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How Do We Balance Measuring Outcomes with Measuring to Learn and Improve? (#SM_RE)

Beth's Blog: How Nonprofits Can Use Social Media

I think sometimes there is a disconnect between measurement and the actual practice. In some organizations, measurement is this thing done at the end to justify or validate social media. These are the practice indicators for measurement – for three different areas – analysis, tools, and sense-making.

Measure 105
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SXSW 2013: Measurement and Making Sense of Your Data

Beth's Blog: How Nonprofits Can Use Social Media

This post summarizes the sessions I facilitated or participated in related to “ Measuring the Networked Nonprofit ,” which included a book signing, panel discussion in the Beacon Lounge , and a workshop with co-author KD Paine. KD says don’t use pie charts, plot your data over time.

Measure 98
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Help! My Nonprofit Needs A Data Nerd

Beth's Blog: How Nonprofits Can Use Social Media

Last week, I facilitated a mini-innovation lab on measuring impact for grantees of the Google Nonprofit program at the Impact Hub. We started off with an affinity clustering of the strengths, challenges, and opportunities for improving their organization’s practice of measuring impact and communicating about it.

Data 109
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Top 10 Spreadsheet Secrets From A Nonprofit Data Nerd

Beth's Blog: How Nonprofits Can Use Social Media

Data analysis is a process, not a one-time thing. Data nerds know how to clean and recode data, look for patterns, calculate key statistics, and then show off the most important information in graphs and charts. You can follow this syllabus to boost your skills at all stages of the data analysis process. Why get good at Excel?

Data 139
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Trick or Tweet? Seven Twitter Tools To Help You Measure, Learn, and Improve

Beth's Blog: How Nonprofits Can Use Social Media

I used for anytime I teach a workshop or give a presentation. For example, here’s the spreadsheet from the workshop I facilitated that was hosted by Compasspoint. It makes really easy to do a quick content analysis, figure out what content resonated, and build community. Timely and Buffer do the same thing.

Twitter 112
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Linking Results To Key Performance Indicators Is Like Hooking Up A Big TV

Beth's Blog: How Nonprofits Can Use Social Media

Then comes the difficult part – identifying what “associated” metrics from social, email, and your web site that you need to collect. What follows is a reflection from several workshops for nonprofits on how to do this. I’ve even used the framework to measure trainings I have delivered!

Results 98
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Reflections on the Meyer Memorial Trust Workshop

Beth's Blog: How Nonprofits Can Use Social Media

What I most enjoy about doing face-to-face training workshops is the right after reflection questions: How could this learning experience been improved? The workshop was an all day workshop , with an opening presentation followed by small group exercise. How might you measure it? What worked? What didn't? Observations.