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Surveys: Collect and Act on Your Data in 2021 and Beyond

Nucleus

When association leaders and staff want to gather information and opinions from their members, often the first idea is to conduct a member survey. If you survey your members too often, you create a condition called “survey fatigue.” If you survey your members too often, you create a condition called “survey fatigue.”

Survey 130
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Why your association needs to adopt a data governance policy

Nimble AMS

While data analytics might be communicated as a high priority, the surveyed association professionals report their confidence in the state of their member data remains weak. Having well-governed analytics also helps elevate companywide strategy and maximize ROI. How can your organization reverse this concerning trend?

Policy 115
professionals

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Is AI Coming for My Fundraising Job?

sgEngage

According to a survey by Google.org , over half of nonprofits (58%) are now using AI for some daily operations. Currently, knowing how to use AI gives you a competitive edge, a tool to add to your resume, the likes of Blackbaud certification or Google Analytics skills. AI, Your Fundraising Partner So, is AI coming for your job?

Job 89
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AI, Automation, and New Tech Put Member Love Online

.orgSource

When ABMS surveyed participants, the product satisfaction level was 90 percent. It’s a one-stop-shop for everything, including your website, analytics, marketing, and e-commerce. Gartner provides this definition. However big guys like Nike, Home Depot, the Mayo Clinic, and Apple are using DXPs to reap these benefits.

Tech 221
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Game On: How Gamification is Changing the Sector

ASU Lodestar Center

These games are, well, just games but the benefit of these programs is that Facebook and as Zynga have the ability to see individual users’ motives to play these games, when they play them, how they play them, and who they are competing against. On one end, we see the excitement and fad of Facebook games such as Farmville or CandyCrush.

Game 56
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What Is a CRM and Why Does Your Nonprofit Need One?

sgEngage

It can help nonprofit leaders create reports to identify what motivated donors in the past, manage the advancement team’s portfolios, and make smarter strategy decisions based on constituent analytics and predictive modeling. What Types of Organizations Can Benefit from a CRM?

Gartner 78
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Ignite Engagement—Give Members Influence

.orgSource

Gartner Marketing Glossary describes influencer marketing like this: Influencer marketing is a type of social media marketing that involves mentions and endorsements of brands and/or products by individuals who exert influence on a particular audience due to their perceived expertise, trustworthiness, or popularity. Well, not exactly.

Influence 221