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Demographic data dos and don’ts for funders 

Candid

Funders are increasingly using demographic data about the staff and leadership of the nonprofits they support to assess their impact and reach. The course provides an opportunity to learn from case studies, including the kinds of questions The California Endowment, a Demographics via Candid partner, is using the data to answer.

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Top 10 Reasons to Have a Strategic Marketing Plan

Byte Technology

After completing your marketing analysis, it should be clear what your best channels are and who your current customer is. Perhaps you’re seeing a growth in an untapped market or demographic. This is something you wouldn’t have paid much attention to without an analysis shining a light on it. To Confirm Who Your Customer Is.

Marketing 246
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Connecting the dots: Fighting for equity through a data partnership 

Candid

When the Supreme Court gutted race-conscious admissions last summer and the American Alliance for Equal Rights followed with a lawsuit against the Fearless Fund, some in the philanthropic sector feared that demographic data had become a potential liability. The more organizations choose to participate, the better the data will be for all.

Data 91
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Did nonprofit leadership become more racially diverse after 2020? 

Candid

As the largest source of nonprofit demographic data, at Candid we’re often asked whether this push has resulted in actual change. For this article, we use our archival demographic data to examine i whether there has been an increase in racial diversity among nonprofit leaders between 2020 and 2023. The answer is…yes and no.

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5 common questions about starting a nonprofit organization

Candid

Starting a nonprofit organization can be an inspiring way to give back to your community and help those in need. A good place to start is with a needs analysis. Do your homework to find out if organizations (nonprofit, for-profit, or government) are already doing the same or similar work in your community.

Question 109
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Using Ad Libraries to Understand Nonprofit Competition

Whole Whale

Shows ad performance data like impressions, spend, and demographic reach. Google Ads Transparency Report: [link] Provides ad spend data across different advertiser industries and political entities. Snapchat Political Ads Library: [link] Displays the ad creative, spend estimate, and demographic targeting used for each political ad.

Library 104
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12 Ways to Use ChatGPT and Other AI Tools for Fundraising

Nonprofit Tech for Good

With that being said, ChatGPT is still an exceptional resource for nonprofits, and we’re excited to explore all of the ways it can benefit your organization! The tool can draft stewardship emails, create impactful copy for annual reports, and even generate speeches for stewardship events.

Tools 357