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4 Steps For Funders To Shape Data For Applications, Benefits

The NonProfit Times

As such, they often miss out on benefits such as tailored medical care, sustainable resource use and culture and language preservation. Marginalized and underserved communities have not traditionally had access to data resources that could benefit them.

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New Email Tests Improve Clicks, Slow Exiting

The NonProfit Times

Leaders at the American Cancer Society in Atlanta went into last year’s GivingTuesday with a plan. The underlying analytics were impressive. Average 2023 clickthrough rates were nearly identical to what they were in 2022 for GivingTuesday. An aggressive email campaign was the foundation. Fundraisers have other metrics available.

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Equitable and Inclusive Messaging: Retaining Donors in a New Age of Storytelling

Qgiv

These guidelines can apply to all sectors of the nonprofit landscape: Use “person-first” language. Example : , Jennifer is first a mother of 3 and a musician, who is facing cancer. She is not a cancer patient first.) Painting a picture of equity and inclusion may be difficult to achieve if reality and aspiration do not align.

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Nonprofit Email Basics: Master Effective Fundraising Communications

sgEngage

When segmenting your list, be careful about language that could alienate certain donors. It may seem counterproductive to ask your subscribers to opt into your emails twice, but some research on open rates suggests that customers may prefer a confirmed opt-in (COI) email more than a welcome email.”

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Nonprofit Email Basics: Master Effective Fundraising Communications

sgEngage

When segmenting your list, be careful about language that could alienate certain donors. It may seem counterproductive to ask your subscribers to opt into your emails twice, but some research on open rates suggests that customers may prefer a confirmed opt-in (COI) email more than a welcome email.”

email 72
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How to Apply for the Google Ad Grant in 5 Easy Steps

Whole Whale

You don’t qualify for the Google Ad Grant if you are a: Hospital or healthcare organization (nonprofits working in the healthcare space, such as lung cancer research or aphasia awareness , still qualify) Government entity or organization School, academic institution, or university (check out Google for Education for its schools program).

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A Mobile and Social Fundraising Success Checklist for Nonprofits

Nonprofit Tech for Good

Mobile for Good is written as practical how-to guide in simple language with a companion “Mobile and Social Fundraising Success Checklist” at the end. Select a website and blog analytics service. ? Add charity rating graphics. ? Add social sharing and comment functionality. ? Set default donation amounts. ?

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