Forum One

NOVEMBER 11, 2024

Suddenly, digital transformation wasn’t just an aspirational goal; it was a mission-critical investment. Did you complete all your ambitious digitalization goals? Your strategy should align with your overall goals, cater to your audience, and focus on the outcomes you’re aiming for. And they needed to do it right away.

Digital 104

Digital Time Nonprofit Strategy 104

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 14, 2012

I tested out the five phases of falling in love with measurement. Given the topic was measurement, I couldn’t help but go a little meta and play with incorporating learning analytics into the instruction. This blog post shares some insights about those two somewhat disconnected ideas. Learning Analytics.

Social Media 97

Social Media Measure Analytics Media 97

Tech Soup

OCTOBER 31, 2011

These questions and more were answered in a recent Twitter conversation on data and analytics. However, as Katanick observed during the tweet chat, “analytics matter to nonprofits because they provide a tangible way to demonstrate that an organization is delivering on its mission and goals.”

Analytics 65

Analytics Data Analysis Grant 65

Nimble AMS

DECEMBER 1, 2023

5 ways to elevate your association’s annual report Do you want to advanc e your annual report beyond the necessary facts and analytics? Outline your goals Begin by reconsidering your goals for your annual report. When you think about your reporting goals, you’ll put your organization on track for success. Be transparent.

Report 133

Report Goal Associations Tips 133

Fast Company Tech

MARCH 18, 2025

In 2009, when I worked at Gaps newly formed digital division, the finance team set benchmarks for success in e-commerce. Asking marketing about metrics versus handing down an answer that didnt match expected outcomes meant we could better align our goals with actual business priorities. This was crucial at the time.

ROI 70

ROI Channel Measure Results 70

Nimble AMS

FEBRUARY 15, 2024

Perhaps you’re currently experiencing success and are looking for methods to maintain your organizational growth and exceed your future goals. There are seven success factors your association should prioritize as you work to meet and exceed your goals. Try setting measurable goals and KPIs to become a member-centric organization. “We

Associations 142

Associations Culture Measure Professional 142

Tableau

JUNE 3, 2021

Becoming a data-leading company requires not only data and analytics but also a data culture—a way of working that puts data at the heart of every decision. Data leadership committees are particularly adept at accomplishing these five goals: . Identify high-value business goals. Before we get started, why do I even need one?

Leadership 111

Leadership Data Create Metrics 111

.orgSource

JUNE 12, 2023

The purpose of an IT assessment is to evaluate whether your systems’ functionality and efficiency are in alignment with organizational goals and strategy. But even if your IT systems are crushing their benchmarks, there are additional significant reasons to evaluate your digital status. Do issues and bottlenecks undermine performance?

Technology 170

Technology Evaluation Associations System 170

Care2

JUNE 21, 2013

Next Thursday, we''re holding a webinar that will dive into the key findings from the 2013 Blackbaud Online Marketing Benchmark Study – to indicate where your organization''s performance stacks up in relation to your peers, as well as what you can be doing better to speed your journey to online success.

Benchmark 56

Benchmark Measure Blackbaud America 56

sgEngage

AUGUST 12, 2024

Now it’s time to elevate your game by registering for bbcon 2024 sessions that are designed just for your goals and interests. Digital Pipeline Management: Harnessing Analytics and Automation for Midlevel Donor Cultivation Looking for practical strategies to engage potential donors who have eluded your major giving prospect list?

Blackbaud 98

Blackbaud Seattle Analytics Database 98

Care2

JANUARY 6, 2009

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) Which metrics will help you achieve it?

Social Media 54

Social Media Analytics Websites Advocacy 54

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 1, 2009

I've had a post in draft for a couple of weeks now about some personal/professional goals or my New Year's resolutions for 2009. I read Chris Brogan's " Your 3 Goals for 2009 " and I loved his process. A few blog redesign resources I need to sink my teeth into after I share my goals, audience, etc. I'm just one person.

Goal 50

Goal Social Media ROI Wiki 50

Connection Cafe

JULY 18, 2011

If you’re not yet familiar with Google Analytics, it’s a free tool from. In its default state, Google Analytics tracks all activity on your website. Well, tracking employee engagement is great too, but Google Analytics is not the tool for that!). That is difficult to block in Google Analytics.

Analytics 48

Analytics Google Profile Metrics 48

Classy

JUNE 24, 2021

Your goal is to stop the scroll and get them to click. Benchmarking Your Engagement Rate. To measure the relative effectiveness of your social media engagement rate, you can start by comparing it to benchmark numbers for the nonprofit industry. However, more important than benchmarking is consistent improvement over time.

Social Media 122

Social Media Conversation Track Media 122

Tableau

DECEMBER 10, 2020

Dayton was able to help his organization quickly pivot their fundraising and programs to continue to achieve their goals. Tableau Dashboard from the 3rd Edition of Nonprofit Trends Report showing nonprofit organizations that exceeded goals by digital maturity. Tableau Dashboards for Nonprofit Fundraising Revenue overview.

Fundraising 98

Fundraising Malawi Campaign Donor 98

Tableau

APRIL 25, 2019

Senior Director, Solution Engineering, Embedded Analytics. . Monetizing your data or embedding analytics into your core products are great ways to facilitate and provide data and insights when and where your customers need it. Here are a few things to consider if you’re looking to offer a superior experience with embedded analytics.

Analytics 55

Analytics Experiment Integration Application 55

Bloomerang

MAY 30, 2022

A fundraising plan defines clear goals, keeps your team on track, provides accountability, and ultimately helps you raise more for your cause. Establishing a baseline rooted in past successes and failures allows you to set measurable, realistic goals. How many of our fundraising initiatives reached their goals? Define goals.

Fundraising 140

Fundraising Guide Social Media Donor 140

Connection Cafe

APRIL 29, 2011

This post is the first in a monthly series about Google Analytics. If you’re not yet familiar with Google Analytics, it’s a free tool from Google that you can add to your site to give you information about how people are coming to your website and how they behave when they get there. What is a good benchmark?

Analytics 54

Analytics Google Metrics Nonprofit 54

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 11, 2013

Note from Beth: We are seeing more and more nonprofits use LinkedIn for organizational goals – from its powerful board recruitment tool to setting up company pages (see Ten Must Follow Nonprofits on LinkedIn ). Page Analytics : With this feature, organizations can be more informed than ever about their network following.

Linkedin 119

Linkedin Profile Nonprofit Sponsor 119

Allegiance Group

JANUARY 8, 2025

Their goals were to identify and refine more strategic new donor journeys to drive stronger retention, earlier upgrades, and increase the number of donors giving $1k+ annually. Goals, Touchpoints, and Feelings Then, the team begins to imagine a future donor journey together. FEP 2024 Quarterly Benchmark Report.

Map 52

Map Donor Experiment Team 52

Tableau

APRIL 25, 2019

Senior Director, Solution Engineering, Embedded Analytics. . Monetizing your data or embedding analytics into your core products are great ways to facilitate and provide data and insights when and where your customers need it. Here are a few things to consider if you’re looking to offer a superior experience with embedded analytics.

Analytics 52

Analytics Experiment Integration Application 52

Pamela Grow

OCTOBER 30, 2023

According to the latest M+R Benchmarks Study , monthly giving increased by 11% in 2022, making up 28% of all online revenue. Before you begin any project involving data analysis, start by clearly outlining your goal so you know which metrics to analyze. First, we’ll cover how to determine your goals for your monthly giving program.

Analytics 52

Analytics Giving Data Nonprofit 52

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 27, 2007

I have been knee deep researching and thinking about Web Analytics in general and Google Analytics in particular for a third screencast in a series I'm doing for NTEN. The research has been going slowly -- partly because web analytics is a very complex and geeky topic. Analytics This! Zen and the Art of Web Analytics.

Screencast 50

Screencast Analytics Web Measure 50

Gyrus

MARCH 15, 2024

Measuring Training Effectiveness: Metrics and Analytics for Educational Institutes, Corporates, and NGOs GyrusAim LMS GyrusAim LMS - Training programs play a pivotal role in the success of any organization. Training effectiveness is the extent to which a training program achieves its goals and objectives.

Metrics 52

Metrics Measure Training Train 52

Gyrus

MARCH 15, 2024

Measuring Training Effectiveness: Metrics and Analytics for Educational Institutes, Corporates, and NGOs GyrusAim LMS GyrusAim LMS - Training programs play a pivotal role in the success of any organization. Training effectiveness is the extent to which a training program achieves its goals and objectives.

Metrics 52

Metrics Measure Training Train 52

Gyrus

MARCH 15, 2024

Measuring Training Effectiveness: Metrics and Analytics for Educational Institutes, Corporates, and NGOs Gyrus Systems Gyrus Systems - Best Online Learning Management Systems Training programs play a pivotal role in the success of any organization. But how do you know if your training programs are effective? What Is Training Effectiveness?

Metrics 52

Metrics Measure Training Train 52

Nonprofit Tech for Good

DECEMBER 3, 2020

There’s a steep learning curve to Facebook Ads and to improve you’ll need to experiment and track your results in Google Analytics. In terms of Facebook Ads cost benchmarks, here is a useful summary from Web FX based on $300 million in spending: 4) Add a “Donate” button to your page and posts.

Facebook 364

Facebook Practice Nonprofit Social Media 364

TechCrunch

JANUARY 12, 2022

Driven by data analytics and growth hacking, she has crafted go-to-market strategies for global brands (ex-Uber) and tech startups alike. On the contrary: Those who strategically align lead generation with the goals of their potential buyers will gain a significant advantage. Aleksandra Korczynska. Contributor. Share on Twitter.

Conversation 106

Conversation Case Study Contact Search 106

NonProfit Hub

OCTOBER 25, 2016

Google Analytics can be overwhelming and confusing, but setting up Goals in your Google Analytics account helps to narrow down what you need to be looking at. Setting Goals in Google Analytics is an easy way to track these conversion metrics on your supporters. Time to set up your first goal. You’re now in.

Goal 28

Goal Analytics Conversation Measure 28

sgEngage

MARCH 7, 2011

80% of participants used in-person asks and 73% used email to raise funds The second study is “Understanding the Value of Team Captains&# based on research from the donorCentrics Events Benchmarking Group by Target Analytics , a Blackbaud company.

Trend 86

Trend Fundraising Blackbaud Nonprofit 86

TechCrunch

FEBRUARY 10, 2021

Mobile analytics and market data company App Annie launched a new app today that CEO Ted Krantz said is built not for the analyst who’s “immersed in the data,” but rather the executive who needs “a much more elevated, top-down view.” Image Credits: App Annie.

Data 82

Data Metrics Mobile Benchmark 82

Connection Cafe

JULY 22, 2013

Most nonprofits already have Google Analytics installed on their website to track online traffic. For some good how-to posts, check out my co-blogger Alissa Ruehl , perhaps starting with her Intro to Google Analytics. This post is about how we incorporate Google Analytics data into our Design Process. Methodology.

Analytics 37

Analytics Research Design Web 37

Connection Cafe

OCTOBER 1, 2013

It’s easy to host a benchmarking session and just present data. The goal of this session was to provide the data but also provide analysis and insight that would help organizations take action when needed. Why benchmark? Jay Odell, Vice President of Altru at Blackbaud, discussed why benchmarking data is important.

Benchmark 35

Benchmark Data Arts Blackbaud 35

ASU Lodestar Center

AUGUST 24, 2011

Do you feel your stakeholders and constituents truly know what your mission and goals are? This 1, 3, 5 year plan will serve as your road map, illustrating your course and outlining goals and benchmarks to hit. Most plans offer a benchmark against which actual performance can be measured and reviewed (more on this later.)

Communication 93

Communication Effective Impact Mail 93

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 3, 2011

The first by demonstrating our goal of making Archives resources accessible and used; and the second serving as a broader indicator of how useful people find our new content, information, advice and outreach, most of which resides on our blog. We are currently using these data sources: Google Analytics (export). Keep It Simple.

Social Media 97

Social Media Media Social Metrics 97

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 15, 2011

The survey looked at nonprofit’s self-reported results, goals, time investment, and measurement approaches for Facebook, although I wonder if you can really answer the big picture question without looking at how nonprofits use Facebook in the context of an integrated strategy and good measurement practice benchmarking study.

Measure 96

Measure Organization Nonprofit Social Media 96

Care2

JULY 11, 2011

Did you know that people are spending less time on websites then they did a year ago, according to a Google Analytics benchmark report released in early July. While your website can certainly accomplish more then three things, this exercise will force you to prioritize what your top three goals are in your website design or redesign.

Design 76

Design Web Tips Survey 76