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Transforming Data Cleanup into a Strategic Opportunity

The MatrixFiles

We work with a lot of associations, databases, and data. Unlike a fine wine, data does not get better with age. While a handful of organizations are truly not connecting the dots (I had one staff person tell me, years ago, ‘Why should I care if there is a 75% bounce rate on our newsletter? There’s gold in them thar bounces!

Data 233
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Transforming Data Cleanup into a Strategic Opportunity

The MatrixFiles

We work with a lot of associations, databases, and data. Unlike a fine wine, data does not get better with age. While a handful of organizations are truly not connecting the dots (I had one staff person tell me, years ago, ‘Why should I care if there is a 75% bounce rate on our newsletter? There’s gold in them thar bounces!

Data 130
professionals

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Is Your Association Using Data to Increase Event Revenue?

Association Analytics

Whichever format you choose, you should consider your historical event data as you develop your event marketing strategy. Be deliberate as you start to dig into the data you need. In our previous blog posts on retention and product value , we illustrated how data isn’t one dimensional. Does it fluctuate?

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The Use of AI in Fundraising: Maximizing Donations with Data-Driven Asks

Nonprofit Tech for Good

By Stasia Hural , Digital Marketing Lead at Keela – a complete software solution for nonprofits looking to grow revenue, centralize and manage data, and deepen donor engagement. But, the digital age has ushered in a new era, prompting a shift towards data-driven approaches. They let organizations use data to improve their fundraising.

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Segmentation Simplified: How to Use Your Donor Data to Enhance Your Marketing

Get Fully Funded

This is the magic of donor data. Let’s find out how to turn donor data into a powerful tool for your nonprofit’s success! Impact on Retention Rates Effective segmentation goes beyond grouping donors by shared traits; it provides actionable insights to boost donor retention. The result?

Data 59
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Integration: The Ultimate Solution for Nonprofit Data Silos

sgEngage

Many nonprofits struggle to maximize their data usage. In fact, when surveyed, 97% of nonprofit professionals expressed an interest in learning how to use their data more effectively, and only 5% reported using data in every decision they make. So, how do healthcare organizations overcome these data silos?

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12 Ways to Use ChatGPT and Other AI Tools for Fundraising

Nonprofit Tech for Good

By Meredith Gray , Head of Marketing at Keela – a complete software solution for nonprofits looking to grow revenue, centralize and manage data, and deepen donor engagement. Simply enter a few details to guide it in the direction you want your email to go, and it will generate email and/or letter copy based on what you entered.

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