Using Metrics To Harvest Insights About Your Social Media Strategy
Beth's Blog: How Nonprofits Can Use Social Media
JANUARY 16, 2009
You need to pick the right hard data points (fancy way of saying metrics) that will help you harvest insights to improve your social media strategy. The tools include Google Analytics, PostRank, Feedburner, and others. Reader Bookmarking: This is bookmarked content for later retrieval which is some indication of reader value. .
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