DNL OmniMedia

JUNE 28, 2023

If you haven’t evaluated your CRM or cleaned up your data recently, doing so can make a major difference in your capability to engage donors. Now that you have multiple data collection and analysis tools in place, it’s time to use that data to improve your outreach through segmentation. Segment your email lists.

Platform 52

Platform Donor Online Social Media 52

Zen and the Art of Nonprofit Technology

SEPTEMBER 17, 2007

Home About Me Subscribe Zen and the Art of Nonprofit Technology Thoughtful and sometimes snarky perspectives on nonprofit technology What do web stats mean, anyway? Allan’s argument is that because NTEN is in a leadership position in the field, it should lead in showing transparency by publishing its web stats.

Stats 100

Stats Web Statistics NTEN 100

Allegiance Group

APRIL 15, 2024

It starts with a detailed analysis of your donor base, including average gift size, retention rates, and cost per acquired donor. Evaluate past fundraising and acquisition campaigns. Evaluate your progress and course correct if some of your strategies aren’t resonating with your audience. the timing of their donation)?

Fund 52

Fund Donor Strategy Search 52

Whole Whale

SEPTEMBER 8, 2023

Surveys, interviews, and data analysis can reveal the equivalent of that Rolls-Royce insight – the key emotional triggers, values, and desires of your existing and potential supporters. Evaluate telethons and phone banks – what makes people donate on the spot? The metrics showed the ads were not effectively driving growth.

Lesson 59

Lesson Fundraising Digital Test 59

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 17, 2011

Data is focused on the metrics that are specific to social media channel. They use data visualization techniques to report the data analysis but also to reflect on best practices culled from the data. For the past month-and-a-half, I’ve been working organizing our data collection, storage, analysis, and dissemination efforts.

Culture 117

Culture Data Measure Social Media 117

Beth's Blog: How Nonprofits Can Use Social Media

JULY 13, 2009

With that in mind I’d like to share 4 Keys to Building a Successful Web Site based on similar tactics we’ve deployed on this blog. Check out: Google Analytics Maximized: Deeper Analysis, Higher ROI & You by Avinash Kaushik. 4) Make Yourself Easy to Find on the Social Web. You get more statistics for analysis!

Site 50

Site Web RSS Build 50

Zen and the Art of Nonprofit Technology

APRIL 3, 2009

The thing that is prompting this post is the little storm about the security metric that we used to try and get a handle on the security of the 4 different systems we reviewed. First, a simple metric relating to security reports, and second, what processes are in place in the communities to deal with security. More on that in a bit.

Drupal 100

Drupal Comment Report Metrics 100

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 19, 2013

We brainstormed a few: Real-Time evaluation of communications strategy for a nonprofit or foundation. A community foundation that was doing a landscape analysis of issues in its community to guide funding strategy development. Do you need sentiment analysis? Brand and reputation monitoring for a nonprofit or foundation.

Social Media 101

Social Media Channel Data Media 101

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 25, 2009

2020 Web Tech Approach To Social Media Analytics View more presentations from Gaurav Mishra. It's where I grabbed the above slide show that offers a conceptual framework for strategy and metrics. It's where I grabbed the above slide show that offers a conceptual framework for strategy and metrics. Here's the slide.

Social Media 50

Social Media ROI Media Aggregator 50

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 12, 2009

Mapping Strategy to Metrics, Benchmarking, and ROI. Do an annual ROI for your blog (and other social media activities) using benchmarking and metrics. Do research first and implement one presence at a time with specific goals and metrics. If you are using a RSS reader, evaluate if it is still works for you. Take Breaks.

Awareness 101

Awareness Tips Social Media RSS 101

Amy Sample Ward

SEPTEMBER 20, 2010

Having tools in place to help you monitor, measure, and evaluate your work in real time will help you be more successful with your campaign, better engage with the community, and make more lasting change in the long run. While they aren’t the most comprehensive of reports, there is no point in ignoring free metrics!

Tools 162

Tools Tech Map RSS 162

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 5, 2009

Mapping Strategy to Metrics, Benchmarking, and ROI. Do an annual ROI for your blog (and other social media activities) using benchmarking and metrics. Do research first and implement one presence at a time with specific goals and metrics. If you are using a RSS reader, evaluate if it is still works for you. Take Breaks.

Social Media 99

Social Media Media Tips Social 99

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 13, 2007

The key takeaway for me is the whole point about the need for new metrics to measure learning from games. That the old metrics aren't working. This is the same conversation that is happening around web metrics versus blog metrics. We need metrics! Not only those that apply metrics but need to rethink them.

Game 50

Game Change Metrics Learning Environment 50

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 11, 2009

I first came across their thinking and work on building social networks for social change via the resources section on the Barr Foundation web site back in 2006. We also discussed the whole issue of network evaluation and the difficulty of measuring those relationships versus a specific impact. And, of course, what metrics to use.

Network 95

Network Authoring Social Media Ipod 95

ASU Lodestar Center

FEBRUARY 19, 2014

When relying on multiple databases, however, records need to be matched and duplicate records are much more likely to throw off results analysis. Training - If all metrics (membership, meetings, donations, etc.) Communications, including newsletters, web content, email, and social media. Like this article?

Data 49

Data Technology Database Software 49

Connection Cafe

AUGUST 25, 2017

I often get asked questions about how a nonprofit’s website should look and behave and what benchmarking or evaluation tips I might have. What are the most important website metrics to measure? The metrics should follow those goals. These metrics can add color, but page views aren’t the story. Allison: It depends.

Design 35

Design Websites Practice Philadelphia 35

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 1, 2009

Social Media Audience Research and Social Network Analysis: I've been tracking social media research snippets for a while, but not in a very well organized way. Mapping Metrics to Social Media Strategy: This wiki will be retooled to go deeper in more specific metrics linked to strategy.

Goal 50

Goal ROI Wiki Metrics 50

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 28, 2007

You need to take a reiterative approach - look at the results and evaluate and improve. Next, think about what a person might type into the Google search box, messaging that will make them click on your ad, and where they should arrive on your web site. Google adwords metrics/reports tell you about what's happening with the campaign.

Adwords 69

Adwords Google Game Campaign 69

DNL OmniMedia

FEBRUARY 16, 2022

Phase 4: The Analysis Stage. During The Identification Stage, the goal is to evaluate your current digital marketing strategy (if any) and discover areas for improvement. Analyze key metrics in your database. Then, use the engagement metrics and donor feedback you generate to promote the campaign to email subscribers.

Digital 98

Digital Strategy Create Phase 98

Forum One

MAY 31, 2022

New key metrics focused on customer engagement. ? Better tracking of user journeys across devices, as web and mobile app traffic are consolidated into a single property. There are also cutoff points for accessing UA data and limits to the amount of data saved in GA4 for deeper analysis. Communicate a plan and keep evaluating.

Analytics 46

Analytics Google Organization Metrics 46

Gyrus

JULY 25, 2024

It includes tracking course completion rates, assessment scores, and individual performance metrics, enabling organizations to identify knowledge gaps, address compliance issues, and demonstrate compliance to regulatory authorities when required. Security When evaluating an LMS, prioritize providers with a robust Cloudops Security Policy.

Training 59

Training Train Measure Policy 59

Gyrus

JULY 25, 2024

It includes tracking course completion rates, assessment scores, and individual performance metrics, enabling organizations to identify knowledge gaps, address compliance issues, and demonstrate compliance to regulatory authorities when required. Security When evaluating an LMS, prioritize providers with a robust Cloudops Security Policy.

Training 52

Training Train Measure Policy 52

Gyrus

JULY 25, 2024

It includes tracking course completion rates, assessment scores, and individual performance metrics, enabling organizations to identify knowledge gaps, address compliance issues, and demonstrate compliance to regulatory authorities when required. Security When evaluating an LMS, prioritize providers with a robust Cloudops Security Policy.

Training 52

Training Train Measure Policy 52

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 19, 2007

I'm doing a session at Boston podcamp called the Social Media Metrics/ROI Game. I'm slightly out of my comfort zone here because I've only been following this topic closely for a short time, although I have co-authored a guide for nonprofits on technology evaluation and ROI. UPDATE: The presentation slides and wikispace is here.

Metrics 56

Metrics Social Media Media ROI 56

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 17, 2007

" So, does it make sense to roll your own network to appeal to those 85% of existing donors who do not participate on social networking sites, but may be engaged with the organization through other channels like email, face-to-face, or web site forums? It still requires a lot of attention, staff time, management and promotion.

Social Network 50

Social Network Nptech Tag Network 50

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 17, 2011

Social media metrics mavens know that both qualitative and quantitative data is needed. Finally, avoid getting into data collection and analysis ruts – and evaluate your approach. KD Paine offers a great framework for matching tools with data collection and analysis tasks. One place to look).

Measure 118

Measure Social Media Tools Media 118

Nonprofits Source

JULY 27, 2017

Evaluate Current Keyword Ranking Opportunities. Before diving into new keywords you want to first evaluate your current rankings to uncover opportunities. Next, use a marketing analytics tool like Moz, SEMrush, or Ahrefs to dive into the site metrics. To do this, start by analyzing your search analytics in Google Search Console.

Marketing 88

Marketing Strategy Online Chapter 88

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 8, 2009

You need to pick the right hard data points, or metrics, that will help you harvest insights and improve your blog. Next, you need to know the right metrics to use, and employ the proper tools to collect the data. Most important, you need a strategy—either for yourself or for a team—to gather insights from your metrics.

Measure 95

Measure Tips Metrics Bookmarking 95

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 23, 2009

Increased Relevant Visitor Traffic and Page Rankings: You're using social media tactics to drive traffic to your organization's web site or newsletter sign up or improving search engine results or using social media channels to spread your web site or blog content. Message in A Box : Web Site Planning. Culture Change.

Social Media 107

Social Media Map Strategy Media 107

Amy Sample Ward

FEBRUARY 24, 2011

We had simple goals, and defined our metrics only as they related to grant deliverables or obvious data, like: we will launch programs in 3 schools, or we will feed 500 families. We went from technology belonging to the IT staff, to new media belonging to the young intern, web savvy communications officer, and so on. Analog Strategies.

Slides 213

Slides Nptech Digital Case Study 213

Nonprofits Source

JULY 27, 2017

Evaluate Current Keyword Ranking Opportunities. Before diving into new keywords you want to first evaluate your current rankings to uncover opportunities. Next, use a marketing analytics tool like Moz, SEMrush, or Ahrefs to dive into the site metrics. To do this, start by analyzing your search analytics in Google Search Console.

Content 45

Content Examples Marketing Strategy 45

Beth's Blog: How Nonprofits Can Use Social Media

MAY 16, 2007

I've been trying to collect screen captures and stories about nonprofit web analytics for a screencast on Google Analytics for NTEN. Too many people are still wanting to "manage" the visitors experience, and I think these two metrics speak to the ways that the Web is. He did and gave me permission to blog! It's around.

Measure 50

Measure Social Media Tools Technorati 50

Beth's Blog: How Nonprofits Can Use Social Media

JULY 6, 2009

For background, in the 3 previous NMC conferences I have been involved with since starting my job there in 2006- we’ve done mainly a “tag this conference” approach where we ask people to tag photos, web sites, blog posts e.g. 2006 , 2007 , 2008 where I cobbled together some summary pages using mainly my own Feed2JS code. Geotagging Photos.

Social Media 81

Social Media Media Social Flickr 81

NTEN

MAY 27, 2010

Our monitoring includes: Tweetdeck for iPhone Dual office monitors -- one for work, one for Tweetdeck "As it happens" Google Alerts for name, acronym, CEO's name An iGoogle dashboard aggregating web alerts Make your commenting policy known and fair. Test Kitchen : Having low-risk experiments using metrics are very important.

Social Media 62

Social Media Media Cancer Social 62

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 14, 2014

The primary objective of the Digital Kosovo is to advance Kosovo’s position in digital world and assist the citizens of Kosovo to overcome virtual barriers in web portals around the world. One recent project is a real-time analysis and data visualization of the post2015 conversation on Twitter.

Policy 104

Policy Social Media International News 104