Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 24, 2010

I wanted to avoid automated cross-posting of social content because I think it isn't very effective. To create a listening post to understand the questions and concerns from nonprofits about implementing an effective Facebook presence. To engage and discuss techniques and tips for using Facebook effectively for nonprofits.

Metrics 98

Metrics Benchmark Facebook Experiment 98

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 16, 2009

2009 - Connected Action - Marc Smith - Social Media Network Analysis View more presentations from Marc Smith. In our book, The Networked Nonprofit , co-authored with Allison Fine, we provide an overview of mapping your social network in Twitter and other sites using some of the social network analysis tools available. .

Analysis 96

Analysis Social Network Social Media Network 96

Nonprofit Tech for Good

FEBRUARY 14, 2019

Brent Merritt is a digital strategy consultant at Metric Communications and blogger at The Caliper. This is absolutely critical because it allows you to set up the right kind of ad campaign, and it also lets Facebook report back on key metrics about your ads, including how many people are giving, and how much.

Facebook 229

Facebook Fundraising ROI Virginia 229

NonProfit Hub

FEBRUARY 18, 2021

You might answer this question with metrics like the number of new donors or the number of donations. While these basic figures can be informative from a year-over-year trend perspective, they do a poor job answering questions like: Why did these metrics change? I consider those basic metrics to be “rearview mirror” metrics.

Metrics 87

Metrics Fundraising Retention ROI 87

Gyrus

AUGUST 15, 2024

Measuring Training Effectiveness with LMS Analytics Gyrus Systems Gyrus Systems - Best Online Learning Management Systems Introduction Companies use Learning Analytics Tools to collect, analyze, and measure the effectiveness of their learning and development programs. It helps them know if they are using time and resources wisely.

Analytics 59

Analytics Measure Training Train 59

Association Analytics

NOVEMBER 20, 2023

This is critical for proper analysis and strategy refinement. You should segment your membership by the metrics that matter most to you, such as demographics, tenure, behavior, at-risk status, periods of time and more. Your association should create consistent values to accurately calculate your retention rate.

Retention 169

Retention Associations Professional Strategy 169

Pamela Grow

SEPTEMBER 25, 2024

In this guide, we’ll explain how to develop a segmentation strategy so you can personalize your messaging and reach your target audience more effectively. It’s up to your team to review and adjust your segmentation strategy regularly to ensure it’s still effective. Let’s get started! Define your segmentation goals.

Audience 111

Audience Effective Tips Newsletter 111

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 8, 2009

.    A few days ago, I asked " What are the best metrics to track your blog's ROI and make improvements? "   The areas of the blogging ROI analysis included:  author contribution, readership growth, reader engagement, authority, cost, and value.  Reader Sharing (bookmarked items).

Metrics 71

Metrics Bookmarking Analysis Feeds 71

Association Analytics

SEPTEMBER 13, 2023

In the fast-paced world of online education, understanding the effectiveness and impact of learning programs is crucial for associations. By harnessing the power of learning analytics, decision-makers can gain valuable insights into learner behavior, course effectiveness, and overall program success.

Analytics 169

Analytics Education Program Impact 169

Nonprofit Tech for Good

MAY 25, 2024

For these teams, marketing automation can multiply their effect so they can create more connections and drive more donations. This is full-funnel marketing , and to do it effectively you need some technological assistance. And while that may sound simple in practice, you need the right tools and the right plan. Test both!

Marketing 203

Marketing Fundraising Test Nonprofit 203

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 30, 2008

You don't go into using a Twitter strategy without having built up a little social capital or as Tara Hunt calls " Whuffie." I also wonder about the effectiveness of fundraising on Twitter as more and more organizations or individuals start doing it? Let's take a look at the brief history of fundraising on Twitter and lessons learned.

Analysis 87

Analysis Twitter Giving Ethiopia 87

.orgSource

JULY 22, 2024

Lead Executive : Provides operational leadership for initiatives, interfaces with the Oversight Group, ensures coordination, and monitors performance metrics. These integrated teams work across the organization and are important to moving quickly and effectively. This is not a thought exercise.

Associations 221

Associations Phase Exercise Leadership 221

NTEN

APRIL 16, 2009

We focus too much on micro reporting on our websites, most of which is comprised of too much page level analysis. When you get to page analysis, you can easily get down and dirty and waste too much time. The time is right to focus on metrics, Key Performance Indicators, and tips on how to measure the effectiveness of individual pages.

Measure 77

Measure Web Effective Program 77

EveryAction

APRIL 5, 2023

By asking the right questions , clearly advocating for your organization’s needs, and building a clear roadmap , you can make sure your board understands your situation and supports your ultimate goal of helping your teams work more efficiently and effectively through technology. Let’s dive in. A roadmap is a pathway to the future state!

Technology 186

Technology Change Tech Analysis 186

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 13, 2011

(KD Paine and I will be collaborating on a project in the coming months). The workshop shared a landscape analysis of what’s already out there from the various industries in order to build a clear understanding of what’s in place and what isn’t in terms of social media measurement valid metrics.

Measure 118

Measure Social Media Media Metrics 118

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 22, 2009

Back in 2007, when Facebook opened it doors to people older than college students and nonprofits started the early experiments on Facebook Causes, Froggy Loop did an extensive analysis " The Long, Long Tail of Facebook Causes " using the dollars per donor analysis. The nonprofit doesn't have to do all the heavy lifting.

Washington 86

Washington Metrics Facebook Donor 86

Whole Whale

OCTOBER 9, 2024

Google Analytics 4 (GA4) introduces a new approach to data analysis, providing enhanced features for explorations and reporting. One of the most critical aspects of analyzing data effectively is selecting the appropriate date ranges. Compare performance : Assess how metrics change over time. weekly, monthly, quarterly).

Analytics 98

Analytics Google Comparison Time 98

Wild Apricot

DECEMBER 21, 2017

Sales Ops Metrics & KPIs. As the volume of business information exploded, sales ops has evolved into a more powerful data analysis and reporting unit that can provide critical insight on the following areas: Sales Process Optimization. Performance Metrics Analyses. Selection of Key Sales Metrics to Adopt.

Synchronous 151

Synchronous Structure Metrics Knowledge Base 151

sgEngage

MARCH 15, 2024

If you are not sure which metrics are essential or how to convert your data into something stakeholders can grasp and absorb, start simply by setting clear goals. Then, guided by those goals, use effective data collection tools, measure outcomes, implement improvement strategies, and promote transparency.

Measure 95

Measure Help Analysis Metrics 95

Bloomerang

DECEMBER 1, 2021

Even without this research, you’ve likely intuited that an effective mission statement draws supporters and donors in and gets them excited about helping you achieve that mission. . Then we recorded key metrics from their IRS Form 990s from 2016-2018. Does your mission statement impact your fundraising efforts?

Analysis 131

Analysis Language Research Statistics 131

NetWits

APRIL 2, 2013

Used properly, you’ll know if your email metrics are at industry levels; used poorly, you’ll only scratch the surface of email performance. The San Diego Zoo’s recent email performance analysis supports this position. Findings are below. Figure 1: Opens and open rate. Figure 2 : Clicks and click rates.

Rate 139

Rate San Diego Open Benchmark 139

Gyrus

AUGUST 15, 2024

Measuring Training Effectiveness with LMS Analytics GyrusAim LMS GyrusAim LMS - Companies use Learning Analytics Tools to collect, analyze, and measure the effectiveness of their learning and development programs. Having measurable metrics is crucial to pinpoint what is and isn’t working in training development programs.

Analytics 52

Analytics Measure Training Train 52

Gyrus

AUGUST 15, 2024

Measuring Training Effectiveness with LMS Analytics GyrusAim LMS GyrusAim LMS - Companies use Learning Analytics Tools to collect, analyze, and measure the effectiveness of their learning and development programs. Having measurable metrics is crucial to pinpoint what is and isn’t working in training development programs.

Analytics 52

Analytics Measure Training Train 52

Candid

NOVEMBER 8, 2022

An effective nonprofit mission statement draws supporters and donors to an organization. The results were dramatic, and they caused me to re-think how nonprofit mission statements relate to fundraising effectiveness. from 2016–2018 and added a number of financial metrics to the spreadsheet. For our first project,?

Donation 137

Donation Language Homeless Statistics 137

Association Analytics

OCTOBER 7, 2024

Personalized Content: Tailoring Messages for Maximum Impact Creating highly personalized content using data and AI tools is crucial for engaging members effectively. Data Integration: Ensure your data is collected, integrated, and optimized for analysis. So we wanna leverage all of that evergreen content that we have.

Content 169

Content Marketing Data Strategy 169

NTEN

JANUARY 28, 2013

The workshop was designed for the Communications and IT Staff who have the task of collecting and distributing data in effective and meaningful ways. In 2012, NTEN was able to survey a sample of US nonprofits to find out how they were doing when it comes to being data-driven: were they collecting data and tracking metrics?

NTEN 100

NTEN Data Metrics Sample 100

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 17, 2011

Data is focused on the metrics that are specific to social media channel. Social media data is not linked to higher level organizational results or mission-driven goals across programs. In addition to weekly check-ins, the organizational dashboard includes key performance metrics related to goals as well as more detailed metrics.

Culture 117

Culture Data Measure Social Media 117

Beth's Blog: How Nonprofits Can Use Social Media

MAY 2, 2011

.&# Devon Smith, who writes the 24 Usable Hours blog, and a self-described “data nerd&# did a benchmarking analysis for participants. Benchmarking, whether an informal or extensive research study, can be an incredibly valuable exercise because the numerical analysis can help you craft realistic measurable objectives.

Benchmark 96

Benchmark Social Media Measure Results 96

Classy

JUNE 30, 2021

While Classy’s annual report always seeks to explore the latest in donor behavior and offer insights that help organizations grow and scale , this edition focused on the strategies that not only proved effective but served as a means of strategic safeguarding into the future. . Download Now: The State of Modern Philanthropy 2021.

Fundraising 98

Fundraising Benchmark Stats Metrics 98

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 15, 2010

This panel will discuss realistic metrics and benchmarks any organization can use in their campaigns and ensure that your using the right strategies and tools to listen and engage your audiences on different social networks. An analysis that looks at the benefits, costs, and value of a technology project over time. 8 Principles of ROI.

ROI 104

ROI Social Media Media Social 104

DNL OmniMedia

NOVEMBER 12, 2020

At DNL OmniMedia, we work with nonprofits just like yours to position their nonprofit tech solutions for effective fundraising data tracking. Using that knowledge, we’ve created this guide to help your team understand major gift KPIs, the metrics you should be tracking, and the top tips to do so successfully.

Metrics 52

Metrics Gift Track Tech 52

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 31, 2010

Data Analysis. What useful nugget did you learn from analyzing your social media metrics data or your measurement process that lead to a success or improvement in your social media practice? This conversation explored common pitfalls to analysis approaches and how to avoid them. This conversation was started by.

Summary 94

Summary Social Media Measure Media 94

Beth's Blog: How Nonprofits Can Use Social Media

MAY 5, 2011

I want to hear about your successes and challenges in making your networked nonprofit more effective using measurement and data to make decisions about effective use of emerging media. A key finding: Nearly 60 percent of respondents listed “ measurement, analysis, and learning &# as their top information technology bottleneck.

Social Media 103

Social Media Results Data Learning 103

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 16, 2011

If don’t synthesize the ongoing stream, it gives me vertigo. I set aside an hour or two a month to review my valid metrics , but also to do a meta synthesis of the conversation to curate the best points and resources. This post summarizes the knowledge shared by many nonprofit folks on how to use Facebook effectively.

Facebook 102

Facebook Network Metrics Nonprofit 102

Bloomerang

MARCH 26, 2024

It can be helpful to set up dashboards that give you a daily overview of key performance metrics and trends for each of your campaigns. Also, be sure to set up more detailed reports for deeper analysis. A good place to start is to think about the metrics that are most important to each campaign. Analyze during the campaign.

Campaign 91

Campaign Tips Online Fundraising 91

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 16, 2012

The report found that nonprofits are either doing a lot with their metrics or not much at all. While many nonprofits look at metrics that would actually measure the long term outcomes of their work as the “holy grail” of data-based decision-making, it’s unclear that this level of measurement is practical or even possible for many nonprofits.

Report 120

Report NTEN Data Measure 120

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 5, 2009

The goal is to encourage nonprofits to make New Year's resolutions to that help them more efficiently and effectively move people to support their organizations. I'm drilling down into the concept of " streamline " to brainstorm 52 ideas to help make your organization's social media strategy and use more effective and efficient.

Social Media 99

Social Media Media Tips Social 99