Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 8, 2009

Source: A New Model for Social Media (and Traditional) Measurement. The areas of the blogging ROI analysis included:  author contribution, readership growth, reader engagement, authority, cost, and value.  Reader Sharing (bookmarked items). And as readers start to respond -- commenting, tweeting, bookmarking, etc.,

Metrics 71

Metrics Bookmarking Analysis Feeds 71

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 12, 2009

Learn to use the tools that help you measure success. If you've set specific goals and metrics to measure those goals over time, if after 3-6 months you have no tangible or intangible results, don't be afraid to move on or change something. For example, are you bookmarking everything you come across into del.icio.us

Awareness 101

Awareness Tips Social Media RSS 101

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 5, 2009

Perhaps you're looking to make your strategy more effective, less time consuming, or see measurable results. Learn to use the tools that help you measure success. Do a regular task analysis of your social media work flow looking for redundant actions or where you've simply lapsed into automatic pilot or bad habits. Great work.

Social Media 99

Social Media Media Tips Social 99

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 2, 2011

The focus is how to effectively integrate social media channels and measure and learn. Moderate Approach: Understand the argument for an early investment but will also insist on a sound cost/benefit analysis when new ways of doing things are not yet fully proven. Wait for maturation? What are the potential uses for nonprofits?

Google 119

Google Change Social Adopt 119

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 31, 2008

Once a year in June, I do an overall benchmarking and ROI analysis of my blog using particular metrics. PostRank scoring is based on analysis of the " 5 Cs " of engagement: creating, critiquing, chatting, collecting, and clicking. This analysis took all of five minutes. Donor Solicitation Techniques on Twitter.

ROI 50

ROI Widget Cambodia Metrics 50

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 6, 2009

Inspiration for How To Think Like A Social Media Marketing Genius Presentation by Beth Kanter For the past two years, I've been doing an annual Blog benchmarking process that attempts to do a ROI analysis. At the end of 2008, I did a " Best of Beth's Blog " analysis using PostRank. It’s not possible.

Metrics 50

Metrics ROI Measure Content 50

Everyaction

OCTOBER 5, 2016

Bookmark it, share it, love it, and download it for Google or Outlook. Learn best practices and the latest techniques and technologies to meet your greatest challenges. Discover strategies and techniques that can help increase the effectiveness of your international development program. Mexico / SOLD OUT. General / @OppColl.

Conference 111

Conference Calendar DC Washington 111