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AI’s hype isn’t going to be simply star-studded 

TechCrunch

While Kutcher’s firm has been around for a long time and has lived through enough hype cycles to not be easily swayed one way or another, the filing made me curious. Especially since crypto, the hype train’s ol’ favorite sector, has sputtered and struggled in recent months? It’s complicated, and I may be entirely wrong.

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Google Gemini is not as good at analysis as its hype says, other AI models also struggle

TechSpot

Generative AI has struck fear in the hearts of creators of all types, but particularly for those who deal with the written word. Freelance work for copywriters has been drying up, largely due to the number of GenAI engines that have sprung up in recent months. Other forms of gig. Read Entire Article

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Chasing hype is human nature: The tyranny of startup trends

TechCrunch

I think it’s important that we explicitly discuss something that every VC instinctively knows: The hype around a given business or category has become a form of bias for investors and founders when vetting ideas to pursue. But that’s the rule with mega-hyped markets. The hype-driven race to the bottom. What does that look like?

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Real growth hacking is really about communication hacking

The Next Web

While those are important, the emphasis on “hacking” can lead companies to miss some important distinctions: While growth hackers may enjoy a measure of hype now, they should prepare for a coming backlash. Entrepreneur Social Media Analysis and Opinion' With growth. This story continues at The Next Web.

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Why Sustainable AI is the Next Step for a Better Digital Future

Forum One

By building this analysis into the decision-making process, organizations can make more informed choices about when and how to leverage AI responsibly. The key is to thoughtfully evaluate that footprint and weigh it against the potential benefits of deploying an AI solution. Is the impact significant enough to justify the emissions generated?

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Is Instagram Useful for Nonprofit Marketing?

Beth's Blog: How Nonprofits Can Use Social Media

From critics saying it is killing photography to hype and hoopla from marketing pundits saying it is a must-have as part of your “visual marketing tool box.” It boils down the techniques to simply: Curate, Snap, Hashtag, Engage, and Repeat.

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Nearly half a billion users played Among Us in November

The Verge

Among Us ’ release on the Nintendo Switch was recent enough that it didn’t have an appreciable impact on the game’s total numbers in Nielsen’s analysis. To put that number in perspective, Cyberpunk 2077 is one of the most hyped AAA game launches we’ve seen in a long time, and it sold 13 million copies this month.

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