Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 17, 2011

As I’ve been working on “ Measuring the Networked Nonprofit ” with co-author KD Paine, we’ve come to the chapter on measurement tools. I sent out a query nonprofit tech colleagues who are social media mavens and ask that age old question, “ What’s in your social media measurement tool box ?”

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Measure Social Media Tools Media 118

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 29, 2014

I put the call out for nonprofit blog posts on the topic of measuring your nonprofit’s marketing or communication strategies. The art part is how you articulate your organization’s measure of success and formulate strategies to realize that success. The science part of the equation starts with a solid methodology and tools.

Measure 118

Measure Learning Case Study Metrics 118

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 16, 2012

I found this wonderful infographic that takes you through the process of setting goals, making them measurable, picking your metrics, and making decisions based on your data. Facebook analytics programs like Insights , Edgerank Checker , and Simply Measured free reports give you tons of data points.

Metrics 125

Metrics Audience Content Facebook 125

Candid

AUGUST 30, 2021

How do nonprofits measure success? Organizations have shared more than 43,000 metrics, which demonstrate how nonprofits measure the difference they make in the world. . Who shares their metrics? . What kinds of metrics are shared? . Platinum Seal holders provide, on average, three metrics.

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Metrics Student Demonstration Adopt 97

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 17, 2013

I think sometimes there is a disconnect between measurement and the actual practice. In some organizations, measurement is this thing done at the end to justify or validate social media. These are the practice indicators for measurement – for three different areas – analysis, tools, and sense-making.

Measure 105

Measure Learning Social Media Metrics 105

sgEngage

MARCH 15, 2024

Unless you measure your nonprofit’s performance, it’s impossible to know where you are succeeding and where you need to focus future efforts. There is no one-size-fits-all approach to measuring performance, but every successful fundraising team should have the ability to assess and refine its data.

Measure 95

Measure Help Analysis Metrics 95

Nonprofit Tech for Good

APRIL 23, 2019

Does the platform provide powerful tools for data analysis, insight and built-in reporting for nonprofit metrics? Does it have pre-built dashboards with nonprofit metrics that are important for each persona at your organization and important for board members. Are you able to measure outcomes that directly relate to your cause?

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Metrics Nonprofit Profile Platform 263

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 5, 2011

Mari Smith pointed to this blog post from All Facebook explaining the metric and how it has been implemented in apps. Mari Smith pointed to this blog post from All Facebook explaining the metric and how it has been implemented in apps. Photo by lecercle. Size has never mattered to us.

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Metrics Facebook People Measure 114

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 21, 2011

Last week I wrote about nonprofit “ measurement malaise &# that keeps some nonprofits putting a measurement strategy for their integrated communications campaigns into practice. In the comments, I asked how can we make measurement fun ? Our data might be the most metrically driven data you’ve seen.

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Measure Fun Hawaii Metrics 97

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 15, 2011

Malaise is a feeling of general discomfort or uneasiness, of being “out of sorts.&# Lately, I’ve been hearing about “measurement malaise&# infecting nonprofits and not just social media measurement. Idealware Study. Respondents that names tools were labled as “substantial.’

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Measure Organization Metrics Analytics 96

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 13, 2010

Social Media Measurement Tips View more presentations from Beth Kanter. I took measurement and since David Neff wore an apron and talked about kitchen tools and recipes, I riffed on cooking measuring techniques. My points were simple: 1) Measuring Cup : Identify the right results and pick the right metrics to measure it.

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Social Media Measure Jordan Tips 95

Nonprofit Tech for Good

FEBRUARY 14, 2019

Brent Merritt is a digital strategy consultant at Metric Communications and blogger at The Caliper. Running Facebook fundraising ads is an excellent way to reach your target audience and optimize for donations while generating data that allows you to measure your success. 5) Select metrics and monitor campaign performance.

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Facebook Fundraising ROI Virginia 229

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 29, 2013

Last week, I was lucky enough to be invited to participate in a meeting organized by the Robert Wood Johnson Foundation called “ Advancing Social Media Measurement for Foundations.” Despite the difficulty of working measurement in a generic way, the output from sessions was quite valuable.

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Social Media Measure Foundation Reflection 102

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 3, 2010

While people are asking questions and sharing resources not related to the monthly theme (this month is measurement), quite a few are. The Social Media Measurement Checklist. The Challenges of Measurement : Getting Agreement on What To Measure. The Challenges of Measurement : Getting Agreement on What To Measure.

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Measure Social Media Media Benchmark 102

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 31, 2010

This month’s theme was measurement – here’s a summary of the month’s learnings: Measurement Approaches. Many nonprofits often address measurement at the end of a project or program or fiscal year, but by putting it first it enables organizations to build a thoughtful strategy. Measurement Challenges.

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Summary Social Media Measure Media 94

Beth's Blog: How Nonprofits Can Use Social Media

MAY 2, 2011

.&# Devon Smith, who writes the 24 Usable Hours blog, and a self-described “data nerd&# did a benchmarking analysis for participants. Benchmarking, whether an informal or extensive research study, can be an incredibly valuable exercise because the numerical analysis can help you craft realistic measurable objectives.

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Benchmark Social Media Measure Results 96

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 24, 2010

Measuring this requires some surveys of fans as well as counting the number of insights gleaned from posts and discussions from Fans. To refine a content strategy, I used the Fan Page insights metrics tool, particularly the stats on interactions and Fan Page growth. Tags: facebook metrics. I have not done this yet.

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Metrics Benchmark Facebook Experiment 98

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 8, 2009

You need to pick the right hard data points, or metrics, that will help you harvest insights and improve your blog. Next, you need to know the right metrics to use, and employ the proper tools to collect the data. Most important, you need a strategy—either for yourself or for a team—to gather insights from your metrics.

Measure 95

Measure Tips Metrics Bookmarking 95

Gyrus

AUGUST 15, 2024

Measuring Training Effectiveness with LMS Analytics Gyrus Systems Gyrus Systems - Best Online Learning Management Systems Introduction Companies use Learning Analytics Tools to collect, analyze, and measure the effectiveness of their learning and development programs. It helps them know if they are using time and resources wisely.

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Analytics Measure Training Train 59

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 25, 2013

One of the posts that got a lot of engagement and contributed to the uphill trend in the metrics was about editorial calendars. ” What are the metrics for measuring your content? Over the past 5 years since I’ve been analyzing metrics and my content , I have a good list of the topics that do well.

Content 102

Content Measure Organization Strategy 102

NonProfit Hub

FEBRUARY 18, 2021

How can I measure and track our overall fundraising program? . You might answer this question with metrics like the number of new donors or the number of donations. While these basic figures can be informative from a year-over-year trend perspective, they do a poor job answering questions like: Why did these metrics change?

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Metrics Fundraising Retention ROI 87

NTEN

JANUARY 30, 2013

In the annual letters from Bill and Melinda Gates which was released today, measurement takes center stage. But in the past year I have been struck again and again by how important measurement is to improving the human condition. Instead, it brought in independent experts to understand why the measurements were so different.

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Measure Ethiopia Nigeria Analysis 96

NetWits

NOVEMBER 22, 2011

Improve Fundraising Performance with Insightful Reporting, Measurement and Analysis. Are you ready to put analysis into action? Watch the session recording | Download the session slides. In this session we’ll share best practices for performing detailed analyses of event data to discover hidden gems within your event.

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Consultant Free Slides Strategy 196

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 15, 2011

Yesterday, I had the pleasure of hearing Chip Giller from grist.org give a talk at the Packard Foundation about their social media strategy and how they used measurement. The talk was so insightful that I’m sharing what I learned. Once we’ve hooked them, we engage with our community until they own the idea and run with it.

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Measure Policy Social Media Green 98

NTEN

JUNE 13, 2014

Today we’re excited to share that Matt Groch , Director of Solution Delivery at Mission Measurement , will offer a keynote called Moneyball for Social Impact, Or how I learned to stop worrying and embrace the implications of a discrete closed-loop factor analysis framework for social impact. How do we measure social change?

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Measure Impact Chicago Metrics 96

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 6, 2010

Jeremiah Owyang has shared his initial analysis of Pepsi's Contest, summarizing the opportunity, risks, strengths, weaknesses, metrics, and impact. Measuring Success Measuring of this investment should be dependent on a few KPIs. . Overall sentiment in change towards Pepsi as a brand.

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Contest Analysis Track Impact 94

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 17, 2012

The result is a shift from ad hoc data analysis and simple (though detailed) record-keeping to a systematic approach to improving their programs and campaigns by using data. ” @ mmorino just finishing up talks in RI/Boston – some great discussions about measurement. What is funder’s role to support good measurement?

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Measure Roles Support Literacy 100

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 15, 2013

This post summarizes the sessions I facilitated or participated in related to “ Measuring the Networked Nonprofit ,” which included a book signing, panel discussion in the Beacon Lounge , and a workshop with co-author KD Paine. 2. Don’t Be A Zoombie Repeating the Mistakes of the Past.

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Measure Data Facilitation Teen 98

Bloomerang

JANUARY 8, 2024

These capabilities show: Key Metrics in Volunteer Contribution Analysis The number of interactions based on how often volunteers showed up for work—a volunteer who helps over a period of time is more valuable than the volunteer who engages a single time. You now have 60 new reports to help you measure volunteer impact.

Analysis 77

Analysis Volunteer Report Impact 77

Zen and the Art of Nonprofit Technology

APRIL 3, 2009

The thing that is prompting this post is the little storm about the security metric that we used to try and get a handle on the security of the 4 different systems we reviewed. First, a simple metric relating to security reports, and second, what processes are in place in the communities to deal with security. More on that in a bit.

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Drupal Comment Report Open Source 150

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 26, 2009

He introduced me (virtually via Twitter) to Alistair Croll , co-author of their forthcoming book called " Watching Websites ," a deep dive into web metrics and monitoring. I've been thinking about how you measure what your organization does on Twitter. What can they measure w/Twitter? Alistair suggested a taxonomy.

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Measure Twitter Tools Taxonomy 90

Association Analytics

NOVEMBER 20, 2023

This is critical for proper analysis and strategy refinement. You should segment your membership by the metrics that matter most to you, such as demographics, tenure, behavior, at-risk status, periods of time and more. Your association should create consistent values to accurately calculate your retention rate.

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Retention Associations Professional Strategy 169

Association Analytics

SEPTEMBER 13, 2023

Going Beyond Basic Metrics Learning analytics goes beyond basic metrics to offer you a deeper understanding of course performance and learner engagement. Assessing Learner Sentiment Another important part of measuring the effectiveness of education programs is assessing learning sentiment.

Analytics 169

Analytics Education Program Impact 169

Nucleus

OCTOBER 1, 2020

For associations offering courses and certifications, having basic metrics on things like participation counts and revenue are critical – but just the start. The Nucleus data analytics platform has two dedicated and ready-to-use packages for precisely these types of analysis: Learning Management and Certifications.

Learning Management 130

Learning Management Associations Data Learning 130

.orgSource

JULY 22, 2024

Lead Executive : Provides operational leadership for initiatives, interfaces with the Oversight Group, ensures coordination, and monitors performance metrics. Project Leaders/Project Groups : Task groups composed of cross-functional subject matter experts focused on specific initiatives. This is not a thought exercise.

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Associations Phase Exercise Leadership 221

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 17, 2011

I’ve been reflecting on why some nonprofits do a better job of measurement and learning, while others do not. The nonprofits that embrace measurement have a data-driven culture. Data is focused on the metrics that are specific to social media channel. Example of A/B Testing Results. What is the difference?

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Culture Data Measure Social Media 117

NetWits

APRIL 2, 2013

The annual report informs how organizations measure impact relative to their peers. Used properly, you’ll know if your email metrics are at industry levels; used poorly, you’ll only scratch the surface of email performance. The San Diego Zoo’s recent email performance analysis supports this position.

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Rate San Diego Open Benchmark 139