Association Analytics

JUNE 17, 2021

Sure, you can look at historical or yearly trends on a graph to identify patterns, but by drilling deeper into the analytics you can uncover insights to help put your data into action. Perhaps some of those segments aren’t aware of services or aspects of the event they might find valuable. Predictive Analytics to focus your marketing.

Associations 318

Associations Data Registration Analytics 318

Nucleus

OCTOBER 14, 2021

Making the case for Data Analytics being budget-neutral in Year One At most associations, it is difficult to argue that better information is not a good thing – that better understanding your current members, potential members, and the broader constituency would not benefit the organization.

Analytics 130

Analytics Chapter Associations Registration 130

sgEngage

JULY 3, 2024

However, with the right allocation of resources and effective use of analytics, nonprofits can tap into marketing channels and strategies that offer high returns. Find your click-through rate by using analytics tools to track clicks. Of course, be aware that some pages will have higher bounce rates than others.

Metrics 118

Metrics Analytics Marketing Nonprofit 118

Nonprofit Tech for Good

APRIL 10, 2022

For example, on the first day of the Supreme Court confirmation hearings for Judge Ketanji Brown Jackson, @NAACP_LDF tweeted a New York Times article with a powerful quote from the article: It’s also worth noting that tapping into Cause Awareness & Giving Days is a good strategy for Twitter. Upload powerful photos and videos.

Twitter 362

Twitter Practice Nonprofit Social Media 362

Association Analytics

MARCH 16, 2023

Organization & Culture Last, but certainly not least, you’ll want to make sure your organization as a whole is aware of your data strategy. You can also take our data analytics maturity assessment to see where you stand today in your analytics journey and steps you can take to move to the next level.

Associations 317

Associations Strategy Data Build 317

Nonprofit Tech for Good

JUNE 29, 2021

Google Analytics :: analytics.google.com. Google Analytics is a freemium web analytics service offered by Google that tracks and reports website traffic. The service provides analytics and easy integration with multiple third-party tools. The buttons are fully customizable and provide social share counts and analytics.

Tools 359

Tools Resource Free Nonprofit 359

Tech Soup

APRIL 7, 2023

If you're a Google Analytics user, you are probably aware by now that support for Universal Analytics (UA) will be ending on July 1, 2023.

Analytics 92

Analytics Question Google Awareness 92

sgEngage

JANUARY 23, 2025

Those who have discovered and leveraged it are successfully unlocking new opportunities by maximizing their complimentary ad budget to drive donor engagement, increase event attendance, and raise awareness of their programs and initiatives.

Grant 103

Grant Impact Google Nonprofit 103

Tableau

OCTOBER 26, 2021

This is the final post in a three-part series about data and analytics governance. Does most of your workforce rely on analytics to do their jobs, or is being a data-driven organization still a far-off dream? Crafting and executing your plan to amplify data and analytics. . Where can IT focus on data and analytics enablement?

Analytics 102

Analytics Government Culture Data 102

Tableau

OCTOBER 26, 2021

This is the final post in a three-part series about data and analytics governance. Does most of your workforce rely on analytics to do their jobs, or is being a data-driven organization still a far-off dream? Crafting and executing your plan to amplify data and analytics. . Where can IT focus on data and analytics enablement?

Analytics 98

Analytics Government Culture Data 98

Nonprofit Tech for Good

NOVEMBER 16, 2020

Doing so will make donors aware that they can support your organization weekly, monthly, quarterly, yearly, etc. In the years since they have expanded to offer online, mobile, and event fundraising solutions, peer-to-peer campaigns, mobile messaging, robust reporting & analytics, and CRM integration.

Strategy 342

Strategy Giving Online Donation 342

Nonprofit Tech for Good

APRIL 14, 2014

For cause awareness, Instagram is a highly engaged community. In addition to your event and cause awareness campaign hashtags, your nonprofit should also monitor and use the hashtags that are most popular on Instagram. That simple upgrade could instantly increase Instagram’s relevance in your mobile and social fundraising plan.

Practice 278

Practice Nonprofit United States Social Network 278

Association Analytics

JULY 11, 2022

LMS, Events, Marketing Automation, Community) to provide analytical insights that can drive strategic priorities like member engagement, non-dues revenue and member retention. Association professionals know how important data analytics is now. The post Your AMS Wasn’t Designed For That appeared first on Association Analytics.

Design 169

Design Analytics Associations Integration 169

Tableau

MARCH 23, 2022

Many organizations are challenged with scaling analytics to reach every employee and/or realizing the full value of their analytics investments. Organizations are investing trillions to become more data-driven, but only 8% successfully scale analytics to get value from their data, according to McKinsey. . On average, 73.5%

Analytics 98

Analytics Business Literacy Culture 98

CauseVox

OCTOBER 10, 2024

You can use tools like surveys, interviews, or data analytics to understand this (more on that below). Study Social Media Analytics Monitor Analytics Diligently This means tracking your website and social media metrics like page views, click-through rates, and the time spent on various sections of your website and social media platforms.

Social Media 98

Social Media Media Social Tips 98

Association Analytics

OCTOBER 7, 2024

A recent Analytics in Action webinar, titled Embracing Data Analytics to Reinvent Your Content Marketing , delved into just this. During the webinar, Association Analytics VP of Strategy and Solutions Bill Conforti emphasized, “We’re talking more about like communications, right?

Content 169

Content Strategy Marketing Data 169

sgEngage

APRIL 11, 2022

Whether your nonprofit is interested in spreading awareness or influencing how their supporters might vote , virtual campaigns have the potential to reach a large audience, fast. . Fortunately, modern advocacy technology is aware of this potential shortcoming and has solutions. . Stay up to date on online advocacy trends. .

Advocacy 98

Advocacy Awareness Campaign Virtual 98

Whole Whale

DECEMBER 19, 2024

Traditional analytics might attribute the entire value to that ad. Implement Proper Analytics Configure Google Analytics 4 properly Set up multi-touch attribution tracking Use consistent UTM parameters Track micro-conversions Monitor cross-channel user journeys 2. Feel free to *borrow* because we can’t work with everyone.

Metrics 52

Metrics Marketing Social Media Analytics 52

sgEngage

NOVEMBER 27, 2024

A single campaign, post, or story has the potential to go viral, bringing awareness to a cause or organization. Real-Time Tracking and Analytics Online platforms often provide real-time insights into donation progress, engagement, and donor demographics. Google Ads Forget billboards: tap into the power of Google Ads!

Online 98

Online Fundraising Support Digital 98

Association Analytics

AUGUST 7, 2024

This is often where associations struggle, especially with broad objectives like “enhancing organizational awareness.” Another option is to leverage an analytics platform, like Acumen , to aggregate all your member and non-member data into one place that delivers out-of-the-box dashboards.

Associations 169

Associations Track Report Metrics 169

Nonprofit Tech for Good

FEBRUARY 20, 2019

The analytics tools will also evaluate your posts to deduce the best possible times to share your content. Specifically for nonprofits, Lightful is a social media management platform that enables organizations to schedule social media posts ahead of time and provides analytics to help organizations raise more awareness and funds.

Resource 280

Resource Tools Online Free 280

Nonprofit Tech for Good

AUGUST 21, 2024

Today, text messaging platforms enable instant, direct interaction with wider audiences, facilitating greater fundraising, awareness campaigns, volunteer coordination, and real-time updates during crises. Predictive analytics for targeted campaigns: AI can predict future supporter behaviors by analyzing past actions.

Mobile 322

Mobile Trend Social Media Donation 322

Nonprofit Tech for Good

JULY 2, 2020

It will also grant you access to more advanced analytics and improved ad campaign management, as well as enable you to add contact information to your page. With influencer relationships, profile design, and the right content strategy, you can use the site to drive donations and build awareness.

Fundraising 332

Fundraising Nonprofit Influence San Diego 332

Fast Company Tech

MARCH 18, 2025

district court judge ruled that its blockchain forensics were admissible as substantive evidence , establishing a critical legal precedent and affirming the reliability of its analytics for prosecutors and regulators. In 2024, the company scored a pivotal win when a U.S. Read more about Chainalysis , honored as No.

Data 92

Data Companies Analysis Analytics 92

Bloomerang

DECEMBER 12, 2024

Email marketing for nonprofits is a powerful tool that can do much more for your brand than just raising awareness. Brand awareness: Marketers consistently say that email marketing is one of the most effective ways to build brand awareness and connect with current and prospective audience members.

email 94

email Marketing Guide Nonprofit 94

Nonprofit Tech for Good

JANUARY 17, 2019

Monitor important dates : there are numerous awareness days that are relevant to your organization. You can set up the posting times by looking at your analytics to see which are the best times to reach your audience. Blend your creative and analytical skills to improve your social presence in 2019! 5) Pick the right tools.

Social Media 279

Social Media Calendar Content Media 279

Nucleus

SEPTEMBER 24, 2020

Each member of this panel has been deeply involved in achieving transformational changes within associations in 2020, and each has seen that data and analytics is central to this process. This awareness sets a solid foundation and progress may begin.

Discussion 130

Discussion Associations Technology Analytics 130

Nonprofit Tech for Good

SEPTEMBER 19, 2024

By Greg Fine – a marketing consultant that works to elevate nonprofit marketing impact, revitalize giving campaigns, and bring energy and awareness to nonprofit brands and their mission. Emotional Connection: The campaign raised awareness about ALS, a debilitating disease, fostering empathy and a desire to help.

Campaign 264

Campaign Giving Nonprofit Google 264

.orgSource

JANUARY 2, 2024

Automation, analytics, and all the other digital timesavers should be making their lives easier, right? Self-awareness— is the ability to assess your own skills and to understand your personal emotional landscape. It’s a fun and enlightening activity that puts self-awareness at the top of the agenda. What went wrong?

Team 221

Team Technology Help Skills 221

Tableau

JULY 23, 2021

Data-leading companies were 3x more likely than data-aware organizations to require new hires to know how to persuasively present data.”. They developed cross-functional analytics training for hundreds of employees that built up their confidence and competence with using data. Trend #2: Trust. On average, 73.5% Trend #4: Sharing.

Trend 118

Trend Research Data Companies 118

NonProfit PRO

MARCH 10, 2025

Here are three mistakes nonprofits must be aware of to avoid common pitfalls in omnichannel marketing efforts.

Marketing 165

Marketing Nonprofit Awareness Analytics 165

Association Analytics

FEBRUARY 20, 2024

Step 1: Build the top of your funnel SImply put, building the top of the funnel means participating in activities designed to create awareness about your association. When it comes to building awareness for your association, you may not have to look too far, starting with your email list. One example of thought leadership is this blog!

Create 169

Create Strategy Associations Social Media 169

Nonprofit Tech for Good

MAY 18, 2020

Although the program has been available for over a decade, our research shows that more than half of all nonprofit professionals are not aware of the Google Grant and how it can help nonprofits of all sizes. Have Google Analytics installed on your website (ideally, we recommend installing Google Tag Manage r as well).

Grant 336

Grant Google Guide Websites 336

Nucleus

MARCH 2, 2021

A newly released executive survey revealed that 99% of major American companies invested last year in data and analytics, and 91.9% Investments in data governance, data literacy, programs that build awareness of the value and impact of data within an organization, represent an important step in the right direction.

Associations 130

Associations Data Analytics Culture 130

Fast Company Tech

APRIL 1, 2025

Why leaders often talk too much In my coaching practice, I’ve identified several other drivers that cause well-intentioned leaders to monopolize conversations: Some leaders talk excessively due to underdeveloped self-awareness. They genuinely don’t realize they’re dominating discussions.

Team 98

Team Leadership Influence Reflection 98

.orgSource

DECEMBER 26, 2023

Smart analytics can show us both what members want in the moment and predict what they will need in the future. Smart analytics can show us what members want in the moment and what they will need in the future. See Below the Surface AI gives us the ability to reach beyond superficial interactions.

Associations 221

Associations Skills Culture Leadership 221

.orgSource

FEBRUARY 6, 2023

Marketers are becoming aware of the important links between experience, persuasion, and the bottom line. You can find information about companies that offer both analytics packages and training on.orgCommunity’s Solutions Center. Focus on the Future Today the emphasis is shifting. Customer experience is marketing played as a long game.

Experiment 44

Experiment Marketing Game Gartner 44