout your blog posts or informational pages to direct readers to take certain actions. For example, a photo CTA in a blog post might be a graphic that says something like “Interested in volunteering with local schools? Social Media .

Action 64
article thumbnail

Screencast Treatment: Web Analytics As Simple Gifts To Measure Mission

Beth's Blog: How Nonprofits Can Use Social Media

I have been knee deep researching and thinking about Web Analytics in general and Google Analytics in particular for a third screencast in a series I'm doing for NTEN. The research has been going slowly -- partly because web analytics is a very complex and geeky topic. Analytics This! Zen and the Art of Web Analytics.

professionals

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Accountability 2.0: Putting Data to Work for Your Cause

Tech Soup

Leveraging Free and Simple Tools to Gather and Test Data. Now let's compare and contrast the difference when a marketer, any marketer, goes online and leverages free and simple tools like Google Analytics, which any nonprofit can get for free. The key to success is strategize, test, and optimize. Weeks, if not months.

Causes 47
article thumbnail

America's Giving Challenge: Bloggers Campaign Roundup

Beth's Blog: How Nonprofits Can Use Social Media

I took that photo back in 2004 when I had the opportunity to visit Cambodia and observe all programs for a week. Heres a recent photo of Jack and Mom taken in December 2007. Marc will launching a consulting practice soon). Try these and test them. So, I'm asking them donate to the cause in return for using my photos.

Blogger 50
article thumbnail

Live Blogging: 09NTC Mapping Your Social Media Strategy

Amy Sample Ward

Analytics tools. test and teweak. Fail formally - protesting Wendy’s with a photo sharing with a protest sign but only got a few people doing it, heard so much about how hard it was for people to participate, etc. but didn’t stop doing photo contests; instead they adapted. The right metrics. harvest insights.

article thumbnail

Treat Your Social Media Measurement Like A 6th Grader’s Science Fair Project!

Beth's Blog: How Nonprofits Can Use Social Media

Flickr Photo by the Consortium. My daughter’s project involved testing different potting soils to see one was better for seed germination. As I was helping her translate the data in excel spreadsheet into a line graph, I realized that the project was essentially an a/b test. Note fishhook in right wing.

Measure 103
article thumbnail

The Best Social Media Marketing Resources For Nonprofits

Nonprofits Source

They aren’t afraid to retweet relevant posts, or share photos. Go to their Twitter account and you will find some fantastic photos, not only taken by them but also those that have been shared by other relevant accounts. Guest Post: Victoria Greene is a branding consultant and freelance writer. Their New Smiles!