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2011 Online Giving Trends and 5 Tactics Your Nonprofit Must Implement Today

NetWits

We recently released the most comprehensive analysis of online giving trends in the nonprofit sector. Ok, ok … that sounds a little bit like bragging, but I promise the report is worth the read. Here’s a few of the highlights … Key 2011 Online Giving Trends Include. 2011 Online Giving Report.

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2011 Online Giving Trends

NetWits

Blackbaud released its 2011 Online Giving report today. The report combines findings from The Blackbaud Index of Online Giving with additional multi-year giving data to provide the most comprehensive analysis of online giving trends in the nonprofit sector. Lots more data, trends, and analysis in the complete report.

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Fundraising Ideas to Reverse the Trend of Declining Email Response Rates

NetWits

This follows a recent trend that email click-through rates have declined across all industries. Epsilon and The Email Institute’s Q3 2012 report indicated overall click-through rates have fallen from 5.5 Fundraising email click-through rates dropped 27 percent and response rates were down 21 percent from 2011. percent to 4.5

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Why Online Donors are Worth More than Offline Donors [INFOGRAPHIC]

NetWits

A few months ago we published the 2011 donorCentrics Internet and Multichannel Giving Benchmarking Report and yesterday we released the 2011 Online Giving Report. The trend towards online fundraising is an important one to pay attention to. In fact, the dominate giving channel for new donors 64 years old and younger is online.

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A crash course on trends analysis using Candid’s Foundation 1000 data set 

Candid

One of the most common reasons people analyze Candid’s grant data is to understand year-over-year giving trends in the sector. So, you may be surprised to learn that when we do trends analyses at Candid, we often don’t start with our full data set. The value of known transactions may not always equal reported total giving.

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Giving Trends in Mexico: Millennials and Gen Z Drive Rise in Online Giving

Nonprofit Tech for Good

An Interview with Fanny Villiers , Directora General of Donadora – an official partner of the Global Trends in Giving Report ( en español ). Under 45 and giving micro-amounts is pretty much matching with our own analysis, but at Donadora we don’t measure political views of our community, so I can’t answer on this point.

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2011 donorCentrics Internet and Multichannel Giving Benchmarking Report

NetWits

Target Analytics, a Blackbaud company, has released the third edition of it’s groundbreaking research into multichannel giving trends among nonprofit organizations. This report continues to be the most significant analysis of online/offline giving trends based on actual data from nonprofits.

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