Your Top 10 Content Strategy Questions (Finally!) Answered
NTEN
OCTOBER 6, 2011
Content Audit & Gap Analysis: Before you dream up what new content you need , you should know what you already have. Additionally, you may want to record the “assets” on each page (like text, photos, videos, files), meta-data, technology issues, owners, date last updated, etc. Now, your ready to do the Gap Analysis.
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