Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 23, 2011

She set up a private Facebook Group to facilitate our support for the campaign. A few weeks ago, she reported back to the group some of the results of our work with some insights based on Google Analytics charts. Shonali kindly agreed to an interview to share this story more broadly. Who did you prepare the chart for and why?

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Beth's Blog: How Nonprofits Can Use Social Media

JUNE 15, 2011

Malaise is a feeling of general discomfort or uneasiness, of being “out of sorts.&# Lately, I’ve been hearing about “measurement malaise&# infecting nonprofits and not just social media measurement. Idealware Study. Respondents that names tools were labled as “substantial.’

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Bloomerang

AUGUST 16, 2021

Mastering an analytic approach to strategy and planning. Master an analytic approach to strategy and planning. That’s why you need an analytic, numbers-based perspective to strategy and planning. If you have no idea what a good or poor donor retention rate is, it’s difficult to measure your own performance.

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Beth's Blog: How Nonprofits Can Use Social Media

JUNE 22, 2011

There are so social media analytic tools to measure social media and other emerging technologies, that we’ve created a new genre of Shiny Objective Syndrome — Data Puking disorder. If we are setting SMART objectives or trying to measure them, we may need to do a little audience research first.

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Beth's Blog: How Nonprofits Can Use Social Media

MARCH 10, 2014

I’m just back from the SXSW Interactive Festival where I was on a panel called “ What Social Media Analytics Can’t Tell You ” moderated by Alexandra Samuel of Vision Critical , Jeremiah Owyang , Crowd Companies, and Colby Flint, Discovery Channel. Active social media users are donating.

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Social Media Analytics Media Social 125

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 12, 2013

Learning Analytics comes from a report about the impact of emerging technologies for practitioners in a field. Two or three years to adoption: Learning Analytics (K-12/Higher Ed), Open Content (K-12), Games and Gamification (Higher Ed). This report is not just your father’s PDF file!

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Analytics Teach Train Training 97

sgEngage

FEBRUARY 2, 2024

Chart Your Course webinars available on demand To get started, it helps to have in mind a problem you think might be solved by AI. Predictive analytics, AI, and machine learning remained strictly academic from the 1940s until the 1980s, when computer power started to become available for commercial applications.

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Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 31, 2013

When nonprofits started to read and apply our book, ” Measuring the Networked Nonprofit ,” I noticed this tweet from the ACLU in NJ showing a white board capturing their team meetings to define success for social media. How did your organization apply it to social media measurement? What is your measurement pilot?

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Social Media Measure Media Social 97

TechCrunch

JUNE 17, 2021

Without people, you don’t have a product,” says Joseph Ifiegbu, who is Snap’s former head of human resources technology and also previous lead of WeWork’s People Analytics team. Ifiegbu joined WeWork’s People Analytics team in 2017, when the company had a total of about 2,000 employees. This prompted them to start working on eqtble. “It

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Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 31, 2011

It is a Twitter analytics tool. Crowdbooster is another Twitter analytics tool that gives you a lot of interesting charts and graphs and data. It makes really easy to do a quick content analysis, figure out what content resonated, and build community. Susan Tenby from TechSoup Global told me about socialbro.

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Beth's Blog: How Nonprofits Can Use Social Media

MAY 31, 2013

I’ve been facilitating a peer learning group with Packard Foundation grantees during the past year with a goal of improving measurement practice for social media and based on my book, “ Measuring the Networked Nonprofit.” On a call last month, participants shared examples of their measurement tools and spreadsheets.

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Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 29, 2012

Yesterday, KD Paine and I delivered an NTEN Webinar on measurement based on the ideas in our new book ” Measuring the Networked Nonprofit: Using Data to Change the World.” ” I often hear nonprofits say, “We don’t have those skills within our organization so we don’t do measurement.”

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Amy Sample Ward

SEPTEMBER 20, 2010

Having tools in place to help you monitor, measure, and evaluate your work in real time will help you be more successful with your campaign, better engage with the community, and make more lasting change in the long run. Google Analytics – [link]. Tip: You can also get Google Analytics for your Facebook Page!

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Tech Soup

OCTOBER 31, 2011

These questions and more were answered in a recent Twitter conversation on data and analytics. However, as Katanick observed during the tweet chat, “analytics matter to nonprofits because they provide a tangible way to demonstrate that an organization is delivering on its mission and goals.” A Few Good Web Analytics Tools.

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Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 18, 2014

Last week, I facilitated a mini-innovation lab on measuring impact for grantees of the Google Nonprofit program at the Impact Hub. We started off with an affinity clustering of the strengths, challenges, and opportunities for improving their organization’s practice of measuring impact and communicating about it.

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Data Help Nonprofit Measure 109

Amy Sample Ward

MARCH 2, 2009

By charting out the problems, strategies, benefits, and values first, we give ourselves a better picture to pull out metrics. Given the answers to 1-4 of our example, some of the metrics we could use to measure our success and ROI include: volunteer participation, online “chatter,&# and program growth.

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ROI Case Study Metrics Volunteer 135

Tableau

NOVEMBER 14, 2023

Ateken Abla November 14, 2023 - 6:59pm Sue Kraemer Senior Data Skills Curriculum Strategy Manager, Tableau Charts are all around us. When communicating with data, viewing a chart instead of a table of numbers helps us quickly understand data, make comparisons, see patterns, and make better decisions. Be aware of the SCAM!

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Beth's Blog: How Nonprofits Can Use Social Media

APRIL 11, 2011

Charts, graphics, analytics, metrics, and data are like crack to me … A guest post by Kyle Andrei, Idealware. In addition to constituent impact, we also asked respondents about what we call “measured results,&# those goals that don’t directly involve constituents, and can be easily quantified.

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Facebook Research Nonprofit Advocacy 126

Tableau

NOVEMBER 15, 2023

Colten Woo November 15, 2023 - 5:12pm Daniel Platt Senior Product Manager, Tableau The quest for timely, accurate, and actionable insights is perennial in the ever-evolving data analytics landscape. The maze of charts, graphs, and numbers can obfuscate rather than clarify. Are you still pondering? Embrace the narrative.

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Tableau

NOVEMBER 14, 2023

Ateken Abla November 14, 2023 - 6:59pm Sue Kraemer Senior Data Skills Curriculum Strategy Manager, Tableau Charts are all around us. When communicating with data, viewing a chart instead of a table of numbers helps us quickly understand data, make comparisons, see patterns, and make better decisions. Be aware of the SCAM!

Chart 52

Chart Design Literacy Badge 52

Nonprofit Tech for Good

SEPTEMBER 19, 2024

The pie chart illustrates proportionately how each contributes to the campaigns’ success. Finally, and this is critical: Measure your results against expectations. Measure, measure, measure. They can create these assets and help refine your media buy and distribution. This is a marathon, not a sprint.

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Cloud 4 Good

DECEMBER 7, 2021

Across industries, organizations have been investing heavily to integrate analytics throughout every aspect of their company to capture a portion of the $9.5 trillion value that the McKinsey Global Institute estimates advanced analytics can enable. trillion to $15.4

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Beth's Blog: How Nonprofits Can Use Social Media

JULY 10, 2012

But if you want to get better results, you need a content strategy, strong creation and curation skills, and a robust measurement process. One technique I use to get insights from my social media data is to do an analytics Rorschach Test. What insights have you gained from measuring your content strategy?

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The Next Web

MARCH 10, 2013

If you’re an entrepreneur, you’re probably measuring everything you possibly can about your business and your product. It’s how you improve things – you build, you measure and you learn. With RescueTime, I get all the benefits of being able to measure and improve my productivity, without any data entry pain at all.

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Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 7, 2013

He’s one of many four-legged and fine feathered fans of ” Measuring the Networked Nonprofit.” So, I asked on my page, ”If your Facebook analytics looked like this, what would you do?” Keep Calm and Keep Testing and Analyzing (Here’s a good post about FB Analytics ).

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Tunisia NGO Social Media Facilitation 100

Tableau

NOVEMBER 16, 2022

Tableau is a visual analytics platform that empowers all people and organizations to make the most of their data with an easy-to-navigate interface, no coding skills necessary. Numeric, quantitative values that you can measure. Measures can be aggregated. Navigating the Tableau Workspace. Colored green. Piece of data.

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Beth's Blog: How Nonprofits Can Use Social Media

MAY 16, 2007

I've been trying to collect screen captures and stories about nonprofit web analytics for a screencast on Google Analytics for NTEN. Ah, my screencast script on google analytics completely ignores social media and only focuses on web sites. Conversation Rate (measuring success in a social medium). But the stats.

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Social Media Measure Tools Social 50

Tableau

NOVEMBER 16, 2022

Tableau is a visual analytics platform that empowers all people and organizations to make the most of their data with an easy-to-navigate interface, no coding skills necessary. Numeric, quantitative values that you can measure. Measures can be aggregated. Navigating the Tableau Workspace. Colored green. Piece of data.

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Music Data Chart Files 98

Connection Cafe

AUGUST 9, 2010

Earlier this summer I posted on top tips for measuring ROI and getting strategic with data , touching on the idea and importance of actionable data, or rather, data that helps draw meaningful conclusions and future actions to optimize programs. Analyze goals of you social media and decide what metrics to measure based on those goals.

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ROI Social Media Measure Media 36

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 7, 2014

Billboard’s audience, presumably, is passionate about songs and lyrics given it is the source for music charts, news, and events. Here’s another example of how Billboard is using nostalgia in its tweets: This Week In Billboard Chart History: TLC Takes ‘No Scrubs’ To No. Measure, Test, Refine.

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Social Media Media Social Headline 102

TechCrunch

MAY 8, 2023

In this short article, I’ll discuss when to start measuring diminishing returns and how to use a simple regression analysis to find optimal spending levels. Regression analysis If you’re looking to get analytical and have a minimum of 90 days of data at varying levels of spending, a regression analysis is your answer. Select Scatter.

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Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 4, 2008

A year ago, he said that measuring outcomes for social media is, "an evolving art (not quite a science yet) and you have to be up to the challenge of both thinking a bit differently and be ok with leveraging several different tools. Measuring the success of social media efforts can't be done with a single metric. Technorati ???Authority???

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Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 8, 2011

Eric Peterson calls out a discussion on “What the C-suite should know about analytics” from Kishore Swaminathan, Accenture’s chief scientist: “Data is a double-edged sword. That the nonprofit doesn’t just look at the pretty charts and graphics as if it they tea leaves, but brings multiple lens to understanding how to apply the data.

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Care2

JANUARY 4, 2010

28% of sites have Google Analytics. *5% Danny Sullivan, a search engine expert analyzed another chart by Factual that showed additional stats but without exact percentages. After reviewing the charts he estimated about: *20% of sites use Flash. *19% Check out the stats below. *28% 19% of sites have an RSS feed. *6%

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sgEngage

NOVEMBER 14, 2023

There are two solutions for integrating your data — either build an in-house centralized data platform or research an analytics vendor to outsource data collection and analysis. Use analytics tools to surface new patient insights. This leads to measurable growth and improved patient results. Informed fundraising plans.

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Connection Cafe

JULY 22, 2013

Most nonprofits already have Google Analytics installed on their website to track online traffic. For some good how-to posts, check out my co-blogger Alissa Ruehl , perhaps starting with her Intro to Google Analytics. This post is about how we incorporate Google Analytics data into our Design Process. Methodology.

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Analytics Research Design Web 37

Nonprofits Source

JUNE 22, 2017

Step 2: Set expectations and key performance indicators to measure progress. Next, measuring the impact of your digital marketing can be broken down into two ways: Tangible Measurements : Are typically revenue focused where the desired outcome is to sell a service or receive donations while accounting for expenses.

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Digital Marketing Guide Nonprofit 111